T-Mobile
The Uncarrier
![T-Mobile outage](https://9to5mac.com/wp-content/client-mu-plugins/9to5-core/includes/obfuscate-images/images/9to5mac-default.jpg?quality=82&strip=all&w=1500)
T-Mobile is the 3rd largest U.S. wireless carrier behind Verizon and AT&T. Owned by German parent company, Deutsche Telekom, T-Mobile has been using its “Uncarrier” marketing campaign to grow its market share since 2013.
With what seems like a good amount of success over the past few years, T-Mobile continues to announce new initiatives like discounted plans for seniors, Netflix included with service, and pushing competitors to bring back unlimited data plans.
As of April 29, 2018, T-Mobile has joined forces with Sprint and will now be re-branded to simply T-Mobile, with the Sprint brand completely going away.