Games ▪ August 31

AAPL: 112.76

-0.53
Stock Chart

New Apple TV will look similar, but thicker (image via Michael Steeber)

Although iOS devices and the App Store have transformed the handheld gaming market, the first three Apple TV generations did not attempt to challenge Microsoft’s XboxNintendo’s Wii, or Sony’s PlayStation game consoles for complete control of living room TVs. According to sources with knowledge of the product, the fourth-generation Apple TV will actively compete for TV gamers with updated hardware, software, and peripherals that will debut at Apple’s September 9 event in San Francisco.

One of the next Apple TV’s tentpole features will be near-universal Siri control, a feature hinted at in Apple’s invitation to the event. But the other will be deep support for gaming, representing Apple’s largest-ever effort to lure players from traditional consoles. In addition to the convenience of downloading games directly from the Apple TV’s built-in App Store, and controlling many of them via a new bundled remote control, Apple will also support more complex, console-style Bluetooth game controllers with the pressure-sensitive buttons and joysticks previously introduced for iPhones, iPads, and iPod touches…

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Games ▪ August 19

AAPL: 115.01

-1.49
Stock Chart

I’m a daily Apple TV user, and that fact apparently puts me in the minority: even when the Apple TV’s price dropped to nearly iPod shuffle levels, it didn’t take off like Apple’s iPads or iPhones. From what I’ve gathered, many people think the little black box can’t do much. And it’s amazing to me that most people can’t describe what the Apple TV can do, even though it’s been available for years.

Adding an App Store to the Apple TV — a place to download games, new channels, and apps — has seemed for years like a no-brainer for everyone… except Apple. Blame the hardware, the software, or protracted negotiations with potential partners, but after years of waiting, it just hasn’t happened. Calling this a missed opportunity would be an understatement: video games alone generate tens of billions of dollars of revenue annually, and well over half of them are now sold digitally. Thankfully, 9to5Mac’s Mark Gurman reports, Apple will finally bring both iOS 9 and an App Store to the Apple TV this year.

The big question on my mind is how Apple plans to monetize the new Apple TV, particularly given its potential as a gaming console. Prior-generation Apple TVs failed to thrive at $99 (or even $69) price points, which is the same range where Amazon Fire TV, Roku, Ouya and others have struggled to match the market share of PlayStations, Wiis, and Xboxes. Moreover, Apple’s customers have shown little interest in paying ridiculous prices for iOS game controllers, so the hardware upside appears to be somewhat limited for Apple. There is, of course, a logical solution: Apple should accept the lessons it has learned about Apple TV and game accessory pricing, compensating for relatively low hardware profits by selling massive quantities of affordable software…

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Games ▪ August 7

AAPL: 115.52

0.39
Stock Chart

Games ▪ July 30

AAPL: 122.37

-0.62
Stock Chart

Games ▪ July 16

Games ▪ June 15

fallout-shelter-ios

Fans of Bethesda’s Fallout games on Xbox, PlayStation and PC got the news yesterday that Fallout 4 will be launched in November – and the company also threw in a surprise bonus in the form of an iOS game. Fallout Shelter is a kind of blend of SimCity, XCOM and FTL in which you create your own fallout shelter and try to keep its residents alive and happy.

Fallout Shelter puts you in control of a state-of-the-art underground Vault from Vault-Tec. Build the perfect Vault, keep your Dwellers happy, and protect them from the dangers of the Wasteland.

Select from a variety of modern-day rooms to turn an excavation beneath 2,000 feet of bedrock into the very picture of Vault Life. Get to know your Dwellers and lead them to happiness. Find their ideal jobs and watch them flourish. Provide them with outfits, weapons, and training to improve their abilities.

As Overseer, you get to design the shelter and take care of its residents, but you can also send them out into the Wasteland to find additional armor, weapons and other handy loot …  expand full story

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