Apple adds cameras and colors to now $199 16GB iPod touch, drops 32/64GB to $249/$299

screen-shot-2014-06-26-at-13-33-35Apple has updated its Online Store with a new $199 iPod touch, discontinuing the frontside-only $229 iPod touch in the process. The new 16 GB iPod touch, which ships today, is now almost identical to the 32 GB and 64 GB models, including a rear camera. However, it seems that the $9 loop accessory is not bundled with the $199 model. Customers wanting the loop will have to purchase it separately. Incidentally, this means that the 16 GB SKU is now available in the same color choices as the more expensive sizes, no longer limited to only Space Gray.

The prices for the 32 GB and 64 GB model have also fallen. The 32 GB model now costs $249 (down from $299) and the 64 GB model costs $299 (from $399), a significant $100 drop.

These new price points aren’t particularly shocking or unprecedented since we have seen better prices for both models within the past couple of months. Staples ran a 1-day sale that yielded the 32GB iPod touch for $224 and the 64GB iPod touch for $299. Also, the new retail prices have prompted Apple to drop refurbished prices. The 32GB model is now $199 (down from $219) and the 64GB model is now $239 (down from $299). The 16GB model without a rear camera is now just $149 refurbished (down from $189). As always, make sure you are following 9to5Toys to keep up with the best prices for everything Apple.

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Sony expands camera operations to likely supply Apple with front-facing iPhone cameras

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Sony is positioned to dramatically increase its sales of CMOS cameras to Apple for use in an unreleased iPhone, Nikkei Asian Review reports. Sony already supplies most of the rear-facing iSight cameras shipping on iPhones today, and as the report suggests, negotiations between Sony and Apple to double the amount of CMOS sensors supplied points to Sony also providing the sensor for the front-facing iPhone camera… Read more

Report suggests iPhone 6 could once again retain 8 MP camera, focus on improved optics

When Steve Jobs introduced the iPhone 4 in 2010, Apple began focusing heavily on the device’s camera as an area for continuous improvement and promotion. That device featured a 5 MP backside camera, and the next three models (iPhone 4s, iPhone 5, iPhone 5s) featured an 8 MP iSight camera with various improvements along the way.

That pixel count may not change according to a report from The China Post (via MacRumors) which cites financial group Nomura Securities and falling shares of Largen Precision Company.

According to Nomura Securities (野村證券), Largan’s recently lagging performance in the market is caused by rumors that Apple may adopt an 8 mega-pixel (MP) camera with improved optical image stabilization on its upcoming handset, instead of the 16 MP upgrade anticipated by industry observers.

While the report leaves room to speculate a minor bump in pixel count could see the light of day, it’s not too farfetched to believe Apple’s successor to the iPhone 5s could resist increasing pixel count in favor of further improving optical performance with low light and high dynamic range capturing… Read more

Report claims iPad 5 & Retina iPad mini will sport 8MP rear cameras w/ larger aperture

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With Apple’s rumored next-generation iPads expected to be launching as early as this month, often reliable KGI analyst Ming-Chi Kuo is sharing some new details on the expected iPad 5 and second generation iPad mini. Kuo is still expecting both products to launch later this year sometime in 4Q13, but in his latest report claims that Apple is prepping a camera upgrade for the new iPads that would include a bump up from the current 5 megapixel iSight camera to 8 megapixels along with other improvements:

Apple could upgrade the camera as a selling point for the new iPad in a bid to increase competitiveness.

We expect the upgrade will include 8MP rear camera, up from 5MP, and larger aperture. Lens module ASP will rise 10-20% on this optics spec upgrade.

As a reminder, the new iPhone 5s includes a new five-element lens designed by Apple that also includes a larger a F2.2 aperture with an 8 megapixel sensor. The device also brings a sensor with a 15 percent larger active area, auto stabilization, and bigger 1.5 micron pixels.

That would indeed be a nice camera to put on iPads. Read more

Watch the full Burberry London fashion show shot entirely with an iPhone 5s (Video)

Apple announced last week that Burberry would be capturing its London fashion show that took place yesterday entirely with its new iPhone 5s, and today Burberry has posted the full video of the event. There’s no mention whether or not the full 15 minute long video above has been retouched after being shot on the iPhone, but Apple and Burberry say the entire show, including photos and video, was “shot exclusively on iPhone 5s.”

We’ve seen a few shots leak throughout the week already, but Pocket-Lint has an inside look at how Burberry’s photographers shot the show using 14 different iPhones and an interview with Burberry’s creative director Christopher Bailey: Read more