Philip Schiller Stories January 13

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Phil Schiller said in 2013 that “education is in Apple’s DNA,” and it’s no exaggeration. The company’s commitment to the education sector was there from the very beginning. Steve Jobs told the Smithsonian that he wanted to donate a computer to every school in the U.S. as long ago as 1979.

I thought if there was just one computer in every school, some of the kids would find it. It will change their life. We saw the rate at which this was happening and the rate at which the school bureaucracies were deciding to buy a computer for the school and it was real slow. We realized that a whole generation of kids was going to go through the school before they even got their first computer so we thought the kids can’t wait. We wanted to donate a computer to every school in America.

The company couldn’t afford it in those days, but Steve lobbied Congress to introduce a bill that would have created sufficient tax breaks to make it possible. That attempt failed, but Apple did succeed in brokering a tax deal in California that saw the company donate an Apple IIe to every school in California. Apple led the PC market in education for a time, and even created education-specific Mac models.

More recently, Apple appeared set to bring its educational success into the iPad era in 2013 when it announced a $30M deal (that would eventually have been worth a quarter of a billion dollars) to equip every student in the LA Unified School District with an iPad. If that program had succeeded, it would have created a template for rolling out similar ones across the whole of the USA. Instead, it failed catastrophically, and it now appears that Chromebooks are winning where iPads have failed …

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Philip Schiller Stories September 24, 2015

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Apple has named the top 25 apps infected by the XcodeGhost malware, stating that “the number of impacted users drops significantly” for other compromised apps. Most security researchers now agree that the total number of infected apps is in or around four figures, with many of them still present in China’s App Store …  expand full story

Philip Schiller Stories September 23, 2015

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Apple is to make Xcode available for local download from servers based in China as part of its response to the XcodeGhost malware issue. The announcement was made on the Chinese social media site Sina by Phil Schiller, Apple’s senior VP of worldwide marketing (via CNET). It’s believed that many Chinese developers inadvertently downloaded the fake version because the official download was taking too long.

“In the US it only needs 25 minutes to download,” Schiller told Sina, admitting that in China getting Xcode “may take three times as long.” He told the Chinese publication that, to quell this problem, Apple would be providing an official source for developers in the People’s Republic to download Xcode domestically.

Analysis of infected apps by security researchers appears to be revealing a mix of good and bad news …  expand full story


Philip Schiller Stories May 19, 2015

Yesterday’s report of a new 15-inch MacBook Pro with Force Touch trackpad, together with a new 27-inch iMac, have been confirmed via an official announcement by Apple.

Apple today updated the 15-inch MacBook Pro with Retina display with the new Force Touch trackpad, faster flash storage, longer battery life and faster discrete graphics, delivering even more performance and capabilities to the MacBook Pro line. Apple also today introduced a new $1,999 configuration of the 27-inch iMac with Retina 5K display featuring a breathtaking 14.7 million pixel display, quad-core processors and AMD graphics, and lowered the price of the top-end iMac with Retina 5K display to $2,299.

While the upgrade to the latest Broadwell Haswell processor doesn’t show a speed-bump, Apple says that the flash storage is 2.5 times faster and greater power efficiency provides an extra hour of battery-life …  expand full story

Philip Schiller Stories April 17, 2015

As a founding member of the Wires Are Evil club, I’ve been waiting impatiently for wide-area wireless charging, where any device on a desk or within a certain area of a room is wirelessly charged. That still seems a way off yet.

A good halfway house would be inductive charging powerful enough to work through the thickness of a desk, so your charging pads sit out of sight on the underside of the desk and your devices charge as soon as you put them down on the right place on the desk. Sadly today’s wireless charging standards are too weedy to work through even the thinnest of desks.

If you want wireless charging today, then, you’re going to have to have a visible wire to a charging pad, and place your device on that. Apple has so far limited wireless charging to the Apple Watch, but if you want it for your iPhone, you can buy a wireless charging case that allows you to use any compatible wireless charging pad. We’ve reviewed a number of these over the years, and I thought it was about time to try one for the iPhone 6

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Philip Schiller Stories December 5, 2014

Just as it looked like the iPod-related class action suit against Apple was getting interesting, Eddy Cue arguing that competing music stores had effectively hacked the iPod, it now seems the case is in danger of collapsing.

Apple’s lawyers have written to the judge to say there is no evidence that either of the two plaintiffs owned iPods during the time affected by Apple’s action to remove non-iTunes songs from iPods …  expand full story


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