A new report by IDC about Chromebook and tablet growth in the second quarter of 2021 showed that Apple continues to be the leader of the tablet segment and is shipping more iPads than the competition is shipping — even combined.
IDC Stories July 30, 2021
IDC Stories July 12, 2021
Apple is set to report its latest quarterly earnings on July 27, but new data from IDC analysts today provides a preview of what to expect. According to the latest data, Apple saw Mac shipments increase nearly 10% during the second quarter of 2021 compared to the same quarter last year, despite global component shipments.
IDC Stories May 1, 2021
IDC Stories March 29, 2021
IDC Stories September 12, 2019
Apple’s iPad shipments in Europe, the Middle East, and Africa (EMEA) have held steady in a declining tablet market, seeing the company substantially grow its market share at a time when most companies are experiencing large falls in their sales.
Year-on-year shipments of iPads in the second quarter of the year grew very slightly at a time when the tablet market as a whole slumped by 11.7%…
IDC Stories February 11, 2019
IDC has now estimated the scale of the problem in China, suggesting that iPhone sales fell at twice the rate of the smartphone market as a whole …
IDC Stories November 2, 2018
Apple yesterday announced that it sold 46.89M iPhones in the previous quarter. The company’s staggered iPhone releases both this year and last make comparisons tricky, but the bottom line was slight growth of 0.5%. IDC data now puts that number into perspective.
The firm says that global smartphone shipments fell by a full 6% in Q3 (Apple’s fiscal Q4) …
IDC Stories October 16, 2017
Huawei is already nipping at Apple’s heels, with an 11.3% share against Apple’s 12% – and IDC believes that a new AI chipset could boost sales of the Chinese brand enough to take the iPhone maker’s current second place in the rankings …
IDC Stories June 19, 2017
While Apple is getting serious with both AR and VR this year thanks to iOS 11 and more powerful Mac hardware, IDC has new data on the forecast for augmented and virtual reality mainstream adoption. IDC expects “dedicated AR and VR headsets collectively” to reach nearly 100 million units by 2021 compared to just under 10 million units last year.
IDC Stories May 19, 2016
IDC: ChromeOS sales in US outpaced Mac for the first time in Q1
Shipments of Chromebooks outpaced Macs in the US for the first time in Q1 2016, that’s according to data from IDC shared during a session at Google’s I/O developer conference today.
IDC Stories April 11, 2016
IDC has today published its latest report concerning the PC market, and once again, it shows Apple outpacing the rest of the industry, albeit at a slightly slower pace this time around. According to the data, Apple saw its total market share increase during the first quarter of 2016, though it actually saw total sales fall year-over-year.
IDC Stories March 17, 2016
IDC’s latest report is out today with new estimates based on worldwide wearable shipments, and in it is a prediction that Apple Watch will hold the market lead this year and through 2020 as competitors begin to close the gap.
While the report shows estimates based on overall wearable shipments, which IDC says will go from 72.2 million last year to 100 million in 2016 for watch and wristband products, it also shows a breakdown of estimates for leading smartwatch platforms by operating system…
IDC Stories March 4, 2016
IDC’s latest quarterly mobile phone tracker contains a mix of good news and bad for Apple. It starts by noting that 2015 was a fantastic year for the company in terms of both sales numbers and average selling price.
2015 was a tremendous year for Apple and the iPhone as shipments hit a new record of 231.5 million for growth of 20.2% over 2014, which was nearly double that of the overall smartphone market. More importantly, Apple was able to grow its ASP from $663 in 2014 to $713 in 2015.
Things get tougher this year, it suggests, forecasting flat sales for the year (or a drop of 0.1% if we wanted to pretend that forecasts could ever be that accurate) …
IDC Stories February 23, 2016
IDC Stories February 1, 2016
It may not surprise you, but Apple’s new 12.9-inch iPad, which many would have you believe is the company’s first to compete directly with detachable and hybrid tablets/laptops, outsold Microsoft Surface and other detachable tablets, according to the report: expand full story
IDC Stories December 4, 2015
The latest IDC data on the wearables market suggests that Apple Watch sales are enjoying modest growth, up from an estimated 3.6M units in Q2 to 3.9M in Q3. This growth is mainly due to Apple taking the Watch into new markets, it says, though September’s introduction of modest discounts along with gold and rose gold Sport models is also likely to have helped.
However, while Apple has emerged as the undisputed market leader in smartwatches, Fitbit has retained the top slot in the overall wearables sector.
While there has been clear growth in the wearable market, there has been little sign of product cannibalization. Smart watches have drawn increased attention to the market from the likes of Apple, Motorola, Pebble, and Samsung, but this has not dampened interest in fitness trackers.
IDC reports that Apple holds an 18.6% market share in the wearables market as a whole, while Fitbit leads at 22.2% – and says that both fitness bands and smartwatches are enjoying sales growth.
There was less happy news for Samsung, however … expand full story
IDC Stories December 2, 2015
Market intelligence company IDC predicts that the worldwide tablet market will continue to decline, with the category as a whole falling 8.1% over the course of this year, but sees potential good news for Apple in 2016. It says that the ‘detachables’ segment – tablets with detachable keyboards – will nearly double in size next year, and that Apple is likely to be a key beneficiary.
“The transition to detachable tablets also ushers in two other key trends: the growth of Windows and a turnaround for Apple’s iPad device line,” said Jitesh Ubrani , Senior Research Analyst, Worldwide Mobile Device Trackers. “Though early reviews for the iPad Pro have been mixed, we believe the Pro to be the only reason for Apple to gain tablet market share in the coming years as they target select enterprise and prosumer audiences.”
However, it notes that Apple’s growth may be limited and temporary as Windows tablets and detachables experience dramatic growth … expand full story
IDC Stories October 9, 2015
While research firms IDC and Gartner disagree on whether Mac sales are falling or rising, they do agree on two things: Q3 Mac sales were at their most sluggish for two years, but still well ahead of the rest of the PC industry.
Ahead of new retina 4K iMac and likley accessories launch next week, IDC estimated that Apple sold 5.3M Macs in Q3 2015, a year-on-year fall of 3.4%. Gartner instead estimated 5.6M sales, representing a 1.5% increase. Both firms did, however, agree on two pieces of good news for Apple … expand full story
IDC Stories August 27, 2015
Because Apple won’t report official Apple Watch sales numbers, we have to rely on analyst estimates to get an understanding of how well the Watch is faring with consumers. New numbers out of IDC push sales estimates upward somewhat, suggesting sales of 3.6 million units from April to June. In general, analyst consensus for Apple Watch sales is around 3 million units.
According to IDC, 3.6 million units shipped makes up 20% of the overall wearable market for the same period. Apple currently sits just behind Fitbit in sales volume, which shipped 4.4 million wearable devices. Due to the drastic difference in average selling price between models of Apple Watch and other wearables however, Apple is highly likely to be far ahead in terms of profits.
IDC Stories August 26, 2015
IDC today published an updated forecast for worldwide tablet shipments this year, predicting the segment will experience a “notable slowdown” with both iOS and Android expected to record a year over year decline in growth. While IDC notes that the majority of the 212 million tablets it expects to ship this year will be “pure slate tablets”, it does anticipate growth in the 2-in-1 hybrid tablet/laptop category, of which it’s apparently including the larger 12-inch+ iPad that Apple is expected to introduce later this year: expand full story
IDC Stories August 25, 2015
IDC released an updated forecast today lowering its expectations for worldwide smartphone shipments this year with a continuing slowdown in growth in China cited as the biggest contributor to the lower than expected shipments. It also shared some insight into expected growth for Apple in the years to come, predicting Android’s current 81% share of the market by operating system will likely hold strong through 2019 and that a cheaper iPhone 6C model wouldn’t do much to help. expand full story
IDC Stories July 29, 2015
Apple’s iPad continues to lead the tablet market, according to new data from IDC, but its marketshare has dropped a few points year-over-year, and the overall market for tablets saw negative growth, based on units shipped globally. That’s according to second quarter 2015 unit shipments and marketshare over the same quarter a year ago, as Apple shipped 10.9 million units versus 13.3 million units during the second quarter of 2014. While the iPad continues to lead in the tablet space, IDC’s data shows Apple’s market share dropping nearly 3 points from 27.7% to 24.5% … expand full story
IDC Stories July 23, 2015
IDC has just released its smartphone market share data for Q2 2015, and at least one thing is clear: Samsung is still struggling, and Apple is still doing really well. The Korean company’s smartphone market share dropped from 24.8% to 21.7% year-over-year, a 3.1 percentage point drop. Conveniently, while other manufacturers made gains as well, Apple’s numbers are up about the same number — 2.4 percentage points year-over-year to 14.1%… expand full story
IDC Stories June 18, 2015