DigiTimes Stories April 15

AAPL: 109.85

-2.25
Stock Chart

Although it seems inevitable that the MacBook lineup will see some significant changes this year, as a major upgrade has been due for a while, the rumor mill is yet to close in one particular design or release date. Earlier in the year, Digitimes was reporting new MacBooks (intended to supplant the MacBook Air) are due sometime before July, resembling 13 inch and 15 inch versions of the 12 inch Retina MacBook.

A new report from Digitimes today says otherwise, suggesting the new MacBooks will not be available until the second half of this year, although an announcement at WWDC still seems possible if Apple met the earlier side of that release range.

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DigiTimes Stories February 17

AAPL: 105.80

-0.17
Stock Chart

Digitimes Research has predicted that iPad sales could fall this quarter to their lowest level since 2011.

Apple is expected to ship 9.8 million iPads in the first quarter of 2016, historically its lowest quarterly level, with decreases of 39.1% on quarter and nearly 20% on year.

There are a couple of issues with the forecast – the first being the patchy track-record of the source, and the second being that the ‘historic low’ claim isn’t quite accurate if you include the first year or so, as the above graph from Statista shows.

But the graph does show something else …

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DigiTimes Stories February 16

AAPL: 105.97

1.39
Stock Chart

9to5Mac most recently reported Apple is planning to launch its new addition to the iPhone lineup on March 18th, a 4-inch ‘iPhone 5se’. Foxconn is leading production of the phone, as it does with most iPhone units. Digitimes is reporting that Apple is adding a new supplier to the mix to aid supply: Wistron.

Naturally, Wistron declined comment as 4-inch iPhone production is still a supposed secret. According to Digitimes, Apple is aiming to lower supply channel yield risks by contracting with multiple suppliers for iPhone models. This strategy will continue with iPhone 7 ….

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9to5toys 

DigiTimes Stories November 6, 2015

AAPL: 121.06

0.14
Stock Chart
Theo Levey's early iPhone 6 render wasn't perfect, but it was usefully close
Comments (8)

Reporting on future Apple products isn’t easy — it’s actually one of the biggest challenges in the world of technology journalism. Back in April 2011, The Verge’s predecessor (This Is My Next) ran a much-discussed report on the “iPhone 5,” which was claimed to be teardrop-shaped, with an enlarged, gesture-sensitive Home Button, and a bezel-less 3.7″ screen. NFC, inductive charging, and a speaker and sensors hidden behind the screen were also said to be possibilities for the new iPhone. Not surprisingly, the report lit up the Internet, generating a lot of attention (and over 500 comments) for a fledgling web site. Though some people were skeptical, accessory makers actually took the report seriously enough to manufacture cases matching the claims.

As it turned out, the report was wrong — very wrong. Exactly none of those features actually arrived in either the “iPhone 4S” Apple announced in October 2011, or the real “iPhone 5” that debuted in September 2012. The report also didn’t forecast actual iPhone design trends in any useful way. From my standpoint, that’s the critical difference between most Apple rumors and the ones that are actually worth caring about: some early information, even if it’s imprecise, can help you make a better buying decision about an Apple product today or six months down the line.

A small group of nitpickers — notably including people who are fed information directly by Apple, off-the-record — have been taking shots at people who report independently-researched rumors, attempting to undermine the value of big, “not from Apple” scoops versus small, “not (officially) from Apple” tidbits. This may be an inside baseball topic that most people really don’t care about, but it’s worth at least considering for a moment…

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DigiTimes Stories October 15, 2014

Digitimes still seems to think the long-rumored 12-inch Retina MacBook Air is going to be announced tomorrow, claiming that shipments have already begun.

Shipments of a new MacBook Air model, reportedly equipped with a 12-inch Retina screen, have begun in small volumes and large-volume shipments will begin in November, according to Taiwan-based supply chain makers.

The claim seems highly unlikely given that just two days ago Re/code cited Apple sources as specifically stating that, while the product was in the pipeline, it would not be shown at tomorrow’s event …  expand full story

DigiTimes Stories October 3, 2014

A new report by Digitimes says that, contrary to public opinion, the iPhone 6 Plus is receiving more orders after beating initial demand expectations. The report says 60% of iPhone production is iPhone 6 Plus units, which may be interpreted as the iPhone 6 Plus being the more popular model. It also says that Foxconn is responsible for iPhone 6 Plus supply, whereas Pegatron is taking up iPhone 6 output.

However, Digitimes doesn’t have the best track record and this information sort of defies other evidence. Firstly, it is important to note that production does not correlate proportionally to demand. It was well publicised that the iPhone 6 Plus was supply-constrained in the runup to release. The burst of iPhone 6 Plus production now may simply be restoring the balance, clearing the backlog of orders.

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9to5google 

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