Two big Apple AI stories today, and they couldn’t feel further apart. First is Apple reportedly embracing chat as an interface for using Siri and AI throughout iOS and macOS later this year. That sounds like an amazing change of tune for the company. Apple would argue it isn’t a pivot away from avoiding chat, they just think chat is only useful if it’s deeply integrated with the system. Second is Apple developing an AI wearable pin. What strikes me about this one is how much it feels like a bad idea while the possibility of Jony Ive doing the same thing for OpenAI actually works.
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Nestled in Bloomberg’s reporting earlier on Apple’s plans to revamp Siri as a chatbot with iOS 27, was an interesting tidbit on a possible change in the company’s cloud strategy. Specifically, Mark Gurman says Apple and Google are discussing running the next-generation Siri models directly on Google’s servers, not Apple’s.
With iOS 26.4, Apple is set to launch the first new LLM Siri features, using models running in Private Cloud Compute based on an older generation of Gemini. But the Siri chatbot coming in the iOS 27 cycle will apparently be based off the newer, smarter, Gemini 3 models. Running these latest-gen models seemingly requires higher performance servers than what Apple can deliver right now through its own Private Compute cloud infrastructure …
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As spotted by TechCrunch, Danish users are turning to iOS apps to help them boycott American products. Here are the details.
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Listen to a recap of the top stories of the day from 9to5Mac. 9to5Mac Daily is available on iTunes and Apple’s Podcasts app, Stitcher, TuneIn, Google Play, or through our dedicated RSS feed for Overcast and other podcast players.
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Sensor Tower has published its annual report, offering insights, trends, and data on the global mobile app market. Here are the main takeaways.
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For the third year running, Apple has secured the top of Brand Finance’s Global 500 ranking, with an estimated brand value of $607 billion. Here are the details.
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A new report by The Information claims that Apple has been developing an AirTag-sized wearable that could be released “as early as 2027”. Here are the details.
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Apple reportedly plans to make a major pivot with Siri in iOS 27. According to Mark Gurman at Bloomberg, Apple is developing its first chatbot with a version of Siri that will replace the existing experience.
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Adobe has announced multiple AI-based features that are rolling out to Acrobat and Express, including the ability to create audio podcasts from files. Here are the details.
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While Apple hasn’t released an AI chatbot to the public, the company does have multiple chatbot-style tools in use among employees.
A new report details Enchanté and Enterprise Assistant, two AI-powered apps used by Apple employees today.
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Meta has announced what we all expected: ads are coming to Threads. This follows an initial roll out to select markets last year as part of a test.
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Luxshare, a key Apple supplier based in China, has reportedly suffered a major data breach. If legitimate, the cyberattack could include sensitive and confidential information about products from Apple and other major tech companies.
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I have been lucky enough to test a variety of different portable power solutions. There are endless options for different scenarios and different customers. You have high-capacity chargers, ultra-slim magnetic chargers, and I even recently reviewed a MagSafe charger with a built-in fan for heat dissipation. But sometimes the chargers that are the most practical and just work are the ones that are the easiest to recommend. The portable power bank I have used most in the last year is the Anker MagGo with Apple Watch charger. While it’s not the flashiest, it excels at a few things that other chargers just don’t. Let me explain.
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The mid-week 9to5Toys Lunch Break is now ready to go starting with a rare discount on the official Apple iPhone Air MagSafe Battery now sitting down at a new Amazon all-time low price. That offer also joins one of the last chances at scoring M4 MacBook Air at $200 off and a notably low price on Apple’s latest black USB-C Magic Mouse at up to 37% off. We also have Anker’s new Smart Display Nano Charger down at $30, Apple’s 4-pack of AirTags at 35% off ($16 each), and even more down below.
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For All Mankind, one of the original Apple TV originals, makes its triumphant return in just two months. Apple TV released the first teaser for the fifth season as well as the premiere date for episode one. There’s also a first look at Joel Kinnaman’s artificially aged character Ed Baldwin, and let’s just say it’s a lot.
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OpenAI says it is now rolling out ChatGPT age prediction and that it will use this to determine the content you are allowed to see. It’s not immediately clear how this will impact Siri fallback to ChatGPT.
The AI company says that it will use a wide range of signals to guess your age, including your usage patterns over time …
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Even traditional video-on-demand services are no longer safe, it seems: Netflix vertical video is coming later this year.
The company started testing the idea more than six months ago, and one of its co-CEOs has now confirmed that the move is going ahead …
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There’s been considerable confusion about the fate of the iPhone 18 Pro Dynamic Island, with conflicting claims about the position of the selfie camera, the visibility of the Face ID components, and the size and location of the Dynamic Island.
One recent report seemed to leave open the possibility that the upcoming device wouldn’t even need a Dynamic Island, but a reliable source has now stepped in to clarify the position …
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A Californian court has awarded Apple a partial victory in a class action lawsuit alleging that the company violated the privacy of some iPhone owners.
The case followed a security researcher discovering data collection practices by Apple which he described at the time as “shocking” …
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One of Apple TV’s best-reviewed shows is back, with new episodes premiering every Wednesday through March 11. Here’s what to expect from this season.
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Following a seemingly endless stream of legal challenges and setbacks in multiple European countries over the legality of the App Tracking Transparency feature, Apple won a key court ruling in France today. Here are the details.
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Listen to a recap of the top stories of the day from 9to5Mac. 9to5Mac Daily is available on iTunes and Apple’s Podcasts app, Stitcher, TuneIn, Google Play, or through our dedicated RSS feed for Overcast and other podcast players.
Sponsored by Stuff: Stuff helps you get everything out of your head and into a simple, elegant system—closing open loops and reducing mental stress. Use code 9TO5 at checkout for 50% off your first year.
Update, 9:22 p.m. ET: The outage is now even more widespread, affecting a total of 29 systems and services for end-users and developers. See new details below.
Update, 11:57 p.m. ET: All issues have been resolved.
Apple’s System Status page confirms the ongoing outage, although the issue might not be affecting all users and developers worldwide. Here are the details.
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Following last month’s announcement that Apple Fitness+ would launch in Japan “early next year”, the service is now available. Here are the details.
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