Apple Watch price Stories March 9, 2015

It’s your last chance to guess what Apple Watch will cost ahead of today’s ‘Spring Forward’ event where CEO Tim Cook and company are expected to fill us in on pricing, availability, and hopefully preorders.

We know Apple Watch will start at $349, likely for the Sport model, but what we’re really interested in is the starting price for the most expensive model(s): the 18k gold Apple Watch Edition and the stainless steel Apple Watch with stainless steel band (pictured above).

Polls for both of these are below, but feel free to tell us your predictions for pricing on the entire lineup in the comments. Our own roundup of what we expect to see announced today is here

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Apple Watch price Stories February 20, 2015

Here’s a thought: Assume that the 18k gold Apple Watch Edition is several thousand dollars, as some people are currently predicting. How will Apple deliver that piece of news — which hasn’t officially been confirmed before, and remains the subject of increasingly wild speculation — to the public?

Depending on your perspective, a high price won’t be bad news for people who expect their jewelry to carry four- or five-digit price tags. But it’s going to be hard to explain why the Apple Watch Edition is priced so far apart from the entry level Apple Watch Sport… or most of Apple’s other products for that matter. Fake gold or not, golden iPhones starts at $99, and iPads at $399 or $499, just like non-gold ones.

While Apple has already started telling the story of what the Apple Watch will do for people that wear it, it has barely told the story on its own of how much it will cost and why. I believe that detail alone is worthy of a second Apple Watch event led by Tim Cook before the Watch hits the market in April. expand full story

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