iPhone sales Yesterday

AAPL: 94.83

-2.99
Stock Chart

Apple isn’t the only smartphone manufacturer seeing falling sales. New figures from Strategy Analytics show what the global smartphone market saw its first-ever year-on-year drop on sales, down 3%.

Linda Sui, Director at Strategy Analytics, said, “Global smartphone shipments fell 3 percent annually from 345.0 million units in Q1 2015 to 334.6 million in Q1 2016. It is the first time ever since the modern smartphone market began in 1996 that global shipments have shrunk on an annualized basis. Smartphone growth is slowing due to increasing penetration maturity in major markets like China and consumer caution about the future of the world economy.”

Apple’s fall was of course far more dramatic, iPhone sales down 18% year-on-year, with CEO Tim Cook blaming economic ‘headwinds’ – and Strategy Analytics’ numbers show that strong competition from Chinese brands forms a large part of those …

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iPhone sales April 26

AAPL: 104.35

-0.73
Stock Chart

Later today, at about 4.30 PM ET, Apple will announce its financial earnings results for fiscal Q2, including the latest three-month sales numbers for iPhone, iPad and Mac.

Although Apple is still going to post profits in the billions, still one of the most successful companies the world by all metrics, investor expectations are low as the company guidance indicates it will report its first decline in year-over-year quarterly revenue since 2003. The primary cause? Falling iPhone sales …

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A new motion signed into law in India will require all phones, including iPhones, to feature a ‘panic button’ to call emergency services and GPS for location pings from January 1st, 2017. The provisions are being brought in to aid the ‘security of women’, via the Indian Express.

Obviously, GPS has existed in iPhones since the iPhone 3G but it seems that Apple will have to make some software modifications to iOS to comply with the panic button request.

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9to5toys 

iPhone sales April 4

AAPL: 111.12

1.13
Stock Chart

KGI’s Ming-Chi Kuo – an analyst with an excellent track-record on AAPL – has forecast that year-on-year iPhone shipments will continue to fall this year, and end up well below market expectations. In an investment note seen by 9to5Mac, KGI says that total 2016 iPhone shipments will likely fall below 200M units, and that the iPhone 7 will see lower sales than the iPhone 6s/Plus.

Kuo says that lower-than-expected iPhone 6s/Plus sales showed that replacement demand was falling in developed markets, while new demand from emerging markets has not yet picked up the slack. KGI does not believe that the launch of the iPhone 7 later this year will be sufficiently appealing to see the iPhone return to growth …

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iPhone sales March 31

AAPL: 108.99

-0.57
Stock Chart

Supply-chain sources cited by the variably-reliable Digitimes claim that Apple’s Q2 chip orders are down on previous years, and that demand for the iPhone SE is not high enough to offset declining demand for the iPhone 6s/Plus.

Shipments for the new iPhone SE will be unable to offset the fall in shipments for the iPhone 6s and 6s Plus devices in the second quarter, the sources continued. The shipment target for the SE in the second quarter is four to five million units, the sources said.

Apple did caution that the current quarter’s revenue would see its first year-on-year fall in 13 years, the company predicting a drop of around 11%, which will be in large part due to (probably temporary) ‘peak iPhone.’ This latest report suggests that the slump may continue into the following quarter …

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iPhone sales March 4

AAPL: 103.01

1.51
Stock Chart

IDC’s latest quarterly mobile phone tracker contains a mix of good news and bad for Apple. It starts by noting that 2015 was a fantastic year for the company in terms of both sales numbers and average selling price.

2015 was a tremendous year for Apple and the iPhone as shipments hit a new record of 231.5 million for growth of 20.2% over 2014, which was nearly double that of the overall smartphone market. More importantly, Apple was able to grow its ASP from $663 in 2014 to $713 in 2015.

Things get tougher this year, it suggests, forecasting flat sales for the year (or a drop of 0.1% if we wanted to pretend that forecasts could ever be that accurate) …

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