availability ▪ September 9

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Apple just wrapped up its press event today where it officially unveiled the much anticipated next-generation iPhone 6s lineup, a new 12.9-inch iPad Pro and iPad mini 4, and an all-new, revamped Apple TV experience. It also gave us some updates on Apple Watch with new bands and partnerships with designers, as well as confirmation on release dates for iOS 9, OS X, and iCloud pricing updates.

Head below for handy links to everything Apple announced today: expand full story

Apple’s just unveiled fourth-generation Apple TV will become available starting at $149 this October. That $149 will get you an entry-level 32GB model of the new Apple TV, while a 64GB version will be available for $199. The previous third-generation Apple TV will stick around for $69.

For the fourth-gen Apple TV, Apple is introducing upgraded hardware with a brand new remote control, an App Store, and an all-new operating system that includes an updated user interface and new features for users. Some of the highlight features include a new remote control with a touchpad for navigating and a built-in mic for Siri voice commands.

We have all of the details on specs and features of the revamped Apple TV here. expand full story

availability ▪ April 27


Apple CEO Tim Cook announced during the company’s Q2 earnings call this evening that he anticipates Apple Watch will launch in additional countries by late June. As of right now, Apple Watch is only available in 9 countries. A report earlier this month claimed that Apple would launch Watch in a second-wave of countries on May 8th, but we quickly debunked that rumor.

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availability ▪ March 30

With just over a week before Apple Watch previews and reservations kick off in Apple retail and online stores, there are a few things to keep in mind if you’re planning on purchasing the device in the early weeks of availability.

Apple is making big changes to its retail sales process with a completely new approach to in-store demos for what is the company’s first product to cross over into the fashion world. There has been a lot of news surrounding Apple’s reservation and in-store sales experience for Apple Watch, so we’ve put together a concise list of FAQ’s for everything you’ll want to know for launch this month. expand full story

availability ▪ March 6

Tim Cook

Apple’s “Spring Forward” event is scheduled for Monday, March 9th and we’re already getting prepared to bring you live coverage and last minute leaks leading up to the event. What can you expect at the event? Below we’ve put together our list of likely announcements including some unannounced Apple Watch features and possible surprises…

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availability ▪ November 4, 2014


French website iGen.fr, which has provided reliable information in the past, reported on Tuesday that the steel Apple Watch will start at $500 alongside a gold model that will retail for between $4,000 and $5,000. Apple previously claimed at its September event that the Apple Watch would start at $349, but did not disclose further pricing information.

The report claims that the stainless steel Apple Watch in polished steel or black will cost $500, while the gold Apple Watch Edition will be the more expensive version at between $4,000 and $5,000. That price range would be nearly half the estimated $10,000 price that some other reports have suggested.

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