Data ▪ August 14

AAPL: 115.96

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Starting tomorrow, AT&T will be revamping its Mobile Share Value plans by adjusting data tiers and plan prices for new and current subscribers. At the low end, AT&T is consolidating a few data tiers into just two options with different price points. Meanwhile, AT&T’s double digit data tiers are also being reduced, and some subscribers can potentially end up with more data at no extra cost per month or get a better rate on even higher data tiers. expand full story

Apple has quietly added a new data restore feature to, enabling users to rollback accidentally deleted documents, calendar changes and contacts. The new ‘Restore Files’, ‘Restore Contacts’ and ‘Restore Calendars’ features are hidden in Advanced Settings pane.

Seemingly unrelated to iCloud backup, Apple shows snapshots of your recently deleted documents and lets you put them back onto iCloud Drive. This means there is now a way to recover accidentally deleted iCloud documents for the first time, because there is no equivalent to the Trash folder in iCloud.

Similarly, Contacts restoration shows timestamped snapshots of  your iCloud contacts database. Restoring to an earlier version reverts all changes made since the backup date. Unlike with files, you cannot individually restore single contacts. The same is true for Calendars.

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Data ▪ June 17

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The Electronic Frontier Foundation has today published its rankings of technology companies regarding how they handle user data. Apple this year has received praise from the EFF for how transparent it is when it comes to handling requests form government agencies and standing up for user rights and privacy.

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Data ▪ June 5

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comScore today has released its latest data regarding smartphone market share. The analytics firm says that 188.6 million people owned a smartphone during a three-month period ending in April. That equates to 76.9 percent of the mobile market being made up of smartphones at this point. Apple, according to the data, further strengthened its lead. The company saw a 1.8 percent increase in market share this time around, going from 41.3 percent in January to 43.1 percent in April.

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Data ▪ May 29

Apple Van

Three years after Apple launched its own iOS Maps app to replace Google as its iPhone and iPad map provider, the Cupertino company is readying its first major enhancements to the service. While Apple was known to be gearing up for the launch of a mass transit directions service this fall in a handful of cities, sources have revealed that it is also developing its first entirely in-house mapping database to reduce its reliance on TomTom, using a fleet of mysterious vans to take still photos of business storefronts to replace Yelp photos, and building a 3D Street View feature. Apple has been using the sensor-equipped vans in cities such as Los Angeles, Dallas, and New York since earlier this year, and, below, we detail how the vehicles are advancing Apple’s plans for the future of Maps…

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Data ▪ May 25

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