IBooks Stories May 1

AAPL: 146.58

2.93

US eBook sales fell by 18.7% in the first nine months of 2016, while UK sales dropped 17% across the year, reports CNN. There appears to have been a resurgence in reading physical books, where sales grew during the same period.

In the UK, sales of physical books and journals went up by 7% over the same period, while children’s books surged 16%. The same trend is on display in the U.S., where […] paperback sales were up 7.5% over the same period, and hardback sales increased 4.1%.

The popularity of print format books is not necessarily very literary in nature, however …

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IBooks Stories March 10

AAPL: 139.14

0.46

This week I bought and played through my first audiobook in iBooks (Shoe Dog) after realizing I have a habit of buying a lot of books then rarely making time to actually read them. I finished the 13 hour 22 minute book over the weekend and really enjoyed the experience (and the book). I listen to a lot of podcasts, so playing audio in the background while running errands is something I know I enjoy.

iBooks on the iPhone is a solid audiobook player. It works with Apple CarPlay, 3D Touch from the Home screen, and to my surprise has arguably the best Now Playing screen of any Apple app. Apple currently has three different versions of its audio Now Playing screen between its Music, Podcasts, and iBooks apps, the audiobooks version has features that every Now Playing screen should adopt.

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IBooks Stories January 19

AAPL: 119.78

-0.21

When the long-running antitrust case against Apple over ebook price-fixing was finally settled last year, one chapter ended and a new one began – this time in Europe. German regulators objected to Apple agreeing an exclusive deal with Amazon-owned Audible for the supply of audiobooks, stating that this reduced competition and thus harmed consumers …

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IBooks Stories September 29, 2016

AAPL: 112.18

-1.77

On the 20th anniversary of the first publication of A Game of Thrones, George RR Martin told the Guardian that a special edition of the book due to be released today on iTunes represents ‘an amazing next step in the world of books.’

A Game of Thrones: Enhanced Edition [offers] ‘a world of additional content,’ said its publisher HarperCollins, ranging from interactive character maps to detailed annotations, character journeys and timelines, family trees [and] audio clips.

The book, which is exclusive to iBooks, includes an extract from The Winds of Winter. Martin said that he was excited by the opportunity to offer readers access to a whole range of secondary material …

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IBooks Stories July 31, 2016

AAPL: 104.21

-0.13

Apple continues to experiment in the social media space to promote its businesses and products. In this vein, iBooks has launched its own official Instagram account this weekend. Apple is using the photo-centric social network to share book artwork, quotes, min-reviews and more. Interestingly, none of the posts so far feature call-to-action links where users can directly purchase the promoted novels from iBooks itself.

It appears to be using a more subtle marketing approach, raising awareness of books which users can then lookup and buy from the iBookstore if they choose.

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IBooks Stories April 21, 2016

AAPL: 105.97

-1.16

Last week, users in China mysteriously saw the iTunes Movies Store and iBooks Store shut down. At the time, it was unclear why the services went down, but now, The New York Times reports that the two stores were ordered to shut down by the Chinese State Administration of Press, Publication, Film, and Television.

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