‘Shot on iPhone’ isn’t at all a new slogan for Apple, but it’s about to get its biggest showcase yet. Next summer’s blockbuster, 28 Years Later, was shot entirely on an iPhone 15 Pro Max, and the first trailer looks fantastic.
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The three best-selling smartphones in the world last quarter were all last year’s iPhones, with two older Samsung models taking 4th and 5th place, according to a new market intelligence report.
The world’s best-selling smartphone in Q4 2024 was the base model iPhone 15, capturing 3% of the total global smartphone market …
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Both the iPhone 16 and the iPhone 15 before it offer the option to limit charging to 80% rather than 100%. The thinking is that many people don’t need the full battery capacity of the device in a typical day, and it reduces wear on the battery, extending its life.
But is the theory backed up by real-world results? A sister site of Macworld decided to collect some data and carry out a statistical analysis to find out …
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Apple released a very early preview of Apple Intelligence to developers at the end of July with the first iOS 18.1 beta. Now the to-be-released update is available for public testers. Here’s how to install iOS 18.1 beta for free and test out Apple Intelligence.
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On the iPhone 15 and iPhone 15 Plus, Apple finally got rid of the Lightning port and replaced it with USB-C. This opens up a whole new world of convenience of connecting accessories and peripherals. The iPhone 15 Pro and iPhone 15 Pro Max go one step further, as the USB-C port on the pro models supports USB-3 speeds, enabling up to 10 Gbps data transfer speeds.
USB-C makes it easy to connect displays, external storage, cameras, and charge using the same cable as all your other devices. Here’s what you can do with your new iPhone and its shiny new port …
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The charging situation for the iPhone 15 and iPhone 15 Pro this year has changed. Apple’s proprietary Lightning port has been replaced with USB-C, so now you can charge your phone with almost any USB-C cable and USB-C power adapter that you can find online. But what exactly do you need to make sure you can charge your iPhone battery as fast as possible?
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New iPhones are coming soon. The iPhone 16 lineup will debut in September, and an iPhone SE 4 is set for next spring. In a normal year, Apple keeps selling the previous year’s iPhones at a reduced price. But based on what we know about the new models coming soon, it’s hard to see much of a future for the standard iPhone 15—especially without Apple Intelligence.
Here’s why the iPhone 15 may be obsolete faster than any other model in history.
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Earlier this year we saw a report from CIRP with data showing the adoption of the iPhone 15 lineup in the US coming in below what Apple saw with the iPhone 14 devices. Now CIRP’s Q2 data has landed on the same metric and the iPhone 15 lineup demand has weakened again.
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iPhone 15 and iPhone 15 Pro are Apple’s latest and greatest devices. While the iPhone 15 Pro is naturally more feature-rich and powerful, it may be overkill for many. And the iPhone 15 has gained pro features of its own this year like the Dynamic Island, 48MP main camera, and more. Follow along for a deep dive into the iPhone 15 vs 15 Pro for all the differences and advice on which to buy for yourself or someone else.
Update June 2024: During the announcement of Apple Intelligence, we learned the new AI features will only be available with iPhone 15 Pro/Max and later. That marks a major new distinction between Apple’s smartphones.
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iPhone mirroring in macOS Sequoia will be one of the cooler features when it lands, but sadly there isn’t any way to mirror your iPhone on Vision Pro.
“Aha,” you may be thinking, “I can think of a simple workaround for that!” But sadly the obvious cheat here doesn’t work …
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One of the major upgrades for the iPhone 15 camera system is the main lens being increased to 48MP which matches the iPhone 15 Pro. However, both cameras default to taking 24MP images to save your storage space. Follow along for how to use 48MP iPhone 15 camera to capture the most detail.
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The Mophie Juice Pack for iPhone 15 is the latest iteration of a product the company has been offering for around a decade now.
The battery case claims to extend the battery life of an iPhone 15, iPhone 15 Pro, or iPhone 15 Pro Max by 50% – but in my testing, did better than that …
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Falling sales led Apple to offer significant official iPhone discounts in China, and a new report today suggests that this tactic is paying off.
Official government data indicates that Apple successfully turned around its declining sales in the country, with shipments bouncing back with a 52% increase last month …
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With Chinese brand Huawei having risen from the ashes, a new report describes Apple heavily discounting iPhones in the country, offering up to $318 off the iPhone 15 Pro Max as it seeks to compete.
The latest round of discounts are much higher than those offered back in February, and really throws into contrast the US offer of slightly better trade-in values on older phones …
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Apple is out with its latest ad for iPhone 15 highlighting the power of Precision Finding. A fun twist with this commercial is a Star Wars Day theme where the main character heads to a convention and has to solve the problem of finding friends amongst a sea of cosplay characters.
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There were no surprises in Apple’s earnings report yesterday, with the company reporting close to the $5B year-on-year fall in revenue it had warned us to expect.
Analysts got their usual chance to question CEO Tim Cook and chief financial officer Luca Maestri directly after the announcement. The pair always remain tight-lipped about specific plans, but there are a few things worth noting …
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Following a report that iPhone activation market share has hit a new low, CIRP released its newest study today. The data shows which iPhone models are the most popular in the US for Q1 2024 and how the iPhone 15 lineup is being adopted compared to the iPhone 14 devices and earlier.
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Ookla is out with its latest report on 5G smartphone performance with the latest data including the new Samsung Galaxy S24 lineup. As it turns out, Samsung’s new smartphones saw faster median 5G performance than the iPhone 15 lineup in the majority of countries tested.
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One of the changes Apple had to make to comply with the EU’s Digital Markets Act (DMA) was to present customers with a list of iPhone web browsers during setup, and to choose the one they want. Browsers must be listed in random order, so that Safari isn’t highlighted.
We’d previously seen some indication that the new antitrust law was proving effective, and a new report today says this is true for six leading browser companies …
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A new report says that one in seven iPhones are now made in India – pointing to a significant acceleration in Apple’s work to reduce its dependence on China.
Apple’s reliance on China as its key manufacturing hub has been placing the company in an increasingly vulnerable position …
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Apple has recently started in-store testing of a Presto system, which can provide software updates to iPhone stock in Apple Stores without even opening the boxes.
We now have more details about how Presto works, and it’s even more sophisticated than it first appeared …
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iPhone 15 and 15 Plus are Apple’s latest non-pro smartphones that come with a number of new features. But are they worth the upgrade if you have an iPhone 13? Follow along for an in-depth look at the iPhone 13 vs 15 for everything that’s changed plus a buyer’s guide.
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A state-owned newspaper has cited Tim Cook praising China as a production hub, during the CEO’s visit to the country for a new store opening.
Cook’s remarks were made after Apple reported a 13% decline in revenue from China, with a recent market intelligence estimate suggesting that iPhone sales were down 24% in the opening weeks of this year …
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Apple’s new iPhone 15 ad focuses on storage, of all things. “Lots of storage for lots of photos,” Apple says. “iPhone 15 with storage stating at 128GB.”
The gist of the video? You’ll never have to delete your photos or videos thanks to the iPhone 15’s ample storage.
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