In an effort to boost usage of its new streaming music service that launched alongside iOS 7 last fall, Apple is considering changes to iTunes Radio. The Cupertino company is now testing iTunes Radio as a standalone application with iOS 8, according to sources briefed on the plans. iTunes Radio first arrived as a feature within the iPhone, iPad, and iPod touch operating system’s Music application. As a tab in the already-existing Music app, iTunes Radio has not received a promoted presence on iOS, and this likely has deterred growth for the service in terms of advertising revenue and usage…
iTunes Radio, launched alongside iOS 7 six months ago, has now overtaken Spotify to become the third most popular music streaming service in America – and looks set to take second place within the next quarter or two.
Reporting on listening data compiled by Edison Research, Electronista estimates that iTunes Radio’s 8 percent market share gives it around 20M listeners, and says that it is the fastest-growing of the top three services … Read more
Apple is missing out on iAd sales opportunities because the company is too “slow, cocky and downright stingy” according to Madison Avenue media buyers cited in a piece in Advertising Age.
One exec told Ad Age that Apple doesn’t even have official sales targets for its ad business.
Cary Tilds, chief innovation officer for GroupM, said that Apple doesn’t have a big sales team. “It’s not their main focus to tell everyone in the world how amazing advertising in iAd is,” she said. “It’s just not as loud” … Read more
Apple has finally taken its iTunes Radio streaming music service internationally: starting with Australia. The service, which launched in the United States late last year, works on iPads, iPhones, iPods running iOS 7, the Apple TV, and on iTunes 11 on the Mac or PC.
Apple® today announced iTunes Radio™ is now available to music fans in Australia. iTunes Radio is a free Internet radio service featuring over 100 stations and an incredible catalog of music from the iTunes Store®, combined with features only iTunes® can deliver. When you tune into iTunes Radio on your iPhone®, iPad®, iPod touch®, Mac®, PC or Apple TV®, you’ll have access to stations inspired by the music you already listen to, Featured Stations curated by Apple and genre-focused stations that are personalized just for you. iTunes Radio evolves based on the music you play and download. The more you use iTunes Radio and iTunes, the more it knows what you like to listen to and the more personalized your experience becomes. iTunes Radio also gives you access to exclusive “First Play” premieres from top selling artists, plus the ability to tag or buy anything you hear with just one click.
Like in the United States, iTunes Radio in Australia is supported by advertisements. However, iTunes Match subscribers can listen to iTunes Radio without ads. Apple is yet to announce any other international iTunes Radio countries, but evidence and reports suggest that Canada, New Zealand, and some European countries will be gaining the feature soon.
We noted at the end of last year that iTunes music downloads appeared to be on the decline for the first time, a shift that was confirmed this month. The operating assumption has so far been that music streaming services are taking over, and that a growing number of consumers are now content to simply have on-demand access to music, rather than to own it.
Adweek is reporting that Apple is focusing the iAd sales department almost exclusively on iTunes Radio, rather than developing its in-app ad portfolio, which is how the service originally started. According to the report, Eddy Cue told the advertising unit that iTunes Radio advertisements are a top priority, presumably as Apple is preparing to expand the music service into more countries next year.
What do 1980, 1989 and 2003 have in common? They were the peak sales years for LPs, cassettes and CDs respectively. After that, a very slight resurgence in vinyl aside, it was all downhill.
Billboard magazine has an interesting piece in which they suggest that perhaps 2012 might join that list – as the year that saw peak sales for music downloads, with streaming services like Spotify, Rdio and now, of course, iTunes Radio the heir apparent …
Apple Maps may not have had the best of starts, but data from ComScore shows that most iPhone users have stuck with the app rather than reinstalling Google Maps. Google Maps lost 23M iPhone users in the US alone in the last year, with similar numbers expected elsewhere.
The figures show that in September this year, 35M iPhone owners used Apple Maps, against just 6M for Google Maps – the latter including around 2M who were using older versions of iOS unable to run Apple Maps.
The story is essentially a simple one: while techier iOS users may choose their own apps, the majority of iPhone owners use the apps that Apple provides. And if you apply that to other services, that may not bode well for technologies like Pandora … Read more
Keeping with tradition, Tim Cook kicked off Apple’s iPad event today by giving us an update on some of the company’s core businesses and accomplishments since last checking in. Below is a roundup of the numbers and stats that Cook shared on stage today during the event including updates on the new iPhones, iOS 7 adoption, iTunes Radio, and the App Store:
iPhone & iOS 7:
- 9 million iPhones launch weekend, biggest iPhone launch ever
- iOS 7 200 million devices in five days-
-64% of devices currently running iOS 7
- iTunes radio, 20 million listeners, 1 billion songs
-1 million apps on App Store
-60 app billion downloads
-$13B earned by developers (up from 11 billion in July)
-170 million iPads sold
-475k iPad apps (up from 375k in July)
Apple’s popular, free music streaming service iTunes Radio looks set for an imminent launch in Canada. Since launching last month in tandem with iOS 7, iTunes Radio has been exclusive to the United States. However, Apple Senior Vice President Eddy Cue has noted that he would like the service to launch in “more than 100 countries.” Even with this plan in place, there has been no indication of when iTunes Radio would arrive internationally and exactly where…
Since first announcing its Google Play Music ‘All Access’ streaming service earlier this year on Android, Google has been delaying the release of an official Google Play Music app for iOS for unknown reasons. Android chief Sundar Pichai originally said the app would be out in “the next few weeks” in May, but four months later we’ve yet to get an iOS app or access to the $9.99 month streaming service on iOS. Today, Engadget reports that Google is continuing to test the app internally and will launch it later this month:
Sources aware of Google’s plans have let slip to Engadget that not only is the company currently testing a native Google Music iOS app internally, but that it’ll launch later this month. We’re told that while employees have been invited to test the app, Google still needs to fix a few bugs before it’s ready for release… The company had previously closed the door on iOS users because Flash was needed to enforce DRM restrictions set by music labels. Now, Google appears to have overcome that issue and is nearly ready to launch.
Everyone’s favorite hockey puck “hobby” has received a huge software update today. Apple TV 6.0, which has been in beta testing since June, brings with it iTunes Radio, AirPlay from iCloud, iCloud Photos and Videos (replacing Photo Stream), iTunes Music Store, and conference room mode.
AirPlay from iCloud, which mirrors Google’s Chromecast, is a feature that must be turned on from the Settings. Once enabled, it allows you to “use your iOS device to play videos from iTunes in the Cloud”, which means the content is streamed directly to Apple TV rather than your iOS device. This reduces local bandwidth in half, however, some users may not want the feature since Apple TV handles iCloud video streaming differently than iOS devices. On iOS, your video will start streaming immediately, but the Apple TV takes in a huge buffer which can result in a long wait before the video can start. Also of note, AirPlay from iCloud is only compatible with iOS 7 devices.
The software was called “Apple TV 5.4″ while in beta, but it appears Apple has changed the name to Apple TV 6.0 in the public release (as seen in this iTunes Radio KB document).
The update comes just two days after the public release of iOS 7, which brings a refreshed design and several notable features like Control Center. The 1080p set top box is rumored to be undergoing a hardware refresh as soon as next month when the new iPads and MacBooks are set to be updated as well.