Apple Inc ▪ Today

AAPL: 113.29

0.37
Stock Chart

Apple is continuing to tweak its Apple Watch showroom experience within Apple Stores. Upon the initial rollout of the Apple Watch in April, Apple Stores installed large glass tables as a showcase for the different Apple Watch variations. Customers could test drive the Apple Watch via a demo unit connected to an iPad mini or try it on at a series of try-on stations. Following a pilot program across select Apple Stores across the world, Apple has now begun a widespread rollout of a new Apple Watch testing program called Mobile Try-On, according to Apple Retail employees.

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Screenshot 2015-08-28 09.22.31

Apple is planning to retire its long existing One to One training program within Apple Stores on September 28th, according to a memo sent this week to Apple retail employees. One to One launched in 2007 as a $99 per year subscription program where a Mac user could make appointments with a “Creative” at an Apple Store to learn more about using their Mac and creating content with either consumer or professional applications. Apple cites “fewer customers” signing up for One to One as the reason behind the service’s upcoming closure:

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Apple Inc ▪ August 26

AAPL: 109.69

5.95
Stock Chart

Apple Inc ▪ August 24

AAPL: 103.12

-2.64
Stock Chart

Apple Inc ▪ August 22

AAPL: 105.76

-6.89
Stock Chart

Apple is continuing to transition its three main retail outlets, its physical retail stores, online store, and main website, into a single experience. Following the deep integration of the Apple Online Store throughout Apple.com, Apple is set to integrate its appointment scheduling services for the Genius Bar and in-store workshops deeply into the main website, according to sources briefed on the plans. The latest indications are that Apple will roll out these significant retail changes as soon as Tuesday, August 25th.

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Apple Inc ▪ August 20

AAPL: 112.65

-2.36
Stock Chart

Following Apple’s decision to make the Apple Watch available for sale in Best Buy in the U.S. and Canada, it has been making a similar move in other countries. It is already available through select branches of the Australian department store chain MYER, and iPhone Addict reports that it will go on sale through French electronics retailer FNAC as of tomorrow. More chains are likely to follow in other countries.

MYER has an extensive presence across Australia, though currently sells the Apple Watch at only four of the largest ones, in Sydney, Melbourne, Brisbane and Perth. FNAC has more than 100 stores throughout France, sales beginning tomorrow with the website and the company’s flagship store on Paris’s famous Champs Elysées, with other stores following at some point next week. The store already sells a range of accessories …  expand full story

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