Walt Mossberg Stories March 23, 2016

AAPL: 106.13

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Walt Mossberg, “Friend of Apple” and Personal Technology Columnist at The Verge, is out today with his take on the iPhone SE announcement from Monday. His not terribly hot take?

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Ouch. That’s not a great sign. Neither is the fact that Apple’s Chief Design Officer Jony Ive didn’t make the 2-building over commute to see the show.

We, however, thought the iPhone SE $399 price was a big deal. Its incredible power in small size was unprecedented and frankly lustworthy.

But Mossberg glossed over any meaningful discussion of the SE and instead ultimatum-ed a wishlist for the iPhone 7… expand full story

Walt Mossberg Stories October 21, 2015

AAPL: 113.76

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Writing in his column in The Verge, Walt Mossberg – who says he spent “scores of hours” in conversation with Steve Jobs across 14 years – says that the man depicted in the Sorkin/Boyle movie is not the Steve Jobs he knew.

Steve Jobs wasn’t perfect. He was difficult. He was unnecessarily rude and brusque at times. He lied. But he also mellowed and grew as a person, and that mellowing coincided with the best part of his career. Mr. Sorkin opts to hide all of that from his audience. The best of the real Steve Jobs begins to unfold just as Steve Jobs ends.

A lengthy piece in Hollywood Reporter earlier this month – leaning heavily on emails leaked from the Sony hack – provides a lot of insight into what was going on behind the scenes in the run up to the making of the movie. This included the fact that Amy Pascal, co-chairman of Sony Pictures, knew from the start that the project was going to be challenging …  expand full story

The best 4K & 5K displays for Mac

Walt Mossberg Stories September 19, 2014

Apple CEO Tim Cook is set to appear at a new technology conference hosted by The Wall Street Journal this October called WSJDLive. 

Apple executives including Steve Jobs have appeared at past “D” conferences hosted by former WSJ employees Walt Mossberg and Kara Swisher. WSJDLive appears to be a continuation of sorts of those conferences, although Mossberg and Swisher since left to form Recode.net and have also hosted Apple executives at the site’s new “Code Conference” in May. expand full story

Walt Mossberg Stories May 28, 2014

Cue on the right, Iovine on the left
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Earlier today, Apple announced that it has acquired Beats Electronics and Beats Music for a total of $3 billion. Tonight, two of the masterminds behind the deal will be interviewed about a range of topics at the Code Conference. Apple Senior Vice President of Software and Services Eddy Cue along with Beats co-founder and music mogul Jimmy Iovine will be interviewed by Re/code’s Walt Mossberg and Kara Swisher. Previously, Cue was scheduled to be interviewed alongside Apple Senior Software Vice President Craig Federighi, but it appears that the acquisition’s announcement changed up the plans. We are on hand for the interview and we will be providing live coverage below. The interview starts around 8PM Pacific/11PM Eastern Standard time:

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Walt Mossberg Stories April 22, 2014

Mossberg: Apple is a movie studio and its next blockbuster is coming later this year

Recode’s Walt Mossberg is out with an interesting piece today taking a look at Apple after Steve Jobs and revisiting Tim Cook’s promise of new product categories across 2014. While comparing Apple and its product releases to movie studios— big blockbuster hits followed by sequels that often make more money— Walt says Apple execs have told him “impressive new products” are indeed on the way.

But I think the most useful way of thinking about Apple is to see it as a movie studio. Studios release blockbuster franchise movies every few years, and then try to live off a series of sequels until the next big, successful franchise. We are in the early stages of one such project right now: On May 2, Columbia Pictures will release “The Amazing Spider-Man 2,” the first of what may be several sequels to the original 2012 film, that was itself a reboot of an earlier series.

Just because these things are sequels doesn’t mean they’re bad, or even worse than the originals. Sometimes, as with “The Godfather Part II,” the sequel is considered by many to be even better than the original. (Of course, sometimes — as with “The Godfather Part III,” a sequel may be reviled as so bad that it’s unworthy of the series.)… And sequels can make more money — sometimes much, much more — than the originals.

While Mossberg has had relative success with Apple’s sequel products in recent years— despite a few hiccups with Maps and iOS 7— he claims “Apple executives have assured me that the second half of 2014 will have impressive new products.” Whether that includes a new game-changing product or “franchise” category remains to be seen.

Walt Mossberg Stories May 30, 2013

Question is 36:38 in

With Tim Cook teasing the Jony Ive redesign of iOS 7 that we exclusively told you would be introducing a new flat design for iOS, we thought it would be interesting to get former Windows lead Steven Sinofsky’s opinion on the changes. While Sinofsky left Microsoft after 20+ years back in November of last year, he was involved in the latest releases of Windows 8 that many argue helped pioneer the flat UI design Apple is now moving towards. Our own Mark Gurman asked Sinofsky his thoughts on a new flat iOS 7 during his interview at the D11 conference earlier today.  expand full story

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