When the iPhone first launched, it was preloaded with Google Maps. In 2012, Apple replaced it with its own mapping application known as Apple Maps. It launched in beta in the iOS 6 beta, and was released to the public that fall.

After its launched, it was clear that it was no on the same level of quality as Google Maps. The poor launch led to a public apology from Tim Cook and ultimately led to the firing of Scott Forstall.

Apple Maps Features

Over the years, Apple has continued to adds features to Apple Maps. iOS 11 brought lane guidance and a speed limit widget on the navigation, and indoor location mapping.

Apple has also added proactive location suggestions (time to get home when you are leaving work, etc), integration with public transit, Yelp integration, and integration with ride sharing services like Lyft and Uber.

With iOS 12, Apple has proclaimed they are rebuilding Maps from the ground up.

Maps is being rebuilt from the ground up to better reflect the world around you. The new underlying map uses Apple data and features enhanced geographic context like pedestrian paths and parks, more detailed building outlines and parking lots, better road network coverage, and more. You’ll also be able to get where you’re going with improved routes, whether you’re on the road or on foot. The new Maps is now available in Northern California and is coming soon to the rest of the United States.

While the general consensus is that Google Maps offers more accurate data and navigation, Apple Maps is widely considered to be the most used mapping application in the world since it’s built into every iPhone, iPad, and Mac.

Apple Maps Stories August 25

Apple Maps first launched in iOS 6 to much excitement. Previously, Google Maps had powered the iPhone maps experience, but the relationship between Apple and Google became strained as Google held critical features of the mapping experience from the iPhone. If you remember back to that period, Google Maps on the iPhone didn’t even have built-in turn-by-turn directions. Apple began the process of replacing Google Maps with Apple Maps and unveiled its work during the WWDC 2012 keynote. expand full story

Apple Maps Stories June 12

In iOS 13, integrated into the Apple Maps app on your iPhone, you can you share your journey status with personal contacts in a feature called Share ETA.

The recipient receives the address of your destination and your expected arrival time. What’s really cool about this feature is that the estimated time of arrival (ETA) will update automatically, so you can see if they hit traffic or otherwise get delayed.

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Apple Maps Stories June 6

How to use the new Street View-like ‘Look Around’ feature in Apple Maps on iOS 13

iOS 13 brings upgrades to Apple Maps and one of the new features rolling out is a Street View-like option called “Look Around.” Read on for how to use this latest Apple Maps feature in iOS 13.

Apple Maps Stories May 27

Apple has announced that it will start ground truth surveys in Canada from today. Apple will be driving sensor-equipped car fleets around the country to collect road details, signage and landmarks throughout the year to improve Apple Maps in Canada.

Apple will incorporate this information into its modern Apple Maps dataset, which is being rebuilt literally from the ground up.

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Apple Maps Stories May 3

Apple Maps offers directions by car, public transit, ride-sharing services, and walking – but there’s one notable omission: there are no cycling routes in Apple Maps.

Cycling routes in Google Maps have existed since 2010 – and it had been a top-requested feature for a couple of years before that. Why has Apple not managed this almost a decade later?

There are three reasons this needs to be a priority for Apple …

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Apple Maps Stories February 6

Apple Maps on-the-ground data collection expands to Andorra

Earlier this week, Apple has reorganized its online page where it details upcoming data collection operations for Apple Maps. This takes the form of cars equipped with LIDAR and photographic cameras being driven around cities, and ‘pedestrian’ surveys where Maps employees walk around wearing backpacks fitted with similar sensors. The data is ultimately fed back into Apple Maps to improve accuracy. The page now reports that ground surveys will begin in Andorra in April.

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