“iPad has a great future,” said Cook: long-term more important than “90-day clicks”

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While yesterday’s iPad numbers don’t look great – down 12.5% year-on-year, the third successive quarter in which sales have fallen – Tim Cook remains upbeat about the product, stating that it “has a great future” and that its long-term prospects are more important than “individual 90-day clicks.”

Quartz‘s Dan Frommer pulled together some of the things Cook has to say about the device, and while you’d clearly expect Apple’s CEO to put the best possible spin on things, he makes some reasonable arguments …  Read more

‘It’s been way too long': Apple sends out invites for Thursday, October 16th iPad & Mac event

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It’s happening: Apple has just announced a keynote address for Thursday, October 16th to take place at the Town Hall auditorium on its Infinite Loop Campus in Cupertino, California. Invitations to select members of the media and special guests indicate that the event will, as always, begin at 10 AM Pacific time/1 PM Eastern Time. News of the October 16th date broke last week. We’ll be providing full, live coverage on 9to5Mac.com of the event’s proceedings. Here’s everything we’re expecting Apple to discuss at the event:

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Will Apple hit a Valentine’s Day 2015 target for the Apple Watch’s release?

 

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You may remember Apple CEO Tim Cook teasing major new product categories for Apple to be released in 2014. Technically, that will happen with Apple Pay next month, Apple’s first foray into the mobile payments category, but it is far more likely that Cook had been focusing his teases on the Apple Watch. Earlier this month, Apple debuted the fashion and fitness-oriented smart watch to the same crowd that saw the debut of the iPhone 6 and iPhone 6 Plus. While the Watch was demonstrated, it is obviously not a finished product: it’s not shipping until “early 2015,” according to Apple.

How early in 2015? Nobody knows for sure, but a new profile from The Information says “that Apple would be lucky to ship it by Valentine’s Day.” At 9to5, we’ve been hearing similar whispers. Valentine’s Day is in February, and this could be a great target for Apple to try to hit for the Watch’s launch. That Hallmark Holiday isn’t as strong as a shopping season as the December holidays, but it is still a time that many people seek out expensive or fashionable gifts. So why not the Apple Watch Edition, too? Apple has done product launches around that timeframe before, releasing new iOS device storage capacities and pink-colored models on multiple occasions.

Valentine’s Day aside, the bigger picture here is that many signs indicate Apple missed its own 2014 launch target. As The Information says:

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Apple CEO Tim Cook to speak at WSJDLive conference in October

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Apple CEO Tim Cook is set to appear at a new technology conference hosted by The Wall Street Journal this October called WSJDLive. 

Apple executives including Steve Jobs have appeared at past “D” conferences hosted by former WSJ employees Walt Mossberg and Kara Swisher. WSJDLive appears to be a continuation of sorts of those conferences, although Mossberg and Swisher since left to form Recode.net and have also hosted Apple executives at the site’s new “Code Conference” in May. Read more

Part two of Charlie Rose’s Tim Cook interview now available to stream in full

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Following the publishing of the first half of the interview, and several subsequent clips, part two Charlie Rose’s full interview with Tim Cook is now available to watch – in full – on Hulu (below) and Charlie Roses’s website. In the interview, Cook discusses a wide variety of topics, ranging from privacy, to U2, and “what comes after the internet.”

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Opinion: Will the iPad be left behind in the shift to larger iPhones?

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With Apple reporting lower-than-expected iPad sales for the second quarter in a row, it’s likely that Tim Cook will be once again be called on to reassure investors that the decline in year-on-year sales won’t continue indefinitely.

Cook has been very bullish on the iPad, despite the numbers, pointing especially to growing sales in the education sector and the opportunity for tablet growth in enterprise.

The penetration in business is low, it’s only 20 percent. If you looked at the penetration of notebooks in business it would be over 60 percent. We think there is a substantial upside in business.”

I think he’s right, especially with the IBM partnership. I mentioned in my opinion piece then that increasing penetration in enterprise could also help drive consumer migration from Android, as it gives people exposure to iOS devices. But the impact this has could well be offset by the iPhone 6 …  Read more

Tim Cook and Eddy Cue once again appear at Sun Valley media conference (Photos)

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As expected due to their appearances on the guest list, Apple CEO Tim Cook and Senior VP of Internet Software and Services Eddy Cue are in attendance at this week’s Sun Valley media conference in Idaho. The WSJ’s Doug MacMillan shared the above photo of Cook walking around the Sun Valley resort. The Information’s Jessica Lessin spotted Cue, and the executive provided a witty response to Lessin’s question about TV deals:

Cue and Cook both attended the conference last year, and Cook attended as the sole Apple representative the previous year. Several Apple partners, including board member and Disney CEO Bob Iger, are also attending the event. Cook and Cue’s attendance comes in the months following the Cupertino-company’s blockbuster deal to acquire Beats, and perhaps the duo have plans to create new deals at this conference.

More photos of Cook at the conference below:

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Tim Cook ‘actively’ seeking to add new directors to Board

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The Wall Street Journal today published a brief profile on Apple CEO Tim Cook as the Cupertino-based company continues to be shaped in the image of Cook rather than co-founder Steve Jobs. The profile has some interested tidbits, but it is otherwise light on new information aside from information regarding Cook’s plan for the Apple Board of Directors. According to the report, Cook is “actively” looking to add fresh faces to the Board:

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Tim Cook & Eddy Cue once again invited to Sun Valley media conference

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Apple CEO Tim Cook and Senior VP of Internet Software and Services Eddy Cue could once again be attending the Sun Valley media and financial conference in Idaho. Re/Code‘s Kara Swisher obtained the invited guest list for the conference, which also includes Facebook’s Mark Zuckerberg and various executives from Yahoo, Amazon, LinkedIn, and several other major companies. While the Apple executives were invited, there is no confirmation (as of yet) of their attendance…

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OS X 10.10 emphasis planned for WWDC, iOS 8 features pushed to iOS 8.1, new Apple TV still in the works

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Apple may be planning to give the next version of the Mac OS X operating system, 10.10, a larger presence than iOS 8 at this year’s Worldwide Developers Conference, according to sources with knowledge of the plans. Because OS X 10.10 will feature an end-to-end redesign, not dissimilar from the scope of the changes to the iPhone and iPad operating system with iOS 7 last year, Apple wants to heavily promote the new system to developers. Apple has also been allocating iOS user interface resources to OS X teams in order to finish up the new OS X design in time for WWDC, and 10.10 development is said to be “steaming forward…”

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Tim Cook addresses iPad sales slowdown, says Microsoft should have released Office sooner

On Apple’s earnings call, Tim Cook directly addresses concerns surrounding iPad. Notably, he calls out Office as helping iPad sales somewhat but ‘frankly’ admits that Microsoft should have released Office for iPad sooner. He says that in the time that Microsoft waited, other companies including Apple have released very-competitive productivity alternates to Office, likely referencing iWork.

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Apple to increase share buybacks to $90 billion, announces seven-to-one stock split, increase dividend to $3.29 per share

 

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As part of Apple’s earnings releases, Apple has announced an extension to its buyback plans. The company will now buyback an additional $30 billion of Apple stock, totalling $90 billion, significantly accelerating its original plans.

Apple® today announced that its Board of Directors has authorized another significant increase to the Company’s program to return capital to shareholders. The Company expects to utilize a total of over $130 billion of cash under the expanded program by the end of calendar 2015.

The board has also announced a seven-for-one stock split beginning June 2nd 2014. Apple last split its stock in 2005, nine years ago. Apple will also increase the dividend by about 8 percent to $3.29 per common share. This will begin on May 15th. Apple plans to increase its dividend every year. In an interview with the Wall Street Journal, Cook said that the buyback will “show you how much confidence we have in the future of the company”.

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