AAPL Overview Updated August 16, 2016

AAPL

Apple Inc.

Head below for the latest AAPL news stories.

436 AAPL stories

August 2010 - August 2016

AAPL Stories August 16

AAPL: 109.38

-0.10
Stock Chart

One-time AAPL skeptic Warren Buffett appears to now be strongly invested in the company’s future. Just three months after it was discovered that his conglomerate Berkshire Hathaway had purchased more than a billion dollars worth of AAPL stock, a new regulatory filing reveals that the Berkshire has boosted its stake by 55% to a holding worth $1.46B, reports Reuters.

Berkshire owned 15.23 million Apple shares worth $1.46 billion as of June 30, up from 9.81 million shares as of March 31, according to a regulatory filing from Buffett’s Omaha, Nebraska-based conglomerate … 

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Bob Messerschmidt is in a good position to talk about the development of the Apple Watch. It was his heart-rate sensor startup that Apple bought for use in the Watch, and the company then hired him from 2010 to 2013 to work on the project. An interview with Messerschmidt by FastCo provides a fascinating glimpse into the world of developing a new Apple product.

Of particular interest is the tension between the engineering and design teams, engineers putting forward the best approach from a technical perspective, designers pushing back where that approach conflicts with their knowledge of trends, fashion and user behaviour …

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9to5toys 

AAPL Stories August 15

AAPL: 109.48

1.30
Stock Chart

Apple isn’t an official Olympics sponsor, but it’s managed to still take advantage of the event for its own marketing purposes with limited-edition Apple Watch bands themed with country flag designs. Not only is it selling those watch bands for 14 different country flags to coincide with the Olympics this month, it’s also reportedly giving them away for free to athletes at its Apple Store in Rio (via iphone-ticker.de).

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AAPL Stories August 13

AAPL: 108.18

0.25
Stock Chart

AAPL Stories August 12

AAPL: 108.18

0.25
Stock Chart
9to5google 

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