A Counterpoint blog post today questions whether the planned ‘massive overhaul’ of Apple Maps is too little, too late.
This brings me to my key point — that map making, map data collection and keeping maps up-to-date, is an expensive and unending task […]
Apple will have to pour in hundreds of millions of dollars every year to collect, parse and integrate maps, transit and traffic data. Further, having Apple Maps cars equipped with expensive LiDAR, 360 cameras gear and drive hundreds of thousands of miles globally will still take Apple years to perfect the maps at a global scale […]
In summary, it could be a little too late for Apple to build maps content from the ground-up.
For a company which boasts of saying no a thousand times for every time it says yes, Apple Maps always seemed like a strange project to green-light, but I think there were a couple of reasons for it …
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