Apple updates homepage in China to recognize earthquake, offers donations and support

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Apple has updated its official China website homepage to offer its respect and sympathy following the disastrous earthquake that has affected the country over the past few days.

The acknowledgement present on Apple’s site reads as follows:

Our deepest condolences to those who were taken away by the Sichuan Yaan earthquake, and respect to all the rescuers. May those who have passed away rest in peace, and may the survivors stay strong.

The company has also offered a statement that pledges cash donations and new Apple devices to help schools that have been affected:

In this difficult time our hearts are with the Sichuan earthquake victims. In addition to cash donations to help the victims ride out the storm, we will also commit to donating brand new Apple equipment to some of the schools in the affected region, and the local Apple staff will be on standby to provide support.

Apple has reportedly pledged 50 million Yuan in total. (Thanks to Richard Lai from Engadget for the translations.)
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Apple job listing confirms Apple is investigating using flexible displays in future products

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Update: Apple appears to have removed the job listing, but we grabbed a screenshot above and below.

Apple-job-listing-flexible-displays-01We know that Apple has been investigating various methods of incorporating flexible displays in its mobile devices thanks to a handful of patents and patent applications published over the last year. Flexible display rumors have picked up steam even more since rumors of an iWatch from Apple, and just today we came across two new Apple patent applications detailing flexible devices that could change states as a user bends or twists the device. We all know Apple patent applications have never been a good indication of future product releases, but now Apple has came right out and stated in a job listing that it is indeed considering flexible displays.

Apple Inc. is looking for a Display Specialist to lead the investigation on emerging display technologies such as high optical efficiency LCD, AMOLED and flexible display to improve overall display optical performance.

The job listing seeking a Sr. Optical Engineer was posted earlier this month and looks for a display expert to investigate “high optical efficiency LCD, AMOLED and flexible display.” Specifically, Apple is requesting someone to “Analyze the trade-offs between design, process, optical performance, and implementation feasibility,” hinting that the company is considering introducing new, advanced display technology in the future: Read more

Apple introduces iMac with built-in VESA wall mount adapter for additional $40

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When Apple first introduced its new iMacs that began shipping to customers in November and December of last year, it confirmed the new models would not include support for VESA mounts like earlier models. Users of previous generation iMacs were able to buy and install a mount using the Video Electronics Standards Association standard to attach the product to a wall or other surface. It looks like Apple has now finally come up with a solution for the new super-slim iMacs by offering a $40 built-to-order option that will replace the iMac’s stand with a built-in VESA mount adapter.

The iMac with Built-in VESA Mount Adapter is ready to pair with your favorite VESA-compatible wall mount, desk mount, or articulating arm(sold separately). This iMac doesn’t include a stand, so a mount is required. If you don’t already have a mount, you can purchase one when you configure your iMac.

iFun pointed us to the listing on Apple.com where Apple now lets you select all four models of the new iMac with the built-in mount. The option will run users an extra $40 on top of the regular iMac pricing, making the entry-level 21.5-inch model start at $1,339.

Apple noted that it isn’t including its traditional iMac stand with these models, and users will have to purchase a desk or wall mount separately.

The VESA iMacs are now shipping in 7 to 10 days in the U.S. (compared to ‘within 24 hours’ for the other models) and seem to be available on Apple Stores worldwide wherever iMacs are currently sold.

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Apple site updated with new store layout, videos for iPad mini

Apple just updated its website following the iPad mini media event with some new videos for the device as well as specs and updated product pages for the new 13-inch Retina MacBook Pro and other products. You can also now view a video of the keynote speech via a link from the Apple.com homepage.

Apple also put its store back online with many of the new products it just unveiled, and it appears to have tweaked its online store with a slightly new design. Read more

Apple Retail scheduled to launch Personal Pickup for iPhone 5 tonight (Update: Confirmed by Apple)

If you missed purchasing an iPhone 5 this weekend, we might have some good news for you. We are hearing Apple expects to launch its in-store product reservation system, Personal Pickup, for iPhone 5 tonight at 10 p.m. Eastern. Customers can use the Apple Store app or website between 10 p.m. and 4 a.m. nightly to pre-purchase available iPhone 5 inventory for the next day. Because customers are actually purchasing the iPhone, they will have upwards of two weeks to pick up the phone (when it becomes available).

This certainly seems to be the best way to get your hands on Apple’s newest phone as ship times at Apple.com are still delayed “3-4 weeks”. Demand has been extremely high for this phone, so we recommend logging on to the reservation system as it becomes available.

Update:  It appears Apple’s iPhone 5 Personal Pickup page has been updated ahead of the 10 p.m. launch.  It reaffirms the reservation process which we outlined early this afternoon.  All pre-purchased iPhone 5 units will be available for in-store pickup the next business day and any units not pre-purchased will be available on a first-come, first-served basis.

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