We first reported and Apple today announced that iPad Pro will go on sale starting Wednesday with a retail launch later this week, and Apple executives are taking the 12.9-inch tablet on a media tour to hype it up. Apple CEO Tim Cook is traveling around London today, visiting Touchpress and chatting with The Independent, while CNN Money has shared its interview with Eddy Cue showing off the massive iPad. expand full story
Eddy Cue November 9
Eddy Cue November 6
CNN Money has today shared the second part of its interview with Apple SVP Eddy Cue. In the first part of the interview, shared last week, Cue noted of how the Apple TV has graduated from the “hobby” stage and sold more than 20 million units. While sales of the new fourth-gen box are unclear at this point, Cue did hint at some future features come to the device in part two of the interview, as well as Apple’s ultimate goal with the tvOS platform.
Eddy Cue November 4
Ahead of the release of the iPad Pro later this month, Apple executives have been taking part in a variety of enterprise-focused interviews, looking to convince the enterprise market of the device’s usefulness. Today, Apple’s SVP Eddy Cue sat down for a fireside chat with Dropbox CEO Drew Houston at the cloud storage company’s Open conference.
Eddy Cue October 29
With the new Apple TV shipping to customers and expected to hit stores tomorrow, Eddy Cue, the head of Apple’s Internet services, is talking up the latest set-top box in a new interview with CNN Money.
In the demo, Cue relates the new Siri Remote’s touchpad to using multitouch on iPhones and iPads. This allows tvOS, the software running on the new Apple TV, to become a platform for what Cue calls an “app ecosystem” as we’ve seen explode on iOS. Cue says Apple believes the same explosion will take place on television next.
Asked about Steve Jobs’ description of Apple TV as a hobby years ago, Cue said the product category has “absolutely” graduated past that label with over 20 million prior-generations boxes sold even before the new model hits stores. Tim Cook offered a slightly higher number in January — over 25 million sold — so Cue is likely ballparking it but setting the stage for 4th-gen Apple TV sales.
Eddy Cue October 1
In an interview with London’s Evening Standard, Apple SVP Eddy Cue said that Apple is relaxed about how many Apple Music subscribers are immediately willing to pay for the service once their free trial ends.
Ultimately, you never know until it happens. But we’re pleased with the number of people who have tried. Everybody gets fixated on the short term but we’re in this for the long haul.
Though published today, the interview took place before the trial ended for early adopters, so doesn’t give any hint as to conversion rates … expand full story
Eddy Cue September 2