ITunes Store ▪ September 16

AAPL: 116.41

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Apple has now activated the new iCloud Storage tiers, as announced last week at Apple’s September event. The new tiers do not bump the free tier — it remains at 5 GB. However, for $0.99 per month you now get 50 GB of storage, up from 20 GB. The 200 GB plan is now cheaper at $2.99 and the 1 TB plan is now half the price at $9.99 per month.

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ITunes Store ▪ September 15

AAPL: 116.28

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Apple has started a new big project in its web services division, according to The Information. The report claims Apple has decided to rewrite its cloud services to all fall under one single technology stack using open-source technologies. This will combine Apple’s services like iCloud, Siri, iTunes and more into a unified backend platform.

Apple has seemingly settled on Mesos, the backend infrastructure for Siri, as the core of its new platform which will take years to finish. Apple publicly revealed it had moved Siri to a Mesos stack earlier in the year.

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ITunes Store ▪ August 16

AAPL: 115.96

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Apple is continuing its promotion of Apple Music this weekend. After putting out a trio of television advertisements promoting Apple Music and its artist-integrated Connect platform, the company has announced a pair of statistics for the launch weekend of its employee Dr. Dre’s new Compton Album. In a statement, Apple says that Compton was streamed 25 million times over the course of its opening week as an Apple Music exclusive. The album was also downloaded half a million times via the iTunes Store.

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ITunes Store ▪ April 17

Known for publishing previously confidential documents, WikiLeaks has released a large collection of emails from last year’s widely publicized hack of Sony, notably including Apple agreements covering Sony’s Crackle Apple TV channel, video sales through iTunes, and other topics. The leaks include:

  • The terms of Apple’s agreement to add Sony’s Crackle video service to the Apple TV, notably including a 3-year term (starting December 11, 2013), Sony’s retention of 100% of advertising revenue, and a promise that Apple will permit new types of overlaid/display ads on Crackle if it becomes technically feasible and Apple OKs it. Few details were previously known about the business terms between Apple and channel providers for the Apple TV.
  • Apple’s agreements to distribute Sony videos through the iTunes Store, including the original 2007 agreement between the companies covering TV shows such as Charlie’s Angels and Who’s The Boss, term extensions and high-definition amendments, and the addition of iTunes in the Cloud (which Apple originally called “Virtual Storage Locker”).
  • Sales forecasts for Sony games sold in the App Store, as well as charts suggesting that Sony’s iPhone and iPad game revenues far surpassed the amounts made on competing platforms.

The leaks go on to describe Apple and Sony product tie-ups, including the iPad’s “character” role in the film Sex Tape, as well as Sony’s internal reaction to Apple’s “Stickers” ad featuring a Breaking Bad reference, and an apparent effort by Dreamworks’ Jeffrey Katzenberg urging Sony not to collaborate with Apple…
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ITunes Store ▪ April 13


Apple has pushed out an update to its suite of pro video editing tools for Mac today, including new versions of Final Cut Pro X, Motion, and Compressor.

Final Cut has been upgraded to version 10.2, which adds support for 3D titles, improved color grading and effects tools, support for additional camera formats, and GPU-accelerated processing of RAW footage from RED cameras.

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ITunes Store ▪ April 1

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