Microsoft ads seem to make a habit of bashing Apple, even using Siri’s voice to do so – and without the company concerning itself too much about accuracy. Microsoft has now released the 30-second commercial it first showed at its developer’s conference back in April … Read more
In the weeks between the Apple-Beats acquisition first being reported as being in final talks and the two companies both officially announcing the deal, Billboard interviewed Daniel Ek, the CEO and co-founder of the streaming music giant Spotify, asking about his take on Apple becoming a subscription streaming music competitor through Beats Music.
At the time, Ek was reserved in saying too much about the proposition. “I don’t like speculating about things that haven’t happened,” Ek stated. He did, however, say that he always believed Apple would enter the streaming music space and doubled down saying Spotify is focused on “building the best possible product” while noting the service’s 40 million users with 10 million paid customers.
A Nielsen study (via TechCrunch) reveals that while we all spend much longer using mobile apps than we did two years ago, and we may have many more apps installed on our phones, the average number of apps we actually interact with in any given month hasn’t changed nearly as much.
While time spent using mobile apps climbed from 18h 18m in 2011 to 30h 15m by the end of last year, the total number of apps actually used only increased from 23.3 to 26.8. So we’re spending more time using pretty much the same number of apps … Read more
Now that we’ve had our first look at at least an early take on iOS 8, what stands out most to me is how little the basic appearance of the iOS homescreen has changed over the years. On the left is iOS 1, on the right the recently-leaked iOS 8 homescreen.
Seven years apart, yet still essentially identical in form: a grid of static icons. Looked at in one way, that’s incredibly impressive: that a user-interface that worked in 2007 still works today. But it does make me wonder at what point the iOS homescreen will move beyond this format? Read more
The study attempts to calculate an objective rating for the usability of a mobile OS by a typical, non-technical user by measuring four elements:
- Cognitive load
- User experience friction … Read more