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iPhone Diary: Apple likely to sell me an iPhone 16 Pro Max for two reasons

iPhone Diary iPhone 16 Pro Max expectations | iPhone with Apple rainbow logo and stripes

I didn’t always upgrade my iPhone every year. That process started with the iPhone X, but it has continued since then, and it’s generally been the camera features which have parted me from my money.

The iPhone 16 Pro Max doesn’t seem like it will quite have a single killer feature for me, but it does appear that it would only take two rumored new features for Apple to ring up a sale …

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Kuo: iPhone 16 sales demand expected to be mostly flat compared to iPhone 15

Supply-chain analyst Ming-Chi Kuo this morning posted his latest estimates for iPhone 16 shipments, ahead of Apple’s event later today where the new iPhone 16 lineup will be finally unveiled.

Kuo expects iPhone 16 shipments for 2024 to be about 89 million units, down slightly from the 91 million units of the iPhone 15 shipped in the same period last year. As Apple tries to order what it will sell, this indicates that the company is not anticipating a huge jump in customer demand for the new phones.

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iPhone 16 features: Here’s what’s coming next week

iPhone 16

It’s almost time for Apple’s September 9 event, where the company will debut its newest iPhones and a whole lot more. The iPhone 16 lineup will come with four models: iPhone 16, 16 Plus, 16 Pro, and 16 Pro Max. You can find new features for the 16 Pro models here. But below are all the details for the base iPhone 16 and iPhone 16 Plus models. Here’s what’s coming next week for Apple’s newest iPhones.

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My iPhone 15 has an overheating problem, but Apple has a fix with the iPhone 16

iPhone 15 overheating, iPhone 16 fix

The iPhone 15 Pro had (has?) a known overheating issue. Apple reportedly solved the problem shortly after launch via a software update. But I own and use the iPhone 15 Pro, and overheating continues to be a problem for me. Maybe it’s now a more “normal” amount of heat, but it’s still an issue I experience to this day. Fortunately, rumors indicate Apple may have a fix on the way with the iPhone 16 and iPhone 16 Pro.

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Here’s why the iPhone 16’s Capture button will be a bigger deal than it sounds

Here's why the iPhone 16's Capture button will be a bigger deal than it sounds | Nikon SLR shown

One of the expected features of the iPhone 16 is a dedicated Capture button for photos and videos. CAD drawings and dummy models suggest all four models will get the button.

That might not sound like too big a deal, especially for those who own an iPhone 15 Pro or Pro Max, that already has an Action button configurable to activate the camera. However, if it works as we’re expecting, then it could turn out to be the main feature which persuades me to upgrade from my 15 Pro Max …

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iPhone 16 ‘It’s Glowtime’ event hints at major Apple Intelligence focus

Apple ‘It’s Glowtime’ event logo

Apple has officially confirmed its iPhone 16 event for Monday, September 9. The ‘It’s Glowtime’ event also came with a revealing press invite and animation. While some invites carry minimal secret meaning, this latest release is giving strong Apple Intelligence vibes. Here’s why.

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Apple officially announces iPhone 16 event for September 9: ‘It’s Glowtime’

Apple has officially announced its highly-anticipated iPhone 16 event for September 9. The event, which includes an in-person component at Apple Park, will take place on September 9 at 10 a.m. PT/1 p.m. ET. The Apple event invite teases: “It’s Glowtime.”

Here’s everything you need to know about next month’s Apple event, including expectations for the iPhone 16 and iPhone 16 Pro.

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iPhone 16 release date: When to expect Apple’s flagship new iPhones

iPhone 16

Apple’s new iPhone 16 lineup is almost here. The company is widely expected to unveil four new iPhone models at a September 9 event: the iPhone 16, 16 Plus, 16 Pro, and 16 Pro Max. But when will the new iPhone become available for pre-order? And how soon will it arrive in users’ hands? Here’s what to expect from the iPhone 16’s release date.

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Apple Intelligence rumored to be key part of iPhone 16 sales pitch

iPhone 16 AI features | Conceptual image

According to some new tweets from Mark Gurman, Apple has scheduled a mandatory meeting for all Apple Store employees shortly after the iPhone 16 event, which is expected to take place on September 10th. The meetings are happening on either the evening of September 12th and the morning of September 13th, depending on the store.

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Bloomberg: iPhone 16, Apple Watch Series 10 and new AirPods to be announced on September 10

Apple Logo

Apple is said to be planning a September 10 date for its fall Apple event, where it will unveil the iPhone 16 and iPhone 16 Pro models, alongside new AirPods and Apple Watches. That’s according to Bloomberg’s Mark Gurman.

The iPhone 16 series will mostly look the same as the iPhone 15 and iPhone 15 Pro phones. The hero feature of the iPhone 16 models will be a new capacitive button on the side of the phone, which will be used to capture photos and videos when pressed. Assuming Apple follows through with the plan, the iPhone 16 would be announced on September 10, and go on sale around the world on September 20.

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Apple thinks two-thirds of iPhone 16 sales will be Pro models, says supply-chain report

Apple thinks two-thirds of iPhone 16 sales will be Pro models | Periscope lens example shown

Component orders placed by Apple suggest the company thinks two-thirds of iPhone 16 sales will be one of the two Pro models, according to a new supply-chain report.

The clue is that the periscope lens currently exclusive to the iPhone 15 Pro Max is this year being extended to the smaller iPhone 16 Pro model too, so Apple’s orders for this part give insight into the company’s expectations …

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iPhone 17 lineup expected to boost sales with ‘Slim’ model, camera upgrades, and more

iPhone 17 Air

We’re probably only a month away from the announcement of the iPhone 16, but rumors suggest that this year’s models won’t bring significant upgrades when compared to the iPhone 15 lineup. iPhone sales have been slowing down in recent years, but analyst Jeff Pu has good expectations when it comes to iPhone 17 sales next year.

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