Apple

6,141 'Apple News' stories November 2008 - July 2012

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Apple News and Brief History

Before you can properly understand Apple News, it’s important to know its history. Apple was founded by Steve Jobs and Steve Wozniak in 1976. In 1977, Apple’s sales were growing with the success of its early computers. Within a few years, Jobs and Wozniak hired designers and a production line crew. Apple went public in 1980 and was an instant success. Over the next few years, Apple shipped new computers featuring new graphical user interfaces, such as the original Macintosh in 1984. As the market for personal computers expanded through the 1990s, Apple lost market share to the cheaper Microsoft Windows on PC clones. Eventually, Wozniak and Jobs both left Apple. Jobs would go on to found NeXT and would return to Apple when NeXT was acquired in the late 90s. Apple then began a journey to the great second act in the history of the business world.

Since the release of the iPod in 2001, Apple has become a major player once again in the technology industry. After releasing the iPhone in 2007, the iPad in 2010, and the Apple Watch in 2015, Apple is now one of the largest companies in the world. Apple’s worldwide annual revenue totaled $274.5 billion for its 2020 fiscal year.

Today, Apple operates retail stores all across the world, has a growing services division, and an ever-expanding hardware lineup. The technology industry follows Apple news to see where the company is headed in the future.

Keep reading for the latest Apple news

Apptrace launches in beta, company claims 400K iOS apps get no downloads

Jordan Kahn Jul 31 2012 - 6:58 am PT

App analytics firm Adeven is launching its new Apptrace tool today that provides statistics on iOS apps including the number of countries an app is available in, its global ranking, overall ratings, and daily rankings for specific markets. Also, the ability to compare apps to one another is coming in a future update to the free tool. Speaking with GigaOm, the company shared some pretty interesting stats about the App Store—approximately 400,000 apps have no downloads or rankings:

“The reality is there are only a couple of thousand apps that really make some kind of downloads,” Christian Henschel, Adeven CEO, told me. “This is based on Apple’s closed system — it’s tough to discover those kinds of apps. You don’t have proper search, so the only way to discover new apps is through the top listing.”

“If you’re not on those lists, it’s not sure that you’re being discovered by anyone else. The top 25 tend to be the same companies who spend millions of dollars to get to the top of those lists. If you’re an independent, small app publisher, then it’s really tough to be discovered.”

Hulu Plus sneaks its way onto Apple TV, one week free trial

Seth Weintraub Jul 31 2012 - 6:17 am PT

[hulu id=w7pqikydrnjifmvyxfuslg width=650 height=350]

We broke the news late last year that Apple was working on a Hulu Plus app for Apple TV. Unfortunately, getting the app to the Apple TV was a political issue, not a technical one.

We’ve gotten word that inside Apple there are Apple TVs running the Hulu Plus app natively. The app is feature complete and ready to roll out to Apple TV users on current builds. In fact, it has been ready for at least a month and development is now on hold.

While there are no technical issues standing in the way of the Hulu Plus release on Apple TV, there appear to be some political ones. At some level at Apple, there appears to be some consideration that the Hulu Plus app could eat into iTunes TV sales on the Apple TV. Where Netflix tends to run older programming, iTunes is the Apple TV’s only outlet for current TV programming….

Today, our Apple TVs are lighting up with some Hulu Plus goodness. If you do not see it, a quick reboot will bring it up. Hulu offers a free one-week trial here. Pictures directly from the screen are below.

Update: Hulu has updated its blog with the news and provided an unnecessary instructional video (Above).

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Samsung Chief Product Officer talks patent wars and rectangles

Jake Smith Jul 30 2012 - 3:15 pm PT

After execs from both companies could not come to terms in an attempt to settle, both Samsung and Apple take the stand in a San José, Calif., court room this week. Apple and Samsung will face off for allegedly stealing each other’s patents. Apple also claims that Samsung’s Galaxy devices “slavishly” copied its beloved iPhone and iPad. The same type of trial already played out in many countries across the pond. It will be interesting to see where this all goes, especially after the injunctions against Samsung’s products we have already seen.

Samsung Chief Product Officer Kevin Packingham recently sat down with the folks at Wired to answer a few questions on the recent legal matters, shedding more light on Samsung’s view of the whole legal fiasco. First off, Packingham answers a question regarding the separation between Samsung’s component business that supplies necessary parts to Apple and the product team that Apple thinks is a bunch of copycats. Packingham answered: “There are times when I’m absolutely appalled that we sell what I consider to be the most innovative, most secret parts of the sauce of our products to some other manufacturer — HTC, LG, Apple, anybody…But you know, we also use Qualcomm components, and we source from other component manufacturers as well.”

Apple, of course, gets a ton of parts from Samsung, and it even partnered with Samsung on a factory in Texas to make A4 and A5 chips for the iPhones and iPads.

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September iPhone launch also forecasted by AllThingsD (Update: Others)

Seth Weintraub Jul 30 2012 - 1:37 pm PT

The September iPhone announcement reported on earlier seems even more likely thanks to a post at AllthingsD.

Apple hasn’t yet officially announced the fall event at which it is expected to debut the next iteration of the iPhone, but it’s definitely planning one…Sources tell AllThingsD that Apple is currently planning an event for that week. And while we haven’t yet confirmed its focus, history suggests it will indeed be the new iPhone.

The report notes that Apple has been prepaying for many components (closing in on an incredible $5 billion prepay for Q3 2012), which typically means that it is ramping up production for big things.

Update: The Loop and Verge too hear. What are the chances?!

Bloomberg and the New York Times have said the 12th as well.

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Some Mountain Lion Tips and Tricks

Élyse Betters Jul 30 2012 - 1:22 pm PT

Mountain Lion eyed over 3 million downloads in just four days, but those early adopters were even more quick to notice a few unfavorable tweaks in Apple’s latest OS. Have no fear, though. We have a brief tips and tricks resource guide below.
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Amusing tweets from the Apple vs. Samsung Trial: Google and Apple employees not yet vetted

9to5 Staff Jul 30 2012 - 10:46 am PT

With Apple and Google having such a large presence in the Bay area, there is bound to be some ties to the companies represented on the jury…but both Apple and Google employees have made it to the Jury selection process. Imagine having to write the request to the HR department on this (Thanks, Dan Levine):

[tweet https://twitter.com/9to5mac/status/229997136362754048]

[tweet https://twitter.com/inafried/status/230000222753923074]

[tweet https://twitter.com/fedcourtjunkie/status/229990099675398145]

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Apple gets preliminary injunction on Samsung’s Galaxy Nexus smartphone, effective with $96 million bond(9to5mac.com)

WSJ: 40 percent of device thefts in NYC are Apple, including a jaw-busting iPad from our own reporter

Élyse Betters Jul 30 2012 - 8:41 am PT

[tweet https://twitter.com/SuzanneKellyCNN]

The Federal Communications Commission revealed last spring that 40 percent of all major city robberies now involve smartphones, but New York Police Commissioner Raymond Kelly said over the weekend that same figure now applies to Apple product-related thefts in New York City, and the Wall Street Journal’s Rolfe Winkler should know first hand, as he was attacked recently while toting an iPad in Brooklyn.

According to the Winkler:

We were buried in an e-book when the subway doors opened at the Bergen Street stop in Brooklyn. In a flash, a pair of hands dove into my date’s lap and ripped away her iPad. Chasing the guy was instinctive. But he had a crew backing him up that I never saw. Instead of winning back the iPad, I found myself lying on the platform bleeding, my jaw split in half.

Winkler then cited a 2011 report from the New York Police Department to detail what he dubbed as “iCrime wave” statistics:

How big is the iCrime wave? National data aren’t available, but in New York, there were more than 26,000 incidents of electronics theft in the first 10 months of 2011—81% involving mobile phones—according to an internal police-department document. In Washington, D.C., cellphone-related robberies jumped 54% from 2007 to 2011, according to the Metropolitan Police Department. And the data may drastically undercount thefts. Since many don’t involve violence, many victims don’t bother reporting them.

Major theft of Apple devices is not limited to New York, however. In May, one notable woman, now known as the “iThief,” stole over 100 iPads across Texas-based Walmarts. The retail giant even caught her on video—check it out.

Retail crime is not as menacing as violent ones, though, such as the case from earlier this month, where several masked assailants carrying assault rifles overtook a truckload of Apple products passing through Aulnay-sous-Bois in Paris.

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Samsung objects to ‘gratuitous’ images of Steve Jobs in trial, prefers thermonuclear quotes instead

Élyse Betters Jul 30 2012 - 8:00 am PT

Samsung vehemently objected to pictures of Steve Jobs in Apple’s opening slides for today’s massive trial, but U.S. District Judge Lucy Koh struck down the objections over the weekend.

The South Korea-based smartphone manufacturer claimed the “gratuitous images have no evidentiary value,” as it filed 14 objections to Apple’s opening slides.

The company further noted, as FOSS Patents reported, if Apple is given permission to use these slides, Samsung will “request that the Court allow it to use the quotes from Mr. Jobs — which do have nonprejudicial evidentiary value — and yet were excluded by the Court’s ruling on Apple’s Motion in Limine No. 7.”

In other words, Samsung wants to use the “thermonuclear war” quotes from Walter Isaacson’s “Steve Jobs biography” if Apple can use images of the company’s late founder. The contentious quotes from the biography were previously deemed hearsay and inadmissible in this litigation.

According to FOSS Patents, Apple explained the use of the pitcures in its responsive filing:

Three of the images are “from a joint exhibit – 1091 (the MacWorld 2007 video), which Samsung itself relies on in its opening demonstratives (at Samsung slide no. 148)”, so “Samsung cannot complain about Apple’s use of the same video” that shows “the public introduction of the iPhone on January 7, 2007, which launched the fame that the iPhone trade dress has acquired”. Also, “[b]ecause they demonstrate Apple’s notice of the 200+ patents covering the iPhone — including the asserted patents, they thus are relevant to willfulness”.

Another slide refers to an exhibition relating to Steve Jobs’s patents, which was organized by the United States Patent and Trademark Office. “Among the highlighted patents at the PTO exhibit are at least two patents at issue in this litigation — the D’677 and D’889” — and Apple argues that “[t]he Patent Office exhibit demonstrates praise by others to rebut non-obviousness”.

The fifth image of Steve Jobs in the presentation is “a screenshot from the announcement of the iPad in July 2010” and, therefore, “relevant to the introduction of the iPad and its acquisition of fame and secondary meaning”, Apple says.

Judge Koh overruled Samsung’s objections on Sunday and said the images are “relevant to Apple’s iPhone design patent and trade dress claims and is not unduly prejudicial.”

Get the full report at FOSS Patents.

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New York State audit reveals that MTA gave Apple unfair advantage in Grand Central Store bidding

Élyse Betters Jul 30 2012 - 6:41 am PT

New York state Comptroller Thomas DiNapoli’s latest audit suggested the Metropolitan Transportation Authority gave Apple an unfair advantage last year when the company bid for a spot in Grand Central Terminal.

According to The New York Post:

A fresh audit by state Comptroller Thomas DiNapoli says the MTA last May allowed the California-based tech giant to set a daunting hurdle for rival bidders to clear in a tight, 30-day window — namely, that they be willing to front $5 million in cash.

“The competitive process followed by MTA . . . was at a minimum severely slanted toward Apple,” reads the report, submitted to MTA officials Friday and expected to be made public today.

DiNapoli’s report notes that Apple had been in private talks with the MTA for more than two years leading up to the bidding process.

In a saucy move that was rejected by the MTA, Apple even tried to get reimbursed by taxpayers for the initial $2 million it had paid the restaurant Metrazur to vacate the balcony atop the historic commuter hub, the report found — a deal that ultimately was worth $5 million.

MTA Chairman and CEO Joseph Lhota told The New York Post that DiNapoli’s report is overtly “bias against the MTA and Apple,” and he said the audit is “not fact-based, and, accordingly, their opinion is worthless.”

“The MTA’s lease process with Apple was open, transparent and followed both the spirit and letter of the law,” Lhota contended.

Apple opened its doors in Grand Central’s last winter and pays $1.1 million in rent for 2012, which the audit noted is below market, and the company notably does not share a percentage of its sales with the MTA. It is the only retailer at the station with such a deal.

On the plus side, there is an awesome Apple Store with free Wi-Fi in Grand Central Station!

[The full audit does not appear to be online as of press time.]

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Apple SVP of Design Jony Ive speaks on Apple’s design process and the ‘Bankruptcy Days’

Élyse Betters Jul 30 2012 - 6:29 am PT

Senior Vice President of Industrial Design Jonathan Ive spoke at the British Embassy’s Creative Summit this morning about Apple’s design focus, and Wired was on hand to get the report.

The Apple executive primarily described how revenue does not drive the folks in Cupertino but rather “great products” do. He noted the company is “pleased with revenues,” and its goal is again not “to make money.”

“It sounds a little flippant, but it’s the truth. Our goal and what makes us excited is to make great products,” said Ive. “If we are successful people will like them and if we are operationally competent, we will make money.”

Ive made similar comments on the day of his Knighting [audio] and to Walter Isaacson for the “Steve Jobs” Bio. Moreover, Tim Cook has reiterated Apple’s great products goal many times since he took the reigns as CEO.

Ive also recounted at the summit Apple’s bankruptcy days. He said Steve Jobs recognized Apple products needed to be better, so that is where the chief’s attention remained instead of trying to earn money.

He explained how, in the 90s, Apple was very close to bankruptcy and that “you learn a lot about vital corporations through non-vital corporations”. When Steve Jobs returned to the company in 1997, his focus was not on making money — “His observation was that the products weren’t good enough. His resolve was to make better products.” This was a different approach from other attempts to turn the company around, which had focused first and foremost on cost savings and revenue generation.

According to Wired, Ive then detailed how thrilled he feels to “be a part of the creative process”:
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2005 Purple iPhone design could thwart Samsung’s assertion that Apple copied Sony

Seth Weintraub Jul 30 2012 - 5:37 am PT

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We hope you are not sick of early iPhone prototypes just yet, because the monster Apple vs. Samsung trial is kicking off today and another prototype has hit the docket. This time, Apple is releasing images of its “purple” iPhone design from 2005. It actually has some, if not most, of the design elements of the iPhone 4 design, which Samsung accused Apple of lifting from Sony. This one, again, is labeled “iPod”.

The chronological progression below is also posted in the filing (PDF) [via The Verge]:

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Apple brings PowerNap to Retina MacBook Pro with firmware update

Mark Gurman Jul 27 2012 - 1:51 pm PT

Just like it did earlier this week for the 2011 and 2012 MacBook Airs, Apple, today, has released a new firmware update for the 15-inch MacBook Pro with Retina display to enable the PowerNap feature. PowerNap allows your Mac to update iCloud files, emails, software updates and more while in sleep mode. Users can get the update via the Mac App Store software update section.

After updating users will see the following option in System Preferences:

Full PowerNap info below:
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Obama’s campaign dropping 72 percent more than Romney’s on Apple products

Élyse Betters Jul 27 2012 - 12:15 pm PT

U.S. President Barack Obama’s campaign spent over one-third of a million dollars on Apple products since the election began in 2011.

Obama for America forked over $353,000, according to official expenditure reports filed with the Federal Election Commission, and Dow Jones’ Joseph Walker promptly noted that amount could snag 1,780 new iPhones or 176 new MacBook Airs.

Romney’s campaign spent just $99,000 on Apple products during the same period.

Walker further correlated the campaign spending to donor contributions:

Overall, the tech community seems to be firmly in favor of re-electing Obama when it comes to opening up their wallets, according to contributor filings. Obama has raised $950,000 from the Big Five tech giants, compared to Romney’s $123,040. Apple employees seem to favor President Obama by a margin of 15 to 1. Campaign contributions from donors identifying themselves as Apple employees total $121,305, compared to the $8,175 donated to Romney.

Get the full report at FINS Technology.

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Apps & updates: iTranslate Voice HD, Twittelator Neue, Total Recall, and more

Jordan Kahn Jul 27 2012 - 12:01 pm PT

Today’s noteworthy apps and updates list kicks off with the recently released iPad version of iTranslate Voice. As always, we will update the list throughout the day as more apps hit the store…

iTranslate Voice HD: iTranslate Voice is a great new iPad app, as it is one of the most unique pieces of word translation software on the market. Instead of typing words into an app, you talk in your language, and then the app will respond in the language of your choice. The entire thing is powered by Nuance—the same company that powers Apple’s Dictation on the iPhone 4S, new iPad, and Mountain Lion computers. So you know it is reliable. We have used the app for a while, and it is super helpful and easy to use. For those who are not a fan of voice, text-based translations are available. Thirty-one languages work in the app in addition to word defining. Sharing is also present. We highly recommend this iPad app. An iPhone version has also been available for some time, and it recently received a big update with new gestures and languages.

Twittelator Neue version 2.1:The popular iPhone twitter client Twittelator Neue and Twittelator Free were both updated today with the following new features and improvements:

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IDC: Samsung ships twice as many phones as Apple in Q2

Élyse Betters Jul 27 2012 - 11:15 am PT

The IDC’s latest numbers mirror yesterday’s figures from Juniper Research.

One of the report’s main headliners is that phones are shipping faster than in previous years. About 406 million units shipped in Q2 2012—up from 401.8 million units in Q2 2011. Smartphone shipments also eyed a large year-over-year increase with a 42 percent gain.

The other big news bit concerns Samsung and Apple. The tech giants doubled their combined market share in just two years. Samsung, in particular, hit a new quarterly record after shipping 50 million phones in Q2, where as Apple shipped half as many iPhones during the same time. The Cupertino, Calif.-based Company suffered a quarter-over-quarter decline just six months after its latest iPhone unveiling.

IDC explained the widening gap:

Samsung extended its lead over Apple during the second quarter, taking advantage of Apple’s release schedule and launching its flagship Galaxy S III. In addition, Samsung experienced continued success of its smartphone/tablet hybrid device, the Galaxy Note. As a result, Samsung topped the 50 million unit mark and reached a new quarterly smartphone shipment record in a single quarter. What remains to be seen is how the company’s smartphones will fare against Apple’s next-generation iPhone expected later this year.

Apple posted an expected sequential decline last quarter, similar to years past. The quarter-over-quarter shipment decline came six months after it unveiled its latest iPhone. The decline is not unusual as iPhone shipment volume is highest in the first two quarters after its release. The company’s once-a-year release cycle usually results in two quarters of lower volumes leading up to the next-generation model introduction. Nonetheless, Apple made significant inroads into new markets and segments, including smaller regional carriers and prepaid service providers.

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Apple’s new Barcelona retail store opens tomorrow [Gallery]

Jordan Kahn Jul 27 2012 - 10:45 am PT

We first got a look at the elaborate mosaic construction barricade officially announcing the new location, and today MacRecord and CultofMac posted some photos of Apple’s Barcelona retail store slated to open at 10 a.m. tomorrow morning.

Apple announces that its new Barcelona store makes its grand opening on July 28th

Asian supplier jury-rigs a next gen iPhone to show off their cases

Seth Weintraub Jul 27 2012 - 7:42 am PT

Gizmodo’s Jesus Diaz asks a question that he already knows is false: Has the iPhone 5 Been Smuggled Out of the Factory Already?

No, it has not. But these manufacturer pages show what a beat up, falling apart next-gen iPhone with slightly off-white components would look like in a cheap case.

Does not make as sexy of a title though, does it?

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Microsoft’s lost decade, chronicled

Jordan Kahn Jul 27 2012 - 6:40 am PT

In a lengthy piece, titled “Microsoft’s Lost Decade”, Kurt Eichenwald of Vanity Fair profiled CEO Steve Ballmer and his role in the company’s steadily decreasing dominance. The piece includes interviews with current and past executives of the company, thousands of internal docs and legal records, and, not surprisingly, Apple’s role in the decline of Microsoft makes up a large part of the story:

Truly, for senior management, the problems didn’t make sense. Microsoft had some of the smartest people in the technology business. It had billions of dollars at its disposal, and the ability to throw that money into any project the executives chose… Current and former executives said that, each year, they tried to explain to Microsoft’s top executives why the company was struggling in the quality of its innovation compared with Apple… Exhibit A: today the iPhone brings in more revenue than the entirety of Microsoft… One Apple product, something that didn’t exist five years ago, has higher sales than everything Microsoft has to offer. More than Windows, Office, Xbox, Bing, Windows Phone, and every other product that Microsoft has created since 1975. In the quarter ended March 31, 2012, iPhone had sales of $22.7 billion; Microsoft Corporation, $17.4 billion.

One anecdote covered in the story comes from emails that circulated around Microsoft following the introduction of Tiger:

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Best Buy drops price of the iPhone 4 to $49.99 with plan

Seth Weintraub Jul 27 2012 - 6:37 am PT

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BestBuy.com has the iPhone 4 in White or Black for $49.99 with a two-year service plan on AT&T, Verizon or Sprint. We have seen many price drops of the iPhone 4 throughout the last few months, but most were specials or small drops. This one appears to be more permanent and may last through to the new iPhone launch.

What does this say for when the new iPhone is released? Will the iPhone 4 be free on contract or will it continue to be $49.99? If I had to guess, I would say it goes free in October with a two-year plan…if you can wait that long.

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Apple working on high-resolution display tech for Google Glass-like HUD device

Jordan Kahn Jul 27 2012 - 5:56 am PT

Today, a patent application published by the US Patent & Trademark Office, and then discovered by Patently Apple, covers methods of increasing pixel density for high-resolution display technology in a head-mounted display. This is not the first time an Apple patent related to head-mounted displays has surfaced. As far back as 2009, Apple won patents related to an iPod video headset display. It also won a second patent just this year related to the Google Glass-like technology. Unfortunately, this is not a design patent. So, the Google Glass-like design in the drawing above only relates to a general concept for the device covered in the patent:

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Apple’s Black Hat presentation on iOS security disappoints, rehashes old white paper

Jordan Kahn Jul 27 2012 - 5:31 am PT

We told you earlier this week that Apple would send for the first time one of its employees, a manager for the platform security team, Dallas De Atley, to speak at the Black Hat conference on iOS security. Unfortunately, while many hoped we would get an inside look at iOS security technologies, a wrap up of the event from The New York Times described the talk as “the equivalent of reading aloud a white paper, timed to a PowerPoint deck, before escaping out a side door.” According to several reports, most of what was covered came from a recently published white paper.

As for what Atley said:

“Our attitude is: security is architecture. It has to be built in from the very beginning,” Mr. De Atley said. In building the iPhone, he said, Apple took a bare-bones approach and sought to use the minimum number of components. Apple purposefully decided not to ship the phone with a shell, or support remote log-in access. “There’s an entire set of attack vectors we don’t have to fundamentally worry about on iOS,” he said.

Mr. De Atley highlighted a number of “sandboxing” technologies Apple had in place. “The goal is to physically isolate and separate processes from each other so that if one has a flaw, it can’t easily wreak havoc on the rest of the system.”

As examples, he noted that all third-party apps were stored in their own container on users’ devices. User data is kept partitioned from the device’s operating system so that any updates to the system do not affect the user’s personal data. He added that every single file created on the iPhone gets its own encryption key and is wrapped in the user’s passcode.

Reminder: Apple to give speech on key iOS security technologies at Black Hat this week

Several old iPhone and iPad prototype designs surface: take a look at the iOS devices that could have been

Jul 26 2012 - 3:01 pm PT

[slideshow]

The Verge has tracked down several images of old iPhone and iPad prototype designs from Apple the vs. Samsung trial case filings. Buzzfeed got their hands on a few more. Notably, many of these designs are codenamed N90, so what you’re mainly looking at are design considerations for the 2010 iPhone 4, the Apple device codenamed N90. Many of them are ugly and will hurt your eyes. Check out the entire gallery after the break or over at the Verge and Buzzfeed.

Besides iPhone prototypes, Apple was toying with an iPad design that featured an HTC Evo-like Kickstand. Given the above and below, we’re pretty happy with the decisions Apple made on these. Many, many more pictures below:

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Apple makes as much profit on one iPhone as it does on two iPads

Seth Weintraub Jul 26 2012 - 1:55 pm PT

A quick Reuters report on an unsealed document in the Apple-Samsung trial reveals that iPhones are much more of a profit driver for Apple than its iPads. To the tune of double (!) per unit.

Apple Inc earned gross margins of 49 to 58 percent for U.S. iPhone sales between April 2010 and the end of March 2012…Apple had gross margins of 23 to 32 percent on U.S. iPad sales, the filing said.

That means Apple makes as much money on one iPhone as it does on two iPads (considering they cost roughly the same amount).

Who likes phone subsidies? Apple likes phone subsidies!

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Samsung says Apple stole iPhone design from Sony

Jordan Kahn Jul 26 2012 - 12:15 pm PT

With Apple and Samsung’s jury trial slated to kick off in a federal district court in San Jose, Calif., this Monday, AllThingsD points us to trial briefs where Samsung’s lawyers argued Apple’s inspiration for the original iPhone CAD drawings and designs were inspired by a Sony product:

Right after this article was circulated internally, Apple industrial designer Shin Nishibori was directed to prepare a “Sony-like” design for an Apple phone and then had CAD drawings and a three-dimensional model prepared. Confirming the origin of the design, these internal Apple CAD drawings prepared at Mr. Nishibori‘s direction even had the “Sony” name prominently emblazoned on the phone design, as the below images from Apple‘s internal documents show..

Soon afterward, on March 8, 2006, Apple designer Richard Howarth reported that, in contrast to another internal design that was then under consideration, Mr. Nishibori‘s “Sony-style” design enabled “a much smaller-looking product with a much nicer shape to have next to your ear and in your pocket” and had greater “size and shape/comfort benefits.” As Mr. Nishibori has confirmed in deposition testimony, this “Sony-style” design he prepared changed the course of the project that yielded the final iPhone design.

The article referenced above is from a 2006 interview with Sony designers that appeared in Businessweek.