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Apple News and Brief History

Before you can properly understand Apple News, it’s important to know its history. Apple was founded by Steve Jobs and Steve Wozniak in 1976. In 1977, Apple’s sales were growing with the success of its early computers. Within a few years, Jobs and Wozniak hired designers and a production line crew. Apple went public in 1980 and was an instant success. Over the next few years, Apple shipped new computers featuring new graphical user interfaces, such as the original Macintosh in 1984. As the market for personal computers expanded through the 1990s, Apple lost market share to the cheaper Microsoft Windows on PC clones. Eventually, Wozniak and Jobs both left Apple. Jobs would go on to found NeXT and would return to Apple when NeXT was acquired in the late 90s. Apple then began a journey to the great second act in the history of the business world.

Since the release of the iPod in 2001, Apple has become a major player once again in the technology industry. After releasing the iPhone in 2007, the iPad in 2010, and the Apple Watch in 2015, Apple is now one of the largest companies in the world. Apple’s worldwide annual revenue totaled $274.5 billion for its 2020 fiscal year.

Today, Apple operates retail stores all across the world, has a growing services division, and an ever-expanding hardware lineup. The technology industry follows Apple news to see where the company is headed in the future.

Keep reading for the latest Apple news

Report: Apple drops Beats deal to $3B, cites low subscription numbers, due diligence

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Earlier this month, reports emerged claiming that Apple was in negotiations to buy headphone and streaming music company Beats for $3.2 billion, making it Apple’s largest deal in history. According to a new report out of the NY Post, Apple has recently dropped the price its willing to pay for the company to $3 billion. It’s unclear as to what exactly caused Apple to lower its offer, but a report last week broke down a variety of reasons as to why the deal could be delayed. One of the reasons was a vulgar video from Dr. Dre, that apparently “freaked” Apple out. It’s also possible that a leaked report claiming that Beats only had 110,000 paying subscribers made Apple even more skeptical.


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Apple displaying colorful banners at Moscone West ahead of WWDC 2014

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(Thanks iOSVlog Daily)

Apple revealed today that it will indeed be streaming video of the anticipated opening keynote from WWDC next week, and now banners are beginning to be displayed through Moscone West in San Francisco where Apple’s developer conference will be held. The banners so far reflect the same design used in the WWDC promotional material for this year including the “Write the code. Change the world” slogan used by Apple. Apple has already revealed much of the schedule for its developer conference next week where the next versions of OS X and iOS will be revealed including the keynote announcement set to take place on Monday, June 2nd at 10 am Pacific/1 pm Eastern.
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Apple to live stream ‘exciting’ WWDC keynote for everyone to watch

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Apple has updated its website to announce that it will be live streaming next week’s WWDC Keynote address for all to watch. As per usual, the event will be available on Macs running Safari 4 or later, iOS Devices running iOS 4.2 or later, Windows machines running Quicktime 7, and via an application on the Apple TV. The event kicks off at 10AM Pacific/1PM Eastern time on Monday, June 2nd. Apple says that it has “exciting announcements” in store for the event (as it says for all of its events), which is likely to include talk of iOS 8 with Healthbook, a redesigned OS X 10.10, and new hardware products. We’ll be on hand live to bring you the latest news from the conference.


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Opinion: Will Apple’s Smart Home concept bring home automation to the masses?

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It’s the 21st Century: weren’t we all supposed to be living in automated homes by now? Where we walk in the door after a long day to have our home playing some soothing music, informing us that it’s run us a bath and that dinner will be ready in 45 minutes? Where a robot has done the cleaning, changed the flowers, accepted a parcel that arrived while we were at work and fed the cat?

That dream seems to be a long time coming. I’m a reasonably techy guy who loves the idea of home automation, yet even I only have three examples in my home (which I’ll mention along the way). Most mass-market consumers haven’t even noticed that the products exist, and the few who have tend to view it all as too complicated or fiddly.

If anyone can change that perception, it’s Apple. Which is why the Financial Times report yesterday that Apple is working on a new approach to home automation that may be unveiled at WWDC next week caught my attention … 
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Report: Apple planning iOS-controlled smart home automation platform for WWDC unveiling

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According to a report from The Financial Times, Apple is working on a new software platform that would “turn the iPhone into a remote control for lights, security systems and other household appliances.” Apple’s iOS ecosystem is of course already home to an increasing number of connected products for the home like the Philips Hue WiFi connected light bulbs, the Nest thermostat and a number of iPhone controlled appliances, but the report claims that Apple will soon unveil a new central platform that will make for a more seamless experience:
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Slipping shipping times may support analyst prediction of new, cheaper iMacs launching at WWDC

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Slipping shipping times for iMacs on Apple’s site may support a timeline released last month by KGI Research analyst Ming-Chi Kuo indicating that new, lower-cost iMacs could be launched this quarter.

Apple usually quotes 24 hours for delivery of standard-configuration iMacs, but is currently showing 3-5 business days across the range. Increased shipping times are sometimes an indication of lower or sporadic stocks, which tend to precede the launch of new models. With WWDC just one week away, that would be a logical time to announce them … 
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“Where’s the mouse?” Today’s kids try to figure out an Apple II [Video]

[youtube=https://www.youtube.com/watch?v=PF7EpEnglgk]

If you ever wanted an illustration of how far computer technology has come in a single generation, this video portrays it well. A bunch of kids who’ve grown up with Macs, iPads and iPhones, and for whom apps and the web are as natural as breathing, try their hand at an Apple II – starting with the challenge of how to switch it on.

Scarily, I’m old enough to have used an Apple II and now feel slightly nostalgic, but I don’t think I’ll be trading in my MacBook Pro anytime soon.

Apple wants to ban past and future Samsung devices from being sold in the US

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Based on the most recent verdict in Apple v. Samsung, Apple is attempting to seek a permanent injunction against any Samsung device that infringes upon its patents.

While this includes the devices that were at the center of the latest court case, it also includes “software or code capable of implementing any Infringing Feature, and/or any feature not more than colorably different therefrom,” which could be construed to mean current and even future devices.


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Beats acquisition could be delayed for a variety for reasons, including Dre’s early ‘announcement’ video

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While it was previously reported that the Apple buyout of Beats Electronics was supposed to be announced this week, Billboard has compiled a list of five different reasons the deal isn’t yet finalized according to its own sources.

A few of these potential hold-ups include issues determining Beats’ valuation and issues with finding a place for Dr. Dre and Jimmy Iovine to fit into Apple’s corporate structure. According to one of Billboard’s sources, Apple’s executives were “freaked out” by the video that surfaced a few weeks ago of Dr. Dre and Tyrese Gibson (accidentally) confirmed that a deal was in the works.


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Latest Weibo leak shows supposed 4.7-inch iPhone screen backlight part

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Weibo is continuing to be the source of unverified iPhone 6 leaks. This time, user “顾Gooey” has published some photos that he claims to represent display backlight components for the next-generation iPhone with a 4.7-inch screen. These parts appear similarly structured to the iPhone 5S and 5C version of the backlight component, meaning that the forum poster is either passing off the current-generation part as next-generation or that there is something legitimate about the components. The iPhone 6 is rumored to come in both 4.7-inch and 5.5-inch sizes, and it will run iOS 8, include a more efficient A8 processor, and likely feature a 1704 x 960 display with a sharper pixel density. Another unverified backlight component photo, below, from Weibo:


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The secret behind Apple’s design excellence is a simple one, says former senior designer & UX specialist

The secret behind Apple’s design excellence is a simple one, says former senior designer and user experience specialist Mark Kawano in an interview with Fast Company: it’s not just something left to the designers.

It’s actually the engineering culture, and the way the organization is structured to appreciate and support design. Everybody there is thinking about UX and design, not just the designers. And that’s what makes everything about the product so much better . . . much more than any individual designer or design team.

Kawano says that everyone on the team caring about design was how Apple was able to create its core products in the early days of the iPhone with a team of around 100 designers.

For the most part, Apple didn’t employ specialist designers. Every designer could hold their own in both creating icons and new interfaces, for instance. And thanks to the fact that Apple hires design-centric engineers, the relatively skeleton design team could rely on engineers to begin the build process on a new app interface, rather than having to initiate their own mock-up first.

He also revealed that many of the small, thoughtful touches for which Apple is famous were things that individual designers and engineers came up purely as interesting experiments and then tucked away for years. He gave the example of the password box in OS X shaking if you didn’t enter it correctly.

Say we need a good way to give feedback for a password, and we don’t want to throw up this ugly dialog–then it’s about grabbing these interaction or animation concepts that have just been kind of built for fun experiments and seeing if there’s anything there, and then applying the right ones.

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Think Different ad man recalls the truth behind Steve Jobs narrating The Crazy Ones ad: “a horrible idea”

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If you watched the movie Jobs, you may recall Steve recording the words to the “Here’s to the crazy ones” ad, looking at the camera and asking “Is that ok?”. The reality, says Ken Segall, the creative director behind Apple’s famous Think Different campaign, was rather different. Speaking in an interview with MacWorld, he said:

Imagine you’re in this lonely, empty auditorium, he’s just finished that reading, and the words are just ringing in the air, and then their was a great pause, and he said: ‘That’s it, I’m out of here. This is a horrible idea,’ and he stormed off.

While Jobs loved the words, he thought it was a terrible idea to narrate them personally – he thought everyone would think him an egomaniac and they wouldn’t hear the message. Segall says that things didn’t begin well.

He was late and he said ‘I’m really busy today I don’t have time for this, I don’t like the idea, but I’ll give you one read and then I’m out of here’. So he did it.

In the end, Jobs got his way: the ad that was actually aired was narrated by Richard Dreyfuss – but it was the Jobs version that went viral after the death of Apple’s co-founder.

Via Fortune

iPhone 6 mockup compared to all previous generation iPhone models (Video)

Just when we thought the iPhone 6 dummy ship had sailed, YouTuber DetroitBORG has put together a new video comparing the mockup to all previous generation iPhone models. The mockup appears to be similar to the ones we’ve obtained and shown in previous photos and videos. It’s very interesting to see the entire iPhone family compared to the dummy though…


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Apple formally acknowledges iMessage issue, says bug fix coming in a ‘future software update’

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In a statement to Re/code, Apple has acknowledged the iMessage issue which affects customers who switch away from the iPhone, without disabling iMessage. This means that texts to these users are never delivered, as iPhone devices continue to use the iMessage protocol on the phone number that is no longer associated with an iPhone. Aside from a second-hand report by an AppleCare representative, this is Apple’s first official response to the recent criticism.


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Spotify CEO: I’ve always assumed Apple would offer a streaming service

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If Apple does indeed reach a deal to acquire Beats Electronics and announce it this week as expected, the clock is once again counting down to offer up your take on the whole scenario before it’s actually official. Steve Jobs’ biographer Walter Isaacson got that opportunity earlier this week thanks in part to Dan Lyons of Fake Steve Jobs fame; Isaacson told Lyons he believes the expected $3.2 billion acquisition by Apple is all about creating a world class video service led by Beats’ co-founder Jimmy Iovine.

But when you think about Beats and what the company has to offer for Apple, the subscription music service launched by the company in January earlier this year comes to mind. Spotify, of course, dominates in this space as seen by the company’s announcement today that they now have 10 million paid subscribers and 40 million active users.
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OS X 10.9.3 breaking Mac Pro graphics card compatibility with critical video editing apps

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Apple’s new expensive line of Mac Pro computers seem to be causing a headache for a tiny fraction of the Mac userbase. According to several professional video editors who have contacted us or posted information to various online forums, the recent OS X 10.9.3 update is breaking compatibility between some Mac Pro graphics cards and video editing applications such as Adobe Premiere Pro and Blackmagic DaVinci Resolve…


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Apple extends exclusive rights to Liquidmetal in consumer products to Feb 2015

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Omega Seamaster Planet Ocean watch with Liquidmetal

Apple has extended its rights to the metal alloy material that it originally licensed from Liquidmetal Technologies in 2010 for exclusive use in consumer electronics products. The proof comes from a recent filing with the SEC:

On May 19, 2014, Liquidmetal Technologies, Inc. (the “Company”) and Apple Inc. (“Apple”) entered into an second amendment (the “Second Amendment”) to the Master Transaction Agreement that was originally entered into on August 5, 2010 (the “MTA”) and amended on June 15, 2012 (the “First Amendment”). Under the MTA and the First Amendment, the Company was obligated to contribute to Crucible Intellectual Property, LLC, a special purpose subsidiary of the Company, all intellectual property acquired or developed by the Company from August 5, 2010 through February 5, 2014, and all intellectual property held by Crucible Intellectual Property, LLC was exclusively licensed on a perpetual basis to Apple for the field of use of consumer electronic products under the MTA. Under the Second Amendment, the parties agreed to amend the MTA and the First Amendment to extend the February 5, 2014 date to February 5, 2015.

Up until now Apple has tested the material in its SIM card ejector tool that came with previous generation iPhones, but several rumors in recent years have claimed it could take advantage of Liquidmetal for batteries, screws or other components of its products. However, back in 2012, one of Liquidmetal’s inventors noted that Apple was likely still three to five years away from using the material on a large scale in products:
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Apple VP Lisa Jackson talks environmental initiatives, plans to get renewable energy in retail to 100% (Video)

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[youtube=https://www.youtube.com/watch?v=eZCfK1ZXyP4#t=641]

Apple’s Lisa Jackson, who joined Apple in June last year to oversee environmental issues from her previous position as head of the Environmental Protection Agency, sat down for an interview this week with Fortune. As you’d expect, the topic of conversation was all things environmental issues at Apple and Jackson talks about many of the accomplishments the company recently announced for Earth Day. In addition to just stats and Apple’s renewable energy initiatives— Apple’s supply chain is responsible for 60% of its footprint— she also gives some hints at what Apple plans to improve in the future.

Jackson noted that Apple has more work to do getting renewable energy to all of its retail stores, but said its working hard to overcome some of the challenges and reach 100% renewable energy:
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Judge allows lawsuit by former Apple employee claiming Steve Jobs promised job security

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We’ve written about former Apple employee Wayne Goodrich before. Back in 2012 he launched a lawsuit against Apple claiming that co-founder Steve Jobs told him in 2005 he’d be guaranteed a job for life at the company. That was after being fired by Apple a year after Jobs’ death despite his guarantee of job security. Now, Goodrich, who was an executive producer of public presentations and with Apple for almost 20 years, has been given the go ahead for the lawsuit by a judge in Santa Clara (via BizJournals):
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Facebook announces TV Show and Music ID app updates for iOS and Android

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According to multiple sources, Facebook will unveil a new service today that can identify television shows and music playing in the background. The new software, which will be available via an updated App Store app on iPhone and a Google Play app on Android, will work in tandem with your smartphone hardware’s microphone. Facebook is said to be integrating the feature so Facebook users can more easily share what music they are listening to or what TV show they are currently watching to their Timelines. In iOS 8, Apple will unveil a new Siri feature in partnership with Shazam to identify songs playing in the background. Update: Official announcement after the break…
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WWDC ’14: Women in Technology and Apps for China events as most labs remain secret

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Besides a slew of events focused squarely on the technical side of developing and designing applications for iOS 8 and OS X 10.10, Apple, this year, will be holding a pair of interesting events over the course of the first week of June at WWDC.

On Wednesday June 4th from 4:30 to 5:30 PM Pacific Time, an event called Women in Technology Get Together will take place. This important event will discuss “the increased participation of women in technology,” the schedule in the updated WWDC app reads. Apple is making a point to further involve women in the conference this year, even announcing that the National Center for Women & Information Technology (NCWIT) will provide scholarships for women to attend WWDC:


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Spotify confirms it now has 10 million paying subscribers

On the heels of the Beats acquisition that Apple is still yet to officially confirm, every music streaming service’s biggest competitor is today hoping to keep everyone interested: Spotify just announced it has increased its paid subscriber base to 10 million users from the 6 million users it reported earlier this year in March. Recode first posted the stats and also noted on top of paid customers Spotify now “has more than 40 million active users, in 56 markets around the world.”

Spotify of course has a big lead on Beats’ recently launched subscription music service, which as of latest reports has just around a couple hundred thousand paying subscribers. Also of note, there is some confusion over whether or not Beats subscriber numbers include those getting a free 90-day subscription through AT&T and subscribers getting access through a $14.99 group plan. However, it’s clear Beats early sub numbers aren’t that important to Apple’s long-term goals and its plan for the company and streaming service. Even Spotify’s CEO Daniel Ek admitted to Recode “that the service has yet to break through to mainstream audiences in many markets, including the United States.”

Apple confirms WWDC 2014 keynote to be held Monday, June 2nd at 10 AM PT; new hardware likely

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Apple’s Craig Federighi (Getty)

This morning, Apple revealed the schedule for next month’s Worldwide Developers Conference. To start things off, an Apple keynote will be held from 10AM to 12PM on Monday, June 2nd at Moscone West. Apple typically holds keynote addresses to kick off WWDC, but this schedule serves as the first direct confirmation from Apple. The event will likely be led by Apple CEO Tim Cook with assistance from Senior VPs Craig Federighi and Eddy Cue, who have some new software and services announcements, respectively…


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