New York City Stories February 26

AAPL: 96.91

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While Apple has not yet officially announced that it will open up a store in the World Trade Center’s new transportation hub in New York City, there have been reports that such a store has been in the plans for the past two years. Today, a source who has been inside of the yet-to-be-opened Oculus shopping section of the hub has sent us photo evidence that Apple is preparing to open up a store in the shopping area. Above is a photo from this week showing the space for the store, but formal construction has not yet begun, according to the source.

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New York City Stories September 23, 2015

AAPL: 114.32

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T-Mobile CEO John Legere has tweeted that iPhone 6s preorders are more than 30% higher than those of the iPhone 6 last year. While there have been a number of clues that the iPhone 6s launch was going to be big, this is the first sign of any hard data.

Apple said a week ago that it was ‘on pace’ to beat last year’s opening weekend record of 10M sales, Phil Schiller later adding that customer response had been “incredibly positive.” We’ve also seen that the first batch of both 6s and 6s Plus are sold out worldwide for delivery by Friday …  expand full story

New York City Stories August 12, 2015

AAPL: 115.24

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Apple plans to relocate its main Chicago, Illinois retail store from its current location at 679 North Michigan Avenue to a newer flagship space at the edge of the Chicago River, reports Crain’s Chicago Business. According to the report, Apple will likely build “a new glass structure” in front of a 35-story office building as an entry to the Apple Store, with most of the store “below ground” in a design resembling the iconic Fifth Avenue Apple Store in New York City. expand full story


New York City Stories August 4, 2015

AAPL: 114.64

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Apple has already taken over its homepage, produced video advertisements, and injected promotions into iOS to digitally promote its new Apple Music service. Now, the company is expanding its billboard promotion strategy, which has been mostly reserved in recent years for new iPhones and iPads, to include Apple Music. Several 9to5Mac readers and social media users have spotted posters and billboards for Apple Music across San Francisco, subway stations in Japan, London, Canada, and Los Angeles

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New York City Stories July 7, 2015


Apple has announced on its website that its first retail store in Queens will open on Saturday 11th July at 1oam. We exclusively revealed that the store was on the way back in February, with the first construction shots seen later the same month and signage appearing in May.

The new store is located on the second floor of the Queens Center mall in Elmhurst and will be one of the largest of the eight Apple Stores in New York …  expand full story

New York City Stories July 6, 2015

Apple-designed packaging for the Mophie Juice Pack and Logitech iPad Keyboard

Apple is looking to own yet another aspect of its product experience. The company is gearing up to revamp its third-party accessory selection across all of its retail stores by next week by reducing the amount of accessories available in stores to ones sold in packaging co-designed by Apple. Apple has been working with select third-party accessory makers over the past six months to redesign boxes so that the experience more closely matches the boxes of Apple’s own products…

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