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Facebook is the most popular social media service in the world with 2.32 billion monthly active users as of December 31, 2018

Facebook is the most popular social media service in the world with 2.32 billion monthly active users as of December 31, 2018. It also averages 1.52 billion daily active users as of December 2018.

Facebook was launched in February of 2004 (as The Facebook) for college students and then rapidly grew as it opened the service to more than those with a .edu email address. It was the subject of the 2010 movie called “The Social Network“.

In 2012, the social media giant offered its IPO and Facebook earned the title of the fastest company to grow to $250 billion market capitalization in the S&P 500.

In recent years, the company has been at the center of attention related to its role in the Russian interference in the 2016 US election. Since then, it’s been a continual stream of negative news for the company. They recently had all of their enterprise certificates for iOS revoked after it was discovered they had repackaged Onavo VPN as a ‘Research’ app and were paying teens $20/month to sneakily sideload it.

In early 2019, CEO Mark Zuckerberg announced a “privacy shift” for the company. He outlined a detailed vision for the future of the social media platform, specifically its messaging services. Notably, in contrast to how the company operates today, he says the future of the platform will be privacy-focused with features like end-to-end encryption, interoperability between its various apps like Facebook, Instagram, and WhatsApp, reducing how long it holds data, secure storage of personal data, and more.

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facebook campus

Facebook, which started as a college-only network, shuts down its new college-only network

Facebook is closing the doors on its Campus feature on March 10. Launched in September 2020, this is its latest defeat in its attempt to appeal to a younger audience. 

Campus is a feature within the app for college students, very much like the original site Mark Zuckerberg created. It offers students a special news feed where they can join groups, events, and chat rooms centered around campus life. 

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App Tracking Transparency ‘harmful,’ says Facebook, as advertisers flee the platform

App Tracking Transparency harmful, says Facebook

Facebook and Instagram‘s parent company Meta has labelled Apple’s App Tracking Transparency feature ‘harmful.’ One analyst said that the privacy measure could be the biggest challenge the company ever faces.

A report today says that the loss of ability to target Facebook and Instagram users by their interests is seeing businesses abandon the platform in favor of Google ads …

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Meta threatens to pull Instagram and Facebook in Europe over privacy laws, regulators say ‘please do’

Facebook security

In a new regulatory filling this month, Facebook parent company Meta renewed its threats to pull both Facebook and Instagram in the European Union over privacy laws. Regulators in the EU, however, have quickly called Meta’s bluff, and even went as far east to say that “life is very good without Facebook and that we would live very well without Facebook.”

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Facebook rebuilding its ads infrastructure to target iOS users while it loses money with metaverse

Meta Facebook Mark Zuckerberg

Facebook was one of the main companies affected by Apple’s new privacy policies, which now require iOS apps to ask users if they want to be tracked by third parties. During the Q4 2021 earnings report on Wednesday, CEO of Meta (Facebook’s parent company) Mark Zuckerberg said that Facebook is “rebuilding” its ads infrastructure due to the iOS changes.

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Meta claims still working on AR/VR OS, but wording looks face-saving

Meta AR/VR OS plans

It was yesterday reported that Facebook owner Meta had abandoned work on its own AR/VR OS, but the company responded, saying that it was still working on the project, and that it was growing the team, not cutting it.

However, the wording used by Meta strongly suggests that this is a face-saving statement …

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Ahead of Apple Headset launch, Meta reportedly halts efforts to build its own AR/VR OS

As rumors regarding Apple’s AR/VR headset gain traction ahead of an expected release this year, Facebook parent company Meta has reportedly hit a roadblock in its own VR/AR software efforts. According to a new report from The Information, Meta has halted its efforts to build a new software operating system to power its headsets.

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