Augmented Reality (AR) Overview Updated February 13, 2020

Augmented Reality (AR)

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111 'Augmented Reality (AR)' stories

December 2010 - February 2020

Augmented Reality (AR) is mixing real-world images with artificial ones in real time – sometimes also known as Mixed Reality. This contrasts with Virtual Reality (VR) where the entire image is artificial.

AR has been around for literally decades, but hasn’t yet become a mainstream technology. Google tried to change this with Project Tango, but this required special hardware and didn’t catch on. All this looks set to change, however, with Apple’s promotion of the technology.

Apple has released ARKit, a platform that allows developers to easily create augmented reality apps, and is expected to make this a major focus of the iPhone 8 launch. Google later switched to the same approach, with ARCore.

Although Tim Cook says that Apple is much more excited about AR than VR, Apple is not entirely ignoring the latter. High Sierra is the first version of macOS with support for VR, and Apple has said that it will integrate with Valve, so should be compatible with existing VR headsets like the HTC Vive.


Augmented Reality (AR) Stories February 13

Apple’s update to its augmented reality Quick Look feature to let retailers sell their products and more right within the AR experience is starting to roll out from major brands like Home Depot, Wayfair, Bang & Olufsen, and more.

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Augmented Reality (AR) Stories December 31, 2019

Apple’s augmented reality focus has so far been on iPhones and iPads, but AR on MacBooks may also be in the company’s sights. A new patent granted today could be useful for both conventional games and AR applications.

The patent for virtual positioning of audio sources builds on one granted last month…

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Augmented Reality (AR) Stories December 10, 2019

Magic Leap lets businesses jump into spatial computing with new enterprise suite

Magic Leap has released its enterprise suite today that will focus on leveraging its augmented reality headset, the Magic Leap 1 and software to take “Communication, Collaboration and Co-presence; 3D Visualization; Learn and Assist; and Location-based Services” to the next level with spatial computing.

Augmented Reality (AR) Stories November 27, 2019

Apple granted patent for AR headphones, with virtual positioning of people

Apple has been granted a patent for AR headphones, which enable you to hear where people are located within a room even when they are not physically present…

Augmented Reality (AR) Stories November 11, 2019

A report today claims that the Apple AR headset launch won’t be taking place until 2022 — some two years later than has previously been suggested. The information was reportedly announced to team members at an internal presentation in the Steve Jobs Theater at Apple Park.

The report suggests the Cupertino company plans a two-stage launch for the product that has been colloquially referenced as Apple Glasses.

Updated with more details below …

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Augmented Reality (AR) Stories November 4, 2019

Augmented reality has captured the excitement of tech companies and the creativity community, but a lack of approachable tools for creating AR content has slowed its growth and widespread acceptance. For AR to be as transformative as we’ve been promised, something has to change. Adobe thinks the answer is Aero, its new AR authoring tool debuting today on iPads and iPhones.

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