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Tim Cook

Everything you need to know about Apple's CEO

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Tim Cook was appointed CEO in 2011 when Steve Jobs stepped away from the company as his health worsened. Cook was handpicked by Jobs to be his replacement, having served as a close friend of Jobs during their entire career together.

A graduate of Auburn University with a degree in industrial engineering, Cook earned his Masters from Duke University’s School of business. Prior to joining Apple, Cook spent 12 years at IBM, then served as the Chief Operating Officer of Intelligent Electronics. He then had a short stint at Compaq.

Cook first joined Apple in 1998 after being recruited by Jobs. Cook remarked in a commencement address at Auburn University that, five minutes into his interview with Jobs, he knew he wanted to join Apple. “My intuition already knew that joining Apple was a once in a lifetime opportunity to work for the creative genius,” he remarked.

At Apple, Cook started out as senior vice president of worldwide operating. He served as interim CEO in 2009 while Steve Jobs was on medical leave. In 2011, Cook again stepped in to lead day-to-day operations while Jobs was ill, before ultimately being named CEO permanently just before the death of Jobs.

Cook has been very outspoken on a variety of social issues, including the need to protect user data and privacy, as evident by his vocal refusal to unlock an iPhone used by one of the San Bernardino gunmen. Cook has also voiced his displeasure with controversial legislation that enables LGBT discrimination in a handful of states in the United States. Likewise, Cook has frequently called on the United States Congress to pass LGBT protection legislation. He became the first openly gay CEO of a Fortune 500 company in 2014, as well. Cook has led Apple in the San Francisco Pride Parade in recent years.

View all Tim Cook-related articles below:

Tim Cook: Apple doesn’t care if the iPhone battery program affects upgrade rates

During Apple’s Q1 2018 earnings call today, Tim Cook addressed Apple’s on-going iPhone battery replacement program and controversy concerning its practice of slowing down iPhones with aging batteries. Cook was asked about whether or not Apple sees the iPhone battery repair program having an effect on upgrade rates moving forward.


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Tim Cook makes surprise appearance at Toronto Apple Store to tout ‘Everyone Can Code’

tim cook health

Update: Tim Cook continues his tour of Canada with a Maple Leafs game:

Tim Cook today made his first ever visit to Canada since becoming Apple CEO. As reported by The Globe and Mail, Cook visited a downtown Toronto Apple Store to talk with shoppers and students…


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Tim Cook says users will be able to turn off iPhone battery performance throttling in future iOS update

Apple had already said that a future iOS update will give users more insight into the state of their battery. In an interview with ABC News, Tim Cook was asked for his take on Apple slowing down iPhones with degraded batteries. He revealed that the developer beta including these features will be released next month, with a public release to follow after.

Moreover, he says that this forthcoming update will give users the option to disable the throttling to maintain normal CPU performance, but will be at risk of unexpected shutdowns.


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Tim Cook praises ‘corporate side’ of Trump tax reform, says iPhone won’t get cheaper with Apple’s U.S. investments

On the heels of Apple’s major announcements about bringing $250 billion of overseas cash back to the United States and increasing investments in the U.S., Tim Cook joined Rebecca Jarvis of ABC News for a brief interview. In the interview, Cook talks about the tax reform that led to Apple’s announcement today and whether or not it will lead to a cheaper (??) iPhone…


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Here’s the full email Tim Cook sent to Apple employees announcing bonuses & new charity donation matching

It’s been a big day for both Apple and its employees. Apple plans to repatriate almost $250 billion of its overseas cash, while it will also give employees $2,500 worth of restricted stock units. Now, Axios has obtained the full text of the email Tim Cook sent to Apple employees regarding today’s announcements…


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Apple product delays have more than doubled under Tim Cook’s watch, says WSJ analysis

Delays between Apple announcing a product and shipping it to customers have more than doubled under Tim Cook’s watch, according to a WSJ analysis.

Of the 70-plus new and updated products launched during Mr. Cook’s tenure, five had a delay between announcement and shipping of three months or more, and nine had delays of between one and three months. Roughly the same number of products were launched during Mr. Jobs’ reign, but only one product was delayed by more than three months.

The averages bear out the paper’s claim, though also illustrate the rather small difference for a typical product launch …


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Tim Cook and Charles Koch demand Congress protect ‘dreamers’ before the year’s end

Apple CEO Tim Cook and Koch Industries CEO Charles Koch are arguably at opposite ends of the political spectrum on many issues, but the two chief executives are speaking in unison on one major issue: immigration. Cook and Koch have co-authored an op-ed published by The Washington Post in which the duo calls on Congress to pass legislation that protects the children of undocumented immigrants.


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Caption contest: What do you think Tim Cook is showing Canada PM Justin Trudeau on his iPhone X in this image?

As we reported earlier this morning, Tim Cook was in attendance at the Fortune Forum in China this week, defending some of Apple’s actions in the country. Also in attendance was Canada Prime Minister Justin Trudeau, who shared the above picture of Tim Cook showing off the iPhone X.

We have to ask: What do you think Tim Cook is showing off to Trudeau in this picture?


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Cook responds to China criticisms, says he believes in freedom and is optimistic about future change

Apple CEO Tim Cook has hit back at suggestions that Apple is failing to fulfil a moral obligation to fight for freedom of expression in China.

The company had come under repeated fire from local customers and human rights groups for bowing to pressure from the Chinese government to remove or restrict App Store content in the country.

U.S. Senator Patrick Leahy said in an interview that ‘Apple […] must continue to push back on Chinese suppression of free expression’ …


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U.S. Senator Leahy says Apple has ‘moral responsibility’ to fight oppression in China

Over the weekend, Tim Cook made a surprise appearance at the World Internet Conference in China. During a keynote address at the event, Tim Cook reportedly said that Apple and China share a vision for an open digital economy. Now, U.S. Senator Patrick Leahy, who previously questioned Apple’s relationship with the Chinese government, has responded to the news of Cook’s remarks…


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Tim Cook expresses need for humanity & privacy at state-run internet conference in China

Tim Cook helped kick off China’s World Internet Conference today, giving a keynote address centered around privacy, security, and humanity, according to Bloomberg. The World Internet Conference is spearheaded by the Cyberspace Administration of China and largely viewed as a way for the country to promote its version of a censored and controlled internet…


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Tim Cook to talk ‘fake news’ and Russian election influence on NBC Nightly News 

Update: A bit more of Cook’s interview can be watched below. The Apple CEO additionally touches on Face ID’s privacy, what Steve Jobs would think of the iPhone 10, and more. NBC says more footage from the interview will air tomorrow.

Apple CEO Tim Cook is set to appear in a new interview with NBC Nightly News anchor Lester Holt this evening less than two days before the iPhone X hits stores, but Apple’s upcoming flagship phone won’t be the only topic discussed.


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