Dre ▪ Today

AAPL: 121.30

-1.07%
Stock Chart

Dr. Dre joined Apple as part of the Beats acquisition last year. Dre’s contribution to (aside from branding) is questioned by critics but fans of his work will be pleased to know he announced his first new album in fifteen years, entitled Compton A Soundtrack. The album can be preordered on iTunes now ready for release on August 7th.

Dre announced his long-awaited new release on his Beats 1 radio show yesterday with rapper and former colleague, Ice Cube. The album will be exclusive to Apple, available to buy on iTunes or stream on Apple Music.

expand full story

Dre ▪ August 24, 2014

Apple has begun pushing the Beats Music streaming service via email to iTunes customers. The emails promote the free-to-download Beats Music app’s “Just For You” and “Tune Your Taste” features and note that Beats is now “part of the Apple family.” Apple finalized its acquisition of both Beats Music and Beats Electronics at the beginning of this month, and Apple has already begun promoting Beats Electronics via a new section on the online store and notable discounts. This email push is the second Apple promotion of the streaming app as the company has already integrated the app into the App Store’s “Apps by Apple” category. Full email below:

expand full story

Dre ▪ August 15, 2014

Dre ▪ August 1, 2014

The Wall Street Journal is reporting that Ian Rogers, the head of Beats Music, will now also lead iTunes Radio following the Apple acquisition. Apple wants to increase collaboration between both Beats Music and iTunes Radio by having both streaming services led by Rogers. Up to now, iTunes Radio has been headed by Jeff Robin’s team, best known for creating the software that became iTunes.

The Journal says that Rogers’ leadership will increase ‘cohesion’ between the services, which currently offer a lot of app in their end-user experiences. It is still unclear whether Apple has plans to consolidate the brands.

expand full story

Dre ▪ July 30, 2014

As Apple’s acquisition of Beats Electronics and Beats Music nears completion this financial quarter, the Cupertino and Culver City, California-based companies have begun work on transitioning select employees and technology resources from Beats to Apple, according to sources briefed on the transition. Apple executives have visited Beats’ Southern California headquarters this week and last week to offer groups of employees positions at Apple and to notify some members of the Beats staff that they will not be included in the transition.

Many Beats employees in development and creative roles have been offered positions at Apple. Many of these employees will be offered space in Apple’s Cupertino offices, but Apple is said to plan to retain the Los Angeles-area offices, and select engineers on the Beats Music streaming service will continue working out of Southern California. An email from Apple CEO Tim Cook detailed earlier this year that Beats hardware employees would transition to Phil Schiller’s team in Cupertino, so it seems likely that the headphone and speaker makers will make up the majority of the new Cupertino staff…

expand full story

Submit a Tip

cancel

Submitting a tip constitutes permission to publish and syndicate. Please view our tips policy or see all contact options.

Powered by WordPress.com VIP