Tech Industry

Last week a jury determined that Samsung violated several of Apple’s smartphone patents, a ruling which resulted in Samsung being faced with hefty fees for damages and lost revenue to Apple. Following the decision, Samsung then filed an emergency motion with the court to stop the payments while the United States Patent and Trademark Office re-evaluates the validity of Apple’s key patent.

Specifically, the Patent Office has issued an advisory that declares the patent on Apple’s “pinch to zoom” gesture invalid. This is the only patent in this case for which Apple can collect damages for lost revenue. Samsung argues that the jury’s decision should also be overturned since Samsung cannot be held liable for violating an invalid patent.

Tonight the court disagreed with Samsung, however, noting that Apple still has several options for appealing the invalidation and reclaiming the patent, at which point the jury’s decision would remain valid. US District Court Judge Koh ruled that the $290 million in damages is to be paid until the final word on the patent’s validity is determined. Only then can Samsung petition for a stay of damages.

Tech Industry

Incipio announces waterproof, Touch ID-compatible Atlas ID case

Mike Beasley Nov 25 2013 - 2:58 pm PT

Incipio announced an updated version of its Atlas iPhone case today. The new case, dubbed “Atlas ID,” provides the same level of dirt, dust, drop, and water protection as the previous Atlas case for iPhone 5, but now supports the use of the Touch ID sensor built into the home button of the newer iPhone 5s.

Along with the standard physical protections afforded by the Atlas ID, the case also comes with a one-year warranty that cover any accidental water damage that may occur while your phone is in the case.

The Atlas ID is available for pre-order now and is expected to begin shipping in about two weeks. The case is available in four colors for $89.99.

Incipio® Announces ATLAS ID™ Ultra Protective, Rugged, Waterproof Case with Intelligent Touch ID Interface for iPhone 5/5s

Next Generation Technology: Incipio® Announces ATLAS ID™ Waterproof Case For iPhone 5/5s

IRVINE, CA –November 25, 2013 – Incipio®, designer and manufacturer of award-winning mobile device accessories, announces the launch of the ATLAS™ ID Waterproof Case for iPhone 5/5s. The ATLAS ID™ Case features intelligent Touch ID interface, compatible with the iPhone 5s’ Touch ID sensor and includes a device limited warranty and simple-to-use registration App. The ATLAS ID™ embodies the most important and essential elements of device protection; resistance to water, dust, drops, and defense against unforgiving circumstances.

The ATLAS ID™ Waterproof Case for iPhone 5/5s is designed with five layers of protection inclusive of a water-resistant structure, intelligent Touch ID interface layer, co-molded rugged exterior, protective inner core, and scratch resistant tempered glass for next-level screen protection.

“The ATLAS ID™ allows iPhone 5/5s users to stay connected and protected in all circumstances no matter the conditions,” said Andy Fathollahi, Chief Executive, Incipio. “We are pleased to offer the ATLAS ID™ as a follow-up to the highly lauded ATLAS™ Case for iPhone 5. The new ATLAS ID™ is by far and away the most advanced rugged waterproof accessory available for iPhone 5/5s.”

Incipio’s ATLAS ID™ Case is waterproof up to 2 meters (6.56 feet) for 30 minutes, meets US Military Standard 810G for drop protection, water and dust ingress, and has an IP68 ingress protection rating against water and dust. To ensure optimal protection, Incipio’s ATLAS ID™ Waterproof Case for iPhone 5/5s features a water-proof structure sealing the iPhone 5/5s off from external pressures while maintaining complete access to all ports, buttons and controls for extensive use. The case also offers water-proof seals for the charging port and headphone jack. The ATLAS ID™ allows users to capture pictures, video and enjoy uninterrupted mobile features without sacrificing the safety of their device.

Incipio’s ATLAS ID™ Waterproof Case for iPhone 5/5s includes a free one-year device limited warranty that covers accidental device water damage (US Domestic). Users can also enjoy the free, easy-to-use registration App to complete limited warranty registration in a matter of minutes and store their receipt for convenient future access.

Additionally, the ATLAS ID™ is engineered to deliver unsurpassed audio performance while remaining completely waterproof; convenient for use in and out of the water. The case’s precision engineered tempered glass screen provides optical clarity, offers a seamless touchscreen experience, and is the strongest screen protection available for a mobile device accessory.

Incipio’s ATLAS ID™ Waterproof Case for iPhone 5/5s is offered in 4 bold color combinations, including: Black/Dark Gray, Light Gray/Dark Gray, White/Gray and Pink/Gray for $89.99.

To download high-resolution images of Incipio’s ATLAS ID™ Waterproof Case for iPhone 5/5s visit, ATLAS ID™ high resolution images.

To purchase the ATLAS ID™ for US residents visit, ATLAS ID™ US

To purchase the ATLAS ID™ for International residents visit, ATLAS ID™ International

For the latest product news and announcements connect with Incipio on Facebook, Twitter @myincipio, and Instagram @incipio.

About Incipio:

Incipio® is a Southern California based designer and manufacturer of award winning mobile device accessories and technology. Established in 1999, Incipio® is widely recognized for consistently creating state of the art protective solutions for the mobile world. Through an untiring commitment to innovative and original designs, Incipio® is globally recognized for the functional and premium accessories the brand produces. Incipio’s products are sold worldwide in leading consumer and electronics retailers, mobile retailers and through www.incipio.com.

Talking Schmidt: Everyone’s switching from iPhone to Android because it’s more intuitive

Mike Beasley Nov 24 2013 - 3:44 pm PT

79 Comments

Eric Schmidt decided to help all of his friends figure out what steps to take when switching from iOS devices to Android today with a post on Google+ (that’s Google’s social network, since you’ve probably forgotten about it by now).

In the post, Schmidt says that many of his friends are converting to smartphones using the mobile operating system created by the company he runs. He then goes on to list the steps required to move content, contacts, and other data from iOS to Android.

He goes on to describe Android’s interface as being “more intuitive” than Apple’s and suggests gifting iPhone users with devices running an entirely different operating system for the holidays in the hopes that they will go along with your not-so-subtle hint and switch their entire mobile ecosystem to Google’s.

Tech Industry

Report: iPhones could soon be cleared for inflight calls, data use

Zac Hall Nov 21 2013 - 12:24 pm PT

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Following the recent approval of tablets and computers for use during takeoff and landing, the FCC will soon move to lift the ban on voice and data use on all cellphones inflight according the The Wall Street Journal.

The change would still restrict phone calls and data use during takeoff and landing, but that restriction would only apply below 10,000 feet during the flight.

According to the report, the Federal Aviation Administration plans to discuss in depth the social ramifications of passengers in already limited space placing phone calls, something which may come as a relief to frequent flyers.

(Image via Ars Technica)

Adobe giving EVERYONE Photoshop CC/Lightroom 5/Behance +20GB storage for $10/month until Dec 2

Seth Weintraub Nov 20 2013 - 10:05 am PT

12 Comments

From 9to5Toys.com:

Adobe today announced a pretty solid Black Friday deal. Adobe initially launched the Photoshop Photography Program in September to support the needs and workflow of photographers who use CS3 or later. Now, for a limited time, Adobe it is extending this offer to ALL photographers for $9.99/month as an annual subscription – valid from Nov. 20 (9:00 a.m. PST) through Dec. 2, 2013 (11:59 p.m. PST) on Adobe.com…
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Google Play Music finally hits iOS with a free month of All Access and programmable radio in 21 countries

Seth Weintraub Nov 15 2013 - 8:00 am PT

33 Comments

[youtube=http://www.youtube.com/watch?v=LVukJXI5NXM]

After much anticipation, Google finally released its native Google Play Music app for iOS today. The All Access and Radio service was originally announced at Google IO in May with the promise that it would be ported to iOS devices a few weeks later. Then it was rumored last month. Well, today it is really here and Google was nice enough to give us a great look at the service yesterday (video above).

Google’s music ecosystem differs greatly from Apple’s and more closely resembles Spotify or Amazon with a focus on the Cloud. On Macs and PCs you can use it through a browser with an interface that is remarkably robust for a webpage, but obviously not quite as responsive as iTunes, especially with local music.

Play millions of songs, instantly, on any device, including all the music you’ve ever bought…from anywhere.

Google’s Music is in the Cloud (mostly) so you can seamlessly move from device to device, though there is a 5 app limit (but no limit on devices with web browser access). You can upload 20,000 songs for free, create playlists and share with friends, listen to your music anywhere there is a web browser or iOS/Android device. Kind of a no-brainer…
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Crowdfunding Roundup: smart shower water meter, MacBook charger protection, more

Scott Buscemi Nov 7 2013 - 6:00 pm PT

8 Comments

Rather than make you sift through all of these projects, we’re tracking down the best or most notable crowdfunding projects from around the web and delivering them to you in a simple roundup. If there’s a project that you’ve backed – or even a project that you founded – be sure to leave a link below so it can be considered for the next roundup. Check out our complete list of roundups here.

Sprav: Turn your shower into a smart shower (Kickstarter project) – My love for smart devices is never-ending, and the Sprav is yet another perfect example of why I love this next generation technology. Clipping right on to your current shower head, it tracks the amount of water flowing through while you shower. With an LED indicator light at the top that use the same colors as a traffic light, one glance provides you with quick feedback about how much water you’ve gone through.Topping it off, it hooks up to your phone through Bluetooth so you can graph water usage over time.

Nike+ FuelBand SE goes on sale early via Apple’s Online Store

Mark Gurman Nov 5 2013 - 11:47 am PT

1 Comment

Announced last month, the new Nike+ FuelBand SE has gone on sale through Apple’s Online Store. The new fitness-tracking gadget was scheduled to go on sale on November 6th, and it is still listed as being solely available for pre-order direct from Nike’s website. Tipsters also say that the new FuelBand is available to purchase from several of Apple’s physical retail stores.

The new FuelBand comes in four black-based tones (pink, black, red, and green) and in three sizes (small, medium/large, and extra large). The design is mostly similar to that of the preceding FuelBand model, but the battery life is improved due to the incorporation of Bluetooth 4.0 technology. Since the gadget is Bluetooth 4.0 based, you will need an iPhone 4s or later or a 5th-generation iPod touch to power it.

Much like the new Nike+ Move application for the iPhone 5s, the FuelBand uses various sensors to calculate a proprietary Nike “Fuel Points” score to track your fitness and movement. The new FuelBand includes a major leap in software on the device and for iOS, allowing users to compare their fitness scores to those of their friends.

https://twitter.com/pschiller/status/397757106117283841

Twelve South’s BookBook Travel Journal: a beautiful rich, leather case for your iPad, new or old

Zac Hall Nov 5 2013 - 9:25 am PT

6 Comments

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Just in time for those new iPad Airs and soon-to-ship Retina iPad minis, Twelve South has introduced an all-in-one travel case for stowing your tablet along with tons of compartments for organizing your headphones, cables, and other accessories.

Keeping with the theme of the popular BookBook lineup, the Travel Journal takes the appearance of a vintage novel, both a tasteful stylistic statement and a clever security benefit. Twelve South says the dimensions are similar to that of Walter Issacson’s Steve Jobs biography and accommodates all previous models of full-sized iPads as well.

If you don’t have an iPad or just prefer to carry other accessories like for your MacBook, the BookBook Travel Journal looks great for holding your MagSafe power adapter, Magic Mouse, or other laptop accessories as well.

I’ve used Twelve South’s BookBook case back in my iPhone 4 days and found the material and build quality to be top notch. These leather cases are quite durable and tend to look better with age. Availability details and more photos below.
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Pebble to announce new software features on Nov. 6

Mike Beasley Nov 4 2013 - 5:52 pm PT

Smartwatch maker Pebble has announced a software event scheduled for 10 AM Pacific on November 6th. Pebble already has an SDK for developers, but they’ll be announcing some upcoming additions to the watch’s software capabilities. The event will stream live on the Pebble website for anyone to watch.

Two members of Pebble’s developer support team will also hold an AMA on Reddit directly after the event to discuss the upcoming changes with developers and answer any questions they may have.

Pebble also says that over 400 users who backed the original Kickstarter project are still waiting on their watches, which seems like a high number considering the fact that the watch has been available in Best Buy for some time now.

Update: We’re hearing the announcements will focus on SDK and iOS 7 compatibility improvements.

Hello Pebblers!

Apologies for the radio silence the last couple months. We know it has been a long time since we shared an update, but we’ve had our heads down focusing on some exciting developments and big news is brewing.

This Wednesday, November 6th, we’ll be sharing the details. You’re invited to join our (hopefully less blue) livestream at 10am PST to hear the news first hand. Just visit www.getpebble.com Wednesday after 9am PST for a link to the event. If you’re currently developing for Pebble, or interested in creating apps for Pebble, then you should definitely tune in!

We’ll also post the news for those who can’t join and a recording of the livestream will be available immediately following the event. Eric and Pebble’s developer support team will also be available to take questions on a Reddit AMA on Wednesday at Noon PST.

Most of you have Pebbles on wrists by now, but our records show that 460 of our 68,929 backers are still waiting. If you are one of those 460, we want to hear from you! We need a correct email and shipping address so we can send your Pebble(s). Please enter your info at http://bit.ly/kswaiting and we’ll confirm Pebble shipments as fast as we can.

Thanks once again for your support, much more to follow soon!

Team Pebble

Pandora claims increase in listening following the launch of iTunes Radio

Mike Beasley Nov 4 2013 - 4:34 pm PT

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The launch of iTunes Radio doesn’t look like the deathblow to Pandora that many suggested it would be. Today Mike Herring, the music streaming service’s CFO, said that since the launch of Apple’s competing product, Pandora has seen an increase in listeners. We’re not just talking about a fraction of a percent, either. According to Herring, who once called iTunes Radio a “credible threat” to his company, Pandora has seen a 9% increase in listening since iTunes Radio debuted.

[tweet https://twitter.com/JonErlichman/status/397516506247884800 align=’center’]

Part of the draw could be the fact that Pandora dropped its time-limited listening restrictions on free accounts just before iOS 7 and iTunes Radio became publicly available. This allowed Pandora listeners who preferred to continue using their existing stations rather than switching to a new service to listen to more music each month.

These newly unrestricted accounts also work where iTunes Radio doesn’t, such as Android phones or older iOS devices, meaning the overall reach of Pandora is considerably wider than that of iTunes Radio. This provides an incentive for users who have a variety of devices to use Pandora over Apple’s offering since their iTunes Radio stations cannot sync to all of their devices.

Google, Samsung, and others sued over search patents by Apple-backed Nortel group

Mike Beasley Oct 31 2013 - 4:44 pm PT

Google, Samsung, and several other Android handset manufacturers are being sued by Rockstar, a consortium backed by Apple and several other tech companies, over alleged infringement of several search patents acquired by Rockstar from Nortel in 2011. Last year HTC reached a ten-year agreement with Apple as part of a patent infringement settlement. That deal would result in both companies licensing existing and future patents from one another, but it seems that agreement does not apply in this case.

The seven patents in question deal with matching search terms to relevant advertisements. Google is primarily a search and advertising company, so a loss in this case could be a serious blow. At the heart of the suit is Google’s Android platform, which Rockstar says infringes these web search patents. Because Samsung, HTC, Huawei, and others build on this platform, they are also being named in the suit.

Rockstar acquired the patents for over $4 billion last year and claims that Google’s continued use of the unlicensed technology is a wilful infringement of the consortium’s intellectual property.

Best Buy offering $100 discount on MacBook Airs this weekend, $25 gift card with iPad 4

Mark Gurman Oct 31 2013 - 3:53 pm PT

Alongside the launch of the iPad Air tomorrow, Best Buy is holding some special price promotions for some MacBook and older iPad models. The company says that it will provide $100 discounts on all MacBook Air models on Friday and Saturday. The offer will be available both via the company’s online store and in its chain of physical retail stores. If you don’t absolutely need one of these devices this week it is best to hold tight and watch 9to5Toys (on Twitter too!) as we expect even heavier discounts throughout the holiday season.

The company will also offer a discount on the non-Retina 13-inch MacBook Pro. Currently, the Best Buy Online Store offers the $1499 configuration with 8GB of RAM and a 750GB hard drive for $1349, but the company will take off an extra $150 ($1249) for Friday and Saturday. Like with the MacBook Air deal, this offer is applicable both in-store and online. Keep in mind, that for $50 more, you can get a thinner, lighter Retina 13-inch MacBook Pro, but that will come with substantially less storage and half the RAM.

In addition to the price cuts on Macs, buyers of the fourth-generation iPad with Retina display at Best Buy stores will get a $25 gift card. With the iPad Air coming in at $499, this older iPad model will cost $449 before the gift card. Also, the wireless Jawbone Jambox speaker system will be cut from $149 to $199. The speaker deal will run from Friday until Saturday this weekend, and the iPad 4 deal is already live.

Growth of Android tablet sales in Q3 cut Apple’s market share to less than 30%

Jordan Kahn Oct 30 2013 - 1:41 pm PT

9 Comments

IDC-tablets-Q3-2013

In IDC’s report released today covering worldwide tablet market for the third quarter, the research firm notes that the market as a whole continues to grow thanks to strong growth from Android tablets. Apple shipments remained steady during the quarter compared to last year at 14 million units in Q3, but its share of the market drops from 40.2% last year to just 29.6% this year as Samsung, Asus, Lenovo, and Acer all post significant growth for the quarter compared to the same quarter last year.

Samsung is up from 12.4% last year to 20.4% of the tablet market in Q3 2013 (a 123% increase), while Asus is up 53.9% to 3.5 million units, Lenovo sold 2.3m (up 420.7%), and Acer recorded 1.2M (up 346.3%):
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Another report claims short supply of Retina iPad mini due to display shortages from Sharp

Jordan Kahn Oct 30 2013 - 6:37 am PT

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Following several reports this month and hints from Tim Cook that Retina iPad mini stock could be in short supply when the device launches next month, the hit and miss DigiTimes reports today that the shortages are due to limited supply of displays from Apple’s supplier Sharp. Specifically, the report claims that Sharp’s “Oxide TFT process is seeing low yield rates” leading to a less than ideal supply of 7.9-inch Retina panels. Sharp accounts for around 40% of the displays for iPad mini with Retina display production, while LG Display is providing the other approximately 60%, according to the report:
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Ashton Kutcher takes product engineering job at Lenovo, first tablets look like Apple Wireless Keyboards

Mike Beasley Oct 29 2013 - 8:11 pm PT

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Actor Ashton Kutcher has joined Lenovo as a product engineer. Kutcher’s experience in engineering includes… basically nothing, although he did play Steve Jobs in the 2013 biopic Jobs, so that has to count for something, right? Right?

Kutcher’s first job at Lenovo will be using his celebrity status to market the company’s new “Yoga” tablet—an obvious first step for any aspiring product engineer (or, you know, celebrity endorser). The tablet, which Kutcher presumably had some “engineering” input on, is a flat aluminum enclosure with a rounded base that houses the power button. The Yoga is an attempt at an original body design, and it certainly wins points in that category as long as you only compare it to other tablets. When compared to other electronics, however, the originality quickly fades. The thing basically looks like an upside-down Apple Wireless Keyboard.

Clearly Kutcher’s time as Steve Jobs informed his sense of product design and influenced the hard work he did “engineering” the Yoga. We look forward to seeing what other innovative and original ideas Kutcher “engineers” during his time at Lenovo.

AT&T announces $5/day 250MB data pass for iPad users

Jordan Kahn Oct 17 2013 - 11:28 am PT

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iPad-LTE

AT&T’s SVP of Emerging Devices Chis Penroseannounced today at GigaOM’s Mobilize conference that the carrier is introducing a new $5 a day plan for tablet users. Available for your 3G and LTE iPads (and other AT&T compatible tablets of course), AT&T’s $5 data pass will offer a cheaper alternative to expensive hotel WiFi for travellers and others that only need a day or two worth of data.

The plan will give users 250MB a day and AT&T says it will make it easy for customers to purchase the data sessions online directly on their iPad. The carrier is also offering a new plan for tablet users that offers 1GB over three months for $25.

The new plan is of course in addition to the $10/month option to add a tablet to Mobile Share plans and the 30-day 250MB DataConnect Pass for $14.99 that AT&T already offers.

eBay hires Apple’s e-commerce head R.J. Pittman as its Chief Product Officer

Mark Gurman Oct 17 2013 - 9:30 am PT

eBay has hired Apple’s head of e-commerce R.J. Pittman as its new Chief Product Officer and Senior Vice President, the online payments company tells us today. At eBay, Pittman will lead marketplace development and product strategy, and he will report directly to eBay President Devin Wenig. At Apple, Pittman has served as the brains behind Apple’s online sales platforms. Before Apple, Pittman was a Product Manager at Google.

As he describes on his LinkedIn profile:

iPhone takes 51% share of smartphone activations at Verizon in Q3, unit sales flat compared to Q2

Benjamin Mayo Oct 17 2013 - 5:45 am PT

5 Comments

Graph by Benedict Evans.

Verizon has just reported their results for the third quarter, with smartphone sales topping 7.6 million units. While the press release does not disclose details about iPhone performance, on Verizon’s conference call, the company announced that iPhones were responsible for just over half of all Verizon’s smartphone activations, compared to about 43% in Q2. It is important to remember the distinction between activations and sales, with activations including passed-down devices to spouses or children as well as the strong iPhone reseller market.

Unveiled at WWDC, Anki Drive goes on sale Oct. 23 for $200 (Update: It’s live)

Mike Beasley Oct 16 2013 - 6:20 pm PT

Update: Anki Drive is now available on the Apple Online Store for $199 annnnnd iFixit is tearing it down.

As we noted earlier this month, the Anki Drive iPhone-controlled cars demoed at WWDC this year will hit store shelves next week. The cars use a set of onboard sensors and AI software to steer themselves around the track and interact with one another while following behavioral paramaters set in the iOS app. The app also allows you to add upgrades to your car to change how it behaves and how other cars react to it.

The starter set will come with two cars and a track to race them on, and will cost $199. Additional cars will be available for $69 each. The app used to control the cars has been available in the iTunes Store for some time now, but has yet to be updated with the ability to actually use it with the cars. The whole lineup will be available in Apple Stores nationwide on October 23rd.

OtterBox releases new Preserver Series waterproof cases for the iPhone 5/5s/5c

Oct 15 2013 - 12:44 pm PT

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Update: Here’s the official word from OtterBox regarding Touch ID compatibility: “The Preserver Series for the iPhone 5s incorporates a thin layer of a specially formulated material that allows for full functionality of the Touch ID fingerprint scanner technology while keeping the case completely sealed from water.”

One of the the most well-known tough case manufacturers, OtterBox, today announced their new Preserver Series waterproof cases for the iPhone 5/5s/5c and Samsung Galaxy S4. It aims to provide peace of mind for smartphone users in wet, dusty, and messy environments. Most notably, it provides protection in up to 6.6 feet while keeping a stylish slim-line design.

“About 70 percent of the Earth’s surface is covered in water, and technology is almost as pervasive,” said OtterBox CEO Brian Thomas. “We take our smartphones with us everywhere, and OtterBox is dedicated to making these activities as worry-free as possible. The Preserver Series is dependable, seriously waterproof protection that you can trust.”

The Preserver Series is also dust proof and drop proof for tumbles as high as 6.6 feet. All functions remain accessible through the case even though each port and button are fully protected. It is unclear how OtterBox is achieving a complete waterproof solution for the iPhone 5s while keeping access to the Touch ID sensor. It appears the entire screen is covered by a built-in screen protector except for the Touch ID sensor which could be waterproofed with the same technology found in Lifeproof Nuud cases. This would make sense as Otterbox recently acquired Lifeproof. We have reached out to OtterBox for clarification and will update this post when we have more information.

The iPhone 5 Preserver Series case is $89.95 and is available for shipping now. The iPhone 5s/5c cases are not yet available for order and pricing information is not currently known. Save up to 15% on any OtterBox.com order with coupon code AM2012.

Full press release follows:

T-Mobile sunsets grandfathered plans with new rates due to ‘complexity’

Zac Hall Oct 15 2013 - 12:01 pm PT

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Blame it on ‘unnecessary complexity’, but T-Mobile revealed today plans to move customers still using paying old rates to updated plans in an effort to reduce the number of plans it services (via TmoNews).

The Uncarrier is set make these changes starting next month and will give customers until February 2014 to choose new plans before imposing fees for users on grandfathered plans.

For T-Mobile’s part, the carrier offered the following statement:

Maintaining thousands of rate plans is the norm in the industry, but we think it creates unnecessary complexity. Simple is better, which is why we’re reducing the number of older plans in our systems. We’re giving customers on these plans the opportunity to choose a plan that best meets their needs. For the vast majority, their plan will provide similar or better features at a comparable price.

News of T-Mobile’s plans originally surfaced when one customer posted the letter seen below to an online forum:
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Nike launches more durable, Bluetooth 4.0 ‘FuelBand SE’, available alongside new apps on Nov. 6

Mark Gurman Oct 15 2013 - 8:06 am PT

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In line with my report from earlier this month, Nike has taken the wraps off of its brand-new Fuel Band. The FuelBand is Nike’s fitness tracking device that is worn around the wrist, and it has been popular (including within Apple’s upper ranks). The new version, officially called Nike FuelBand SE, makes improvements to the design that focus on color, durability, and connectivity. As I reported, the new FuelBand is more durable, more water-resistant, and connects to devices via Bluetooth 4.0 Low Energy (LE) technology: