T-Mobile sold more tablets on iPad Air launch date than the entirety of last quarter

We haven’t received any official numbers on Apple’s launch of the iPad Air last Friday, but today T-Mobile is offering a little bit of insight into how its first iPad launch went. T-Mobile tells AllThingsD that it sold more tablets on iPad Air launch day last Friday than it managed to during the entire last quarter.

The boost in tablet sales on iPad Air launch day could have been helped along by the carrier’s new offer of 200MB of free data with all tablets, including iPads. There was a bit of confusion around the deal and whether or not customers required a paid plan to access the data, but T-Mobile has since clarified that the offer is available to all customers: Read more

T-Mobile CEO says free 200MB of iPad data has ‘no exceptions/strings attached’ unless already being a T-Mobile customer is considered a string

Update: In a back and forth with a reporter over Twitter last night (below), Legere confirmed what many of us had found out through the website and online: You need to be a T-Mobile customer to get the 200mb of free data.

Back on the announcement date of the new iPad Air and iPad mini with Retina display, many potential iPad with Cellular users were excited to see that “un-carrier” T-Mobile USA would be offering 200MB of data per month at no charge.

However, several readers and tipsters today noted that when trying to purchase a T-Mobile-optimized iPad Air, the carrier would actually charge $10 per month for that 200MB of data. The exception was apparently for subscribers to voice smartphone plans on T-Mobile; these customers would be credited back the $10 of data each month.

Now, T-Mobile CEO John Legere has responded to this mixup by noting that there are “no strings attached.” He calls the charges an “executional mistake” and notes that the situation will be corrected…

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iPad Air now available in the U.S. through Apple’s Online Store and carrier websites, shipping November 4th

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The Apple Online Store has just come back online after about two hours of downtime in preparation for the iPad Air launch in the United States. All four major carriers are also offering the fifth-generation iPad on their own stores.

The iPad Air is the newest version of Apple’s iconic tablet. The latest model features the same 64-bit A7 processor found in the new iPhone 5s, improved cameras, and a new form factor that’s thinner and lighter than the previous generation. It ships with Apple’s new iOS 7 software. Pricing starts at  $499 for the Wi-Fi model with 16 GB of storage and goes up to $929 for the 128 GB LTE-equipped model.

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T-Mobile to initially offer new iPads starting at $0 down, $26/month for Air, $22/month for Retina Mini

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T-Mobile has formally announced its new “un-carrier” strategy for the just-introduced Apple iPad Air and iPad mini with Retina display. While the Cellular-capable iPads normally cost an extra $130 over the upfront WiFi-model purchase price, T-Mobile will be offering the new tablets at $0 down. T-Mobile says that this is introductory pricing, and it is unclear when the price points will raise for T-Mobile customers…

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Why iPhone longevity means iOS carrier activation share doesn’t resemble sales

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There was a lot of confusion yesterday when Verizon’s results were discussed, with more than one commentator confusing activations and sales. For the record, what Verizon announced was that 51 percent of its activations were iPhone, not 51 percent of its phone sales.

If you doubt the importance of this distinction, I have one word for you: T-Mobile. As of 11th April, the carrier had two million iPhone activations. Its iPhone sales as of the same date? Zero: T-Mobile didn’t start selling iPhones until the following day.

The difference between the two numbers is particularly dramatic with high-end handsets like the iPhone …  Read more

iPhone 5s takes top slot from Samsung Galaxy S4 at U.S. carriers; good showing by 5c too

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The iPhone has long been the best-selling phone on AT&T, but the Samsung Galaxy S4 has for some time held that slot at Verizon, Sprint and T-Mobile, with the iPhone 5 in second place. No more. September sales figures from Canaccord (reported in Fortune) show that the iPhone 5s now has top billing on all four major U.S. carriers, with the iPhone 5c also beating Samsung on AT&T and Sprint. While the news isn’t unexpected, the numbers do seem to put the lie to one rumor …  Read more