ISight ▪ September 2

AAPL: 112.34

4.62
Stock Chart

Starting with the iPhone 3GS, every new iPhone has started with 16GB of storage as a base model — a capacity that has come under increasing fire as both videos and apps have grown in size. Despite new capabilities and the presence of 4K video recording in the new iPhones, sources say that the new iPhone 6S and iPhone 6S Plus will retain the same storage tiers as the current iPhone 6 and iPhone 6 Plus: 16GB, 64GB, and 128GB. On-contract pricing will also be the same as the 2014 models: $199, $299, and $399 for the iPhone 6S, versus $299, $399, and $499 for the iPhone 6S Plus. We previously posted images of pre-production next-generation iPhone components that indicated that the 16GB option could remain.

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ISight ▪ August 26

AAPL: 109.69

5.95
Stock Chart

Apple has called the iPhone “the world’s most popular camera,” a title originally earned by aggregating all iPhones together for counting purposes. But while the exact sales numbers for each iPhone model are difficult to quantify, there’s no question that Apple has already sold over 750 million iPhones, and well over 100 million iPhone 6 devices. Those are huge numbers, and well beyond the typical sales of individual point-and-shoot cameras.

Few people appreciate that growing iPhone demand has created an unusual challenge for Apple: reliably sourcing the tens of millions of parts needed to meet first month demand for tens of millions of iPhones. To that end, Apple’s camera maker Sony had to upgrade its manufacturing plants twice this year to produce more of the CMOS image sensors needed for smartphones including the iPhone. Even with a partner as large as Sony, however, iPhone-specific engineering requirements and the risk inherent in brand new technologies have led Apple to hold off on using the latest and greatest camera innovations in its devices. Instead, iPhones go with thin, lower-resolution sensors that offer great overall image quality for their size, and never eclipse rivals on raw specs.

So what can we realistically expect from the iPhone 6S and 6S Plus cameras next month? Here are my educated guesses…

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ISight ▪ June 10

iPhone 6 Camera

Code found in the first iOS 9 developer betas reveals that Apple is planning to support some significant camera features and upgrades with the new software version. Presumably planned for the next iPhone hardware version, developer Hamza Sood has discovered code in iOS 9 that reveals support for long-awaited changes to the front-facing FaceTime camera. According to the code, iOS 9 adds support for a FaceTime camera with 1080p video capture, up from the current 720p camera on the iPhone 6 and iPhone 6 Plus… expand full story

ISight ▪ May 26

iphone-6-protruding-camera

A trio of new rumors from a handful of Asian sources have popped up over the holiday and today, each predicting a different facet of the upcoming ‘iPhone 6S‘. While these are still just very unverified whispers at the moment, odds are that at least one of these will end up coming at least partially true.

Here’s a roundup of the latest iPhone rumors, in no particular order:

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ISight ▪ April 14

LinX

Apple has reportedly bought Israel-based camera technology firm LinX Computational Imaging Ltd, The Wall Street Journal reports. According to the report, the acquisition may have been for an estimated $20 million.

LinX specializes in producing “miniature multi-aperture cameras designed for mobile devices.” Apple’s motivation for purchasing the firm would clearly be to improve the camera technology on mobile devices including the iPhone. expand full story

ISight ▪ November 7, 2014

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