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Apple rolls out new analytics data for developers through App Store Connect

App Store Connect

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Following the release of iOS 17.4, Apple on Tuesday made new analytics data available to developers through App Store Connect. The company says the new data will help developers gain even more insight into the performance of their apps available on the App Store, which will also help them improve their business model.

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App Store Connect now lets developers use peer group benchmarks for metrics

App Store Connect

Apple on Wednesday announced a developer-focused update. More specifically, App Analytics – a tool that’s part of App Store Connect – will now let developers use peer group benchmarks for metrics about their apps. As a result, developers will be able to compare the performance of their apps with other similar apps available on the App Store.

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New App Store Connect experience to be rolled out to all developers later this month

App Store Connect developers

Apple last year introduced a new App Store Connect experience with some useful changes for developers, including the option to submit in-app events and edit items without having to create a new version of the app. While this update was optional, Apple is now informing developers that it will be rolled out to everyone later this month.

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NativeConnect for Mac is the best way for developers to use App Store Connect

Developers who make apps for Apple’s platforms are used to opening App Store Connect in a browser to manage their apps in the App Store. This portal provides access to edit an app’s description, screenshots, keywords, and also follow sales reports, analytics, and customer reviews. There’s also an official iOS app from Apple available in the App Store that gives access to some limited functionality.

During this year’s WWDC, Apple announced the launch of an official API for App Store Connect, to let developers create their own tools using an officially supported API rather than the hacks that were previously required. Indie developer Vadim Shpakovski announced NativeConnect, a native Mac app to access the same features offered by the web version of the portal. Today, NativeConnect is available on its website.


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