Super Mario Run for iPhone and iPad Overview Updated July 2, 2018

Super Mario Run for iPhone and iPad

Nintendo's first mobile game to feature Mario, exclusively on the App Store

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14 'Super Mario Run' stories

September 2016 - July 2018

Super Mario Run is a new mobile game, published by Nintendo, for iPhone and iPad devices coming December 15. The game is a simplified version of a classic Nintendo platformer where the user can play the game one-handed.

Mario runs across the screen automatically and the user taps the screen to jump at the appropriate times to navigate between platforms, avoid obstacles, bounce on enemies and collect coins.

The game can be downloaded for free with a one-time $9.99 In-App Purchase to unlock all levels. Download Super Mario now from the App Store; available for iPhone, iPad and iPod touch.

Super Mario Run Stories July 2, 2018

App developers have long found iOS to be a more lucrative market than Android, and new data from Sensor Tower further adds to that narrative. The app analytic website today reports that Nintendo’s Super Mario Run has hit $60 million in revenue worldwide, with the overwhelming majority coming from iOS…

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Super Mario Run Stories September 24, 2017

Super Mario Run came to iOS earlier this year to great fanfare, but since then interest in the game has waned. Nintendo is hoping to change that next week, however, with a major update to Super Mario Run, as well as a steep price cut…

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Super Mario Run Stories March 22, 2017

Following its release on Android today, Nintendo has also updated Super Mario Run on iOS. The update adds a host of new features and bug fixes and brings the app to version 2.0. The update comes  months after the app’s initial release.

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Super Mario Run Stories January 3, 2017

Around 3% of downloaders of Super Mario Run paid the $10 to gain full access, says research company

When Nintendo chose to release its first Super Mario title for iOS as a ‘free to play, one-time fee to gain full access’ game, the big question was how many players would hand over the $10 to unlock the app. Research firm Newzoo thinks it has the answer, estimating conversion at 3%, reports the WSJ.

Super Mario Run Stories December 21, 2016


Super Mario Run launched last week with much anticipation, as Nintendo’s first real entrance into the iOS gaming market. Today, Apple and Nintendo have announced that the game has set a new App Store record with more than 40 million downloads in four days. The game continues to rank #1 for Top Free and Top Grossing in the App Store.

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Super Mario Run Stories December 19, 2016


We learned last week that Nintendo’s Super Mario Run became the highest grossing app within hours of release, and analytics company App Annie has now put some numbers on this. The company reports that it notched up over 10M downloads and generated more than $4M revenue on its first day.

Given its visibility, it should come as no surprise that it became the top ranked game by downloads across 60 countries immediately after launch. Based on preliminary estimates, this includes over 10 million downloads and over $4 million in consumer spend worldwide on December 15.

The firm says that it will be particularly interesting to compare the performance of the game against Pokémon Go, given the two different revenue models …

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Super Mario Run Stories December 15, 2016

Hours after release, Super Mario Run is top free and top grossing app

Earlier today, the highly anticipated first ever Mario game for iPad and iPhone hit the App Store. Dubbed Super Mario Run, the app has rocketed to the top of both the free chart and top grossing chart on the App Store in the hours following its release.


The first ever Mario game for iPhone has launched to much fanfare from Nintendo and Apple. Download Super Mario Run from the App Store now, on any iPhone, iPad or iPod touch running iOS 8, iOS 9 or iOS 10.

Super Mario Run is a one button 2D platformer. Mario automatically runs through the level, players press the screen to make him jump onto ledges, avoid enemies and collect coins.

For free, the game includes a selection of levels as a trial; the full game content can be unlocked with a one-time $9.99 In-App Purchase. We’ve got a walkthrough of the three different modes and a raft of screenshots after the jump to give you a taste of what the game has to offer before you play …

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Super Mario Run Stories December 13, 2016


Apple recently hosted a Mario-creator Shigeru Miyamoto interview with Katie Linendoll at one of its retail stores to promote Super Mario Run for iOS, and now you can view that interview on iTunes or Apple’s Podcasts app.

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Super Mario Run Stories December 12, 2016


In a recent interview with Wenner Media’s Glixel, Mario-creator Shigeru Miyamoto opens up about the creative development process, working with Apple, and the upcoming Super Mario Run for iOS. Miyamoto describes approaching Apple on the idea for the game, and working with Cupertino leadership that was willing to listen.

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Super Mario Run Stories December 9, 2016

Super Mario Run

Super Mario Run is set to debut next week; the first Mario game for iPhone. In the game, Mario runs forward automatically and players use one finger to make him jump up onto new platform, avoid obstacles and collect coins. Both Apple and Nintendo is hyping its launch with demos at retail stores and a round of press interviews.

However, one tidbit is putting a bit of a downer on the whole thing. It turns out that Super Mario Run will require a persistent internet connection to be playable, which significantly limits the appeal of a mobile game …

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Super Mario Run Stories December 8, 2016


Nintendo’s upcoming mobile title for iPhone and iPad, Super Mario Run, is launching next week and it seems both Apple and Nintendo are doing what they can to make it a success. The game launches publicly next week on December 15.

If you are anxious to try the game ahead of its release, a demo is playable from today at Apple Stores; Super Mario Run has been installed on the iPhone and iPad units at Apple retail locations.

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Super Mario Run Stories November 15, 2016

Super Mario Run

Nintendo’s upcoming Super Mario Run title for iPhone and iPad now has both a release date and a price tag. Apple brought Nintendo’s Shigeru Minamoto on stage earlier this year at the iPhone event in September to first unveil the upcoming game for iPhone and iPad — an iOS exclusive to start. At the time, we knew the game would launch in December and be free to try with an in-app purchase to fully buy. Now we have solid details for both price and release…

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Super Mario Run Stories September 7, 2016


Apple has announced that Super Mario is coming to the iPhone, as part of its iPhone 7 event. The company brought Shigeru Minamoto on stage to announce Apple bringing Nintendo’s top franchise to the iPhone.

Get the new Mario game app later this year in December, but you can go to the App Store today and get it to “Notify” you when the app launches. The game will have some free trial content and one in-app purchase to unlock everything.

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