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Apple News and Brief History

Before you can properly understand Apple News, it’s important to know its history. Apple was founded by Steve Jobs and Steve Wozniak in 1976. In 1977, Apple’s sales were growing with the success of its early computers. Within a few years, Jobs and Wozniak hired designers and a production line crew. Apple went public in 1980 and was an instant success. Over the next few years, Apple shipped new computers featuring new graphical user interfaces, such as the original Macintosh in 1984. As the market for personal computers expanded through the 1990s, Apple lost market share to the cheaper Microsoft Windows on PC clones. Eventually, Wozniak and Jobs both left Apple. Jobs would go on to found NeXT and would return to Apple when NeXT was acquired in the late 90s. Apple then began a journey to the great second act in the history of the business world.

Since the release of the iPod in 2001, Apple has become a major player once again in the technology industry. After releasing the iPhone in 2007, the iPad in 2010, and the Apple Watch in 2015, Apple is now one of the largest companies in the world. Apple’s worldwide annual revenue totaled $274.5 billion for its 2020 fiscal year.

Today, Apple operates retail stores all across the world, has a growing services division, and an ever-expanding hardware lineup. The technology industry follows Apple news to see where the company is headed in the future.

Keep reading for the latest Apple news

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TSMC reportedly shipping first batch of fingerprint sensors for next-generation iPhone and iPads

According to cecb2b, TSMC is already in the midst of fingerprint sensor production for the next round of Apple devices. As rumored, the company is manufacturing fingerprint readers for the next iPhone, as well as the next-generation version of the iPad Air and iPad mini. Apparently, the company has already provided the first batch of sensors from its suppliers.


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Patent jury foreman advises Apple to sue Google directly

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Photo: technobuffalo.com

The foreman of the jury that awarded Apple just 5.5 percent of the $2.2B it claimed Samsung owed for patent infringements said yesterday that Apple should sue Google rather than handset manufacturers, reports the WSJ.

If you really feel that Google is the cause behind this, as I think everybody has observed, then don’t beat around the bush,” said Tom Dunham, whose job at IBM was to oversee developers expected to file patents. “Let the courts decide. But a more direct approach may be something to think about” …


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Apple plans ‘enormous’ iPhone upgrade event this week to boost sales

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Apple is planning to hold an “enormous” iPhone-related event in its stores this week in order to boost sales, according to a source with knowledge of the initiative. Beginning May 8th, the source said, Apple will be contacting upgrade-eligible iPhone users with older iPhone models via email to come into their local Apple Store to update to a new iPhone 5s or iPhone 5c…


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Another iPhone 6 mockup shown off in new photos, now in Space Gray

More images of an iPhone 6 mockup have recently been published via NoWhereElse. At this point, publishing these dummy models has become somewhat of a daily ritual, but they are definitely interesting to look at.

If it means anything, these are definitely the most detailed iPhone 6 dummy models that we’ve seen to date. Like previous mockups, there’s nothing special to see here, but if these models are designed around the rumored specifications, it may give us an idea of what’s coming down the line later this year.


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Researcher claims iOS 7 (including current 7.1.1) does not encrypt email attachments, Apple aware of issue

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Security researcher Andreas Kurtz has discovered that versions of iOS 7, including iOS 7.1.1 (the current release), iOS 7.1, and iOS 7.0.4 do not encrypt email attachments in the bundled Mail application. This is an issue itself, but more worrisome as iOS, according to Apple, is supposed to encrypt email attachments. Here’s a page from Apple’s website indicating that:


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Apple donates $500,000 to local anti-poverty charity SF Gives

Apple, alongside a handful of other tech companies, is reaching into its pockets for local San Francisco anti-poverty charity SF Gives. According to a report from Fortune, Apple is one of many companies that has donated $500,000 towards the total goal of $10 million that the organization is attempting to raise for local initiatives.

For the most part, signing up high-profile tech companies hasn’t presented a huge challenge thanks to Benioff and Lurie’s Silicon Valley connections. Still, while SF Gives is close to hitting the $10 million mark by its Wednesday deadline, 10 or so companies have declined to chip in. According to Lurie, their reasons vary. “For some, they feel like they’re doing their own thing: They’re giving back [already], and they’re involved,” he says. Other companies don’t generate revenue and feel it’s inappropriate to give away their investors’ money. “Then, there are others who just fundamentally believe that a company shouldn’t be doing philanthropy and that individuals should do it,” Lurie says.

The donation comes as Google and other big tech companies have been involved in controversies over their impact on the housing market and other aspects of smaller San Francisco neighbourhoods in recent months. There have been several cases of protestors blocking buses that shuttle Google employees to and from its headquarters and some even showing up at the homes of Google employees. Compare Apple’s relatively low donation of $500,000 to SF Gives— a fraction of one executive bonus— to the $6.8 million Google just gave to fund transit for low-income youth in the city following the controversies.

Angela Ahrendts officially starts role as Apple’s new Senior VP of Retail and Online Stores

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Angela Ahrendts has officially taken the reins of Apple’s new Senior Vice President of Retail and Online Stores. Ahrendts’s last day as the CEO of Burberry was yesterday, and Apple’s website has been updated to reflect Ahrendts beginning her work at Apple today. Her biography, which can be found on Apple’s executive leadership website, explains her role at Apple:


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Apple to begin notifying customers of law enforcement requests for personal information

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Image via Wiki

The Washington Post reports that Apple is one of several tech companies planning change the way it handles government requests for customer information in the near future. According to the Post, Apple will begin notifying any customer whose information is requested by law enforcement later this month.

Microsoft, Facebook, and Google are also adjusting their own policies accordingly. The companies say that users have a right to know when their data is being turned over to officials. The government, on the other hand, argues that this could give criminals under investigation a chance to fight back, cover their tracks, and avoid being caught.


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Apple brings iTunes Match to Japan

As shown on Apple’s iTunes Match availability page, Apple has now brought its iTunes Match service to Japan. This follows an expansion of iTunes in the Cloud and Apple TV content to Germany, earlier today.

For $30 a year, iTunes Match uploads your entire music library and makes it available across all your devices automatically. Lower quality, or pirated music, is replaced with high-quality 256kbps legal songs.

The service in Japan is priced at 3980 yen.

(via MacRumors)

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Apple hires CEO of indoor positioning firm Wifarer as it continues testing indoor mapping features

TechCrunch reports today that the CEO and founder of Wifarer, a company working on innovative indoor positioning technology, has has left for a leadership role at Apple.

If a CEO and co-founder quits his indoor positioning startup to work for Apple, should his staff and customers be concerned? Wifarer, a startup which offers tools to help consumers navigate malls, museums and other venues, was notacquired by Apple, we learned, while following up on some tips pointing in that direction. However, its CEO and founder Philip Stanger now works there in a “leadership role.”

While Philip Stanger confirmed on his LinkedIn that he’s been at Apple since February, the report notes that the company claims it is still in business and has not been acquired by Apple:

And finally, it’s odd because despite new CEO Murphy’s claims, Wifarer could be seen as being in decline. The company got rid of its sales staff in 2012, and today there are roughly a half dozen employees still at the company, according to what we’ve heard, as well as public searches on LinkedIn. Murphy says its numbers are higher than that, but admits they’re less than Wifarer’s previous peak.

We’ve reported several times in the past that Apple is working on new Maps features that would rely on indoor positioning technologies. Ahead of  iOS 8, Apple is currently testing unique ways of integrating indoor mapping views into its Maps app, but those features aren’t confirmed for the next iOS release.

Last year, Apple picked up another company working on indoor positioning technologies called WiFiSLAM.

Opinion: Can Apple maintain its $100 tier flash storage pricing for iPhones & iPads indefinitely?

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There’s a certain marketing genius to Apple’s tiered pricing for flash storage on its iPhones and iPads. Since customers can’t add storage via a microSD card later, they have to decide in advance how much storage they need, and many of us are going to err on the side of safety, bumping our purchase up to a higher price-band.

Adding $100 or $200 to the price of an iDevice for maybe $5-10 worth of flash storage/controller capacity is an important source of income for Apple, and one of the reasons its margins are so high. Whatever the company makes on a 16GB device, if it can upsell you to a 32GB or 64GB (or even 128GB, in the case of the iPad), almost all of the premium charged on those beefier models is pure profit.

It’s not money Apple would give up lightly, but I do wonder whether it’s sustainable … 
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Apple’s iPad maintains a narrowing lead, still almost a third of all tablets sold

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Research firm IDC is out today with new data on the state of the tablet and 2-in-1 market in the first quarter of 2014. As you might expect after Apple’s most recent earnings report, Q1 unit shipments of iPad were down by 3 million from 19.5 million to 16.4 million between 2013 and 2014. For its part, Apple attributes its Q1 2013 iPad sales as inflated due to demand for iPad mini in Q4 2012 being fulfilled in the following quarter when supply was less constrained.

That may be, but the iPad also saw a drop in tablet market share between the first quarter of 2013 and the first quarter of 2014. According to IDC’s data, Apple dropped from 40.2% market share in Q1 2013 to 32.5% market share in Q1 2014 while Samsung saw unit shipments increase as well as marketshare. Despite Samsung’s gains, though, Apple still dominates the tablet market more than any other one company leading Samsung by 10 percentage points in market share.
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Aerial photo shows Apple Campus 2 starting to take shape

In a tweet, KCBS reporter Ron Cervi shows the groundwork of Apple’s new ‘spaceship’ campus taking shape. Cervi often tweets from his reporting helicopter and caught this shot a few hours ago.

Last time we checked in with the site, it was in the midst of demolition. In this latest photo, the circular foundations of Apple Campus 2 (Apple’s official name for the project) are much more defined. Apple is expected to start new building work at some point this year. The campus is currently planned to open in 2016.


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Alleged iPhone 6 dummy molds appear online, reflecting thin design seen in previous leaks

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New images from Nowwhereelse.fr show some sort of physical mockup of the alleged ‘iPhone 6’ design we have seen from many sources in the past few days.

The purpose of this mockup model is not clear. At first glance, it seems like some sort of dummy model, that could be used by case manufacturers to validate and refine case designs. This is what the site has to say on the matter, via Google Translate:

Published by a member of a well-known Chinese forum indiscretions cabbage lovers, the three photos that I propose to examine in this article are meant to introduce the physical model of one of the two future iPhone rumored ad with a lot of leaks for several months already. Prototype for reference molding to prop in mobile telephony.


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Apple & Samsung slip below 50% in global smartphone marketshare for Q1 2014

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Both Samsung and Apple have slipped in smartphone marketshare globally during the first quarter of 2014 according to the latest numbers from research firm Strategy Analytics. While global smartphone shipments grew 33 percent to 285 million units in Q1 compared to 213.9 million in the same quarter last year, Apple and Samsung collectively dropped from over 50 percent of the market to 47 percent. The report cites strong growth of “second-tier smartphone brands” such as Huwaei and Lenovo and lack of entry-level devices in markets abroad from Apple as the main contributors to slowed growth for Samsung and Apple. As for Apple on its own:
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Steve Jobs named #1 in CNBC’s list of the most influential leaders in the past 25 years

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Steve Jobs has been ranked #1 in CNBC’s First 25: Rebels, Icons & Leaders, described as “a definitive list of people who have had the greatest influence, sparked the biggest changes and created the most disruption in business over the past quarter century.”

Steve Jobs earned the top spot for both transforming the way we think about technology and redefining the style in which we live […]

More than any other member of our group of extraordinary entrepreneurs and executives—all outstanding leaders—his vision spurred changes far beyond his industry and put an indelible stamp on the wider culture … 


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Analyst suggests iPhone 6 will favor thin design over optical image stabilization, camera will be flush in chassis

A post on Weibo from a Chinese analyst (via GforGames) suggests that the new iPhone design will not feature a protruding camera, which would have seemingly enabled optical image stablization, as Apple has instead opted to focus on a super-thin profile for the new device.

Apple’s current line of iPhones take advantage of the embedded SoC’s processing power to enable software-based image stabilization. Whilst optical image stabilization is generally considered to be superior, it also requires the camera components to be physically much larger. According to this report, Apple does not seem to have wanted to make this tradeoff.


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Facebook open-sources ‘Pop’, the animation framework that drives the visual effects in Paper

Facebook has open-sourced a lot of stuff recently, but this is what most developers have been waiting for. Developed originally at Push Pop Press, and refined by Facebook, the company has today released its Pop animation framework publicly. Developers can check out the code from the GitHub repository.

The library enables rapid development of rich animations for iOS (and Mac) apps. Although Core Animation, (Apple’s built-in framework) is well suited to fire-and-forget animations, Pop was created to work seamlessly with modern interactive physics-centric user interfaces.


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New MacBook Airs likely launching tomorrow

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Update: Here are the specs…

Apple is preparing to launch a refreshed line of MacBook Air laptops as soon as tomorrow, according to multiple sources. These sources say that shipments of new MacBook Airs have begun arriving in large quantities to Apple Stores across the country. Another source adds that Apple Stores are scheduled to re-arrange the placement of Macs in stores to focus on the MacBook Air tomorrow morning…


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iPhone 6 renders supposedly meant for accessory manufacturers leak, claim 6mm thinness

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UkranianiPhone.com has posted images of what it claims are iPhone 6 renders aimed at helping manufacturers produce accessories for the upcoming device.

The images appear to be better quality versions of the schematics leaked a few weeks ago. They depict the full-metal backplate with inlets at the top and bottom, assumedly related to the antenna structure. The cutouts for these lines match the image from the previous leaks. Interestingly, the renders also give specific measurements saying that the phone is 138mm in height, 67 mm in width, and 6 mm in depth.


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Opera’s Coast browser adds iPhone support, adds iCloud syncing of bookmark tiles

Opera first launched Coast back in September 2013, on the iPad. Although it didn’t make a huge impression on the App Store first time around, Opera is probably hoping its new version will be more popular.

The app has been fully reworked for the iPhone size. There are hardly any buttons onscreen; the app relies almost exclusively on gesture-based navigation.


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Analysts respond to AAPL earnings, rating the stock a strong buy

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Photo: USA Today

Early overnight reports collated by Fortune unsurprisingly show analysts pleased by the higher-than-expected iPhone numbers, with five out of five rating the stock a buy, their price targets ranging from $75 to $252 above yesterday’s closing value. Apple reported iPhone sales of 43.7B against expectations of 38B, and revenue of $45.6B against the consensus estimate of $43.5B.

  • Katy Huberty, Morgen Stanley: Price target $630

  • Gene Munster, Piper Jaffray: Price target $640

  • Brian Marshall, ISI: Price target $600

  • Brian White, Cantor Fitzgerald: Price target $777

  • Peter Misek, Jefferies: Price target $625  …


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