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Apple News and Brief History

Before you can properly understand Apple News, it’s important to know its history. Apple was founded by Steve Jobs and Steve Wozniak in 1976. In 1977, Apple’s sales were growing with the success of its early computers. Within a few years, Jobs and Wozniak hired designers and a production line crew. Apple went public in 1980 and was an instant success. Over the next few years, Apple shipped new computers featuring new graphical user interfaces, such as the original Macintosh in 1984. As the market for personal computers expanded through the 1990s, Apple lost market share to the cheaper Microsoft Windows on PC clones. Eventually, Wozniak and Jobs both left Apple. Jobs would go on to found NeXT and would return to Apple when NeXT was acquired in the late 90s. Apple then began a journey to the great second act in the history of the business world.

Since the release of the iPod in 2001, Apple has become a major player once again in the technology industry. After releasing the iPhone in 2007, the iPad in 2010, and the Apple Watch in 2015, Apple is now one of the largest companies in the world. Apple’s worldwide annual revenue totaled $274.5 billion for its 2020 fiscal year.

Today, Apple operates retail stores all across the world, has a growing services division, and an ever-expanding hardware lineup. The technology industry follows Apple news to see where the company is headed in the future.

Keep reading for the latest Apple news

Drones-eye-view of Flint Center highlights the mysterious structure Apple is building next to theater venue

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Update: Video after the break!

With Apple’s iPhone event only a few days away, speculation is still mounting as to what exactly will be announced. The Flint Center building is of particular interest. Sachin Patel used a drone to get a full aerial shot of the complex, and helps clear up what exactly Apple is building. Apple has constructed a gigantic secondary building in front of the Flint Center, seemingly taller than the theatre itself.

The development has a gap at the front to leave the fountain intact. Unfortunately, as Apple has covered the entire structure in a white veil, the purpose of the site is still unknown. The initial pictures of the construction were a bit misleading, as they seemed to show Apple was merely extending the Flint Center. This aerial photo in combination with a Flyover screenshot (below) clarify that is in fact a distinct, separate building.


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Opinion: After the celebrity hacks, the vulnerability that still exists and what needs to be done

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There are still many unknowns surrounding the leaked celebrity nudes. While Apple appears to have ruled out a theory that a Find My iPhone vulnerability allowed easy brute-force password attacks, some commentators are suggesting that the wording was sufficiently vague that this may indeed have been one route in. (Apple might be arguing that it’s not a breach if the correct password was required.)

But one thing does now appear clear: rather than a single hacker gaining wide access to iCloud, the photos were instead amassed over time by a number of different individuals likely using several different approaches. Phishing was doubtless one of them – some of the claimed emails from Apple are reasonably convincing to a non-techy person – but another was almost certainly to exploit one of the greatest weaknesses found in just about every online service, including iCloud: security questions.

[Update: Tim Cook has confirmed these were the two methods used] 


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Digitimes says iPad Air 2 will be ‘thinner’ and have ‘improved fingerprint recognition’

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Says Digitimes:

Touch panel makers TPK and GIS are among some of the makers receiving orders from Apple for full-lamination units. Sources said the new model will remain unchanged in terms of size and resolution, but that it will be thinner, equipped with an enhanced processor, and contain improved fingerprint recognition features.

Two problems there (at least).

1) The current batch of physical mockups/leaks indicate that the new iPad Air will look mostly the same as the current version, and that it will be roughly the same thinness. You can tell in the image above that the new model (on the top) is only very slightly skinner.

2) How can the fingerprint sensor be “improved” if it never existed in the first place? Nonetheless, we’re hearing the new model does include a Touch ID sensor, like the iPhone.


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Metadata analysis of leaked photos suggest complete iPhone backups obtained

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A forensics consult and security researcher who analyzed metadata from leaked photos of Kate Upton said that the photos appear to have been obtained using software intended for use by law enforcement officials, reports Wired. The software, Elcomsoft Phone Password Breaker (EPPB), allows users to download a complete backup of all data on an iPhone once the iCloud ID and password have been obtained.

If a hacker can obtain a user’s iCloud username and password with iBrute, he or she can log in to the victim’s iCloud.com account to steal photos. But if attackers instead impersonate the user’s device with Elcomsoft’s tool, the desktop application allows them to download the entire iPhone or iPad backup as a single folder, says Jonathan Zdziarski, a forensics consult and security researcher. That gives the intruders access to far more data, he says, including videos, application data, contacts, and text messages …


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Helpful shift scheduler for Apple Store employees turning into App Store app for all

A couple of years ago, Australia-based former Apple Retail Store employee Josh Hunt realized that he (and his colleagues) had a major problem: even with Apple’s cloud technologies, viewing his Apple Store work schedule was a pain. Apple’s internal network allows Apple Store employees to view their hours each day, but this information is not easily accessible from the Calendar application on the iPhone, iPad, or Mac. Hunt created a tool called Roster Genius that is a web extension to convert Apple’s internal calendaring system into a file that is compatible with the iOS and Mac calendar applications.

Roster Genius was a hit inside the Apple Retail world, and Hunt tells us that the service amassed 8,000 users in 14 countries. But Hunt shut down Roster Genius in favor of building something, alongside co-founder Sam Elliott, with larger implications: an App Store app with similar shift management functionality that could be used by all sorts of users, not just Apple Retail Store employees. The new app, launching in the coming months, is called Shifts, and as the developers tell us, “it is a calendar app, but made specifically for casual/part-time employees – that is, people who work different shifts every day.”

The application can connect to the schedules of others so that “you’ll be able to see when your days off align with your friends, and share your roster with a group of friends and coordinate for things to do on days off, organize the carpool or plan after-work drinks,” according to the developers. The interface for the app is very slick, and it boldly does not use the date picker as it instead relies on the numbered keypad for quickly entering in work times. As for the Apple Retail Store-optimized version, that’s coming back too.


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Apple sets developer rules for HealthKit, HomeKit, TestFlight, and Extensions ahead of iOS 8 launch

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Today, Apple has updated its official App Store developers Review Guidelines to outline the requirements for iOS 8 applications that will make use of the new HealthKit, HomeKit, TestFlight, and Extensions services. Today’s update indicates that Apple is nearing the release of iOS 8, the next-generation mobile operating system for the iPhone, iPad, and iPod touch ahead of the September 9th Apple media event. Apple will provide developers with a golden master seed of iOS 8 on the day of the event, according to sources with knowledge of the plans. The review guidelines are a “living document” that list reasons that App Store apps could be rejected. Below are the full lists for HealthKit, HomeKit, TestFlight, and Extensions, but here are some of the more significant points:

  • “Apps using the HealthKit framework that store users’ health information in iCloud will be rejected.” This point should reduce fears of intruders being able to access a user’s health data, especially after the scandal surrounding the leak of celebrity photos potentially stored in iCloud.
  • “Apps that share user data acquired via the HealthKit API with third parties without user consent will be rejected.”
  • “Apps that provide diagnoses, treatment advice, or control hardware designed to diagnose or treat medical conditions that do not provide written regulatory approval upon request will be rejected.” This point is crucial in that these fine print allows Apple to work around the FDA’s regulatory guidelines for mobile health applications.
  • “Apps using the HealthKit framework must provide a privacy policy or they will be rejected.”
  • “Apps must not use data gathered from the HomeKit APIs for advertising or other use-based data mining.” Same deal with HealthKit, as we noted earlier this week.
  • There are also a number of third party keyboard guidelines that will be critical for developers to follow.

In addition to those four new sections, Apple has also updated the guidelines to say that “if your app is plain creepy, it may not be accepted.” You can read all of the new bullet points below:


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Apple announces $10K Inclusion and Diversity Scholarships for minorities in tech

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Update: Apple has posted two more $10K scholarship opportunities with one from its Internet Software & Services Engineering group and another from Apple Software Engineering.

Continuing a number of recent initiatives related to promoting diversity at the company, Apple is now offering a new Product Integrity Inclusion and Diversity Scholarship offering “women, black/African American, Hispanic, or Native American university students” an opportunity to win a $10,000 scholarship to help pay for their education in tech. The scholarship is named for Apple’s Product Integrity group that includes Hardware Reliability, Product Safety, Environmental Technologies, and Hardware and Software Test Engineering.
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Apple denies iCloud/Find my iPhone breach, says ‘very targeted attack’ hit certain celebrities

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Apple has responded to this week’s hackings of celebrity iCloud accounts, which resulted in postings of private photographs. Here’s Apple’s statement in full:

CUPERTINO, Calif.–(BUSINESS WIRE)–We wanted to provide an update to our investigation into the theft of photos of certain celebrities. When we learned of the theft, we were outraged and immediately mobilized Apple’s engineers to discover the source. Our customers’ privacy and security are of utmost importance to us. After more than 40 hours of investigation, we have discovered that certain celebrity accounts were compromised by a very targeted attack on user names, passwords and security questions, a practice that has become all too common on the Internet. None of the cases we have investigated has resulted from any breach in any of Apple’s systems including iCloud® or Find my iPhone. We are continuing to work with law enforcement to help identify the criminals involved.

To protect against this type of attack, we advise all users to always use a strong password and enable two-step verification. Both of these are addressed on our website at http://support.apple.com/kb/ht4232.

Apple says that it conducted an investigation for more than 40 hours, and denies that iCloud or Find my iPhone was actually breached. Apple is presenting this as a very targeted username, password, and security questions hack on “certain celebrity accounts.” Apple recommends that users utilize the 2-step verification service for Apple IDs/iCloud. The company also says it is continuing to work with law enforcement on finding the hackers involved.


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Future patent battles could be fun as Apple patents Samsung Air Command style menus …

Future patent battles between Apple and Samsung could take an entertaining turn as Apple has been granted a patent on radial menus for touchscreen devices – using an illustration that bears a notable resemblance to the Air Command menu used by Samsung on the Galaxy Note 3.

Lest anyone accuse Apple of copying Samsung, Apple first patented the menu approach back in 2012 – a year before Samsung adopted it. The reason for the second patent granted today is that Apple seemingly had in mind OS X rather than iOS when it first came up with the idea, illustrating it in a desktop environment.

The second patent specifically references using the menu based on “input from a touchscreen.”

As ever, the fact that Apple has patented something provides no evidence at all that it will ever see the light of day in an Apple product – OS X or iOS. Apple plays around with all kinds of ideas and patents thousands of them, only a tiny minority of which are ever used.

With Apple possessing a patent for a particular menu approach used by Samsung, but patenting touchscreen application of the approach after Samsung launched it in a tablet, the legal arguments could get interesting should the matter ever end up in court …

Via GigaOM

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Digitimes says iWatch likely to launch in 2015, yet to reach PVT stage

via <a href="http://twitter.com/EA_Roa">@EA_Roa</a>

Mirroring comments by Re/code last week, Digitimes adds some additional insight to the state of the iWatch production process. The report says that components of the mysterious device are ‘entering production’, but the unit as a whole is still at the engineer verification test stage. The EVT state still allows for late-in-the-cycle changes to design and functionality. Once the iWatch hits PVT (the production verification test stage), parts are finalised and its usually only a couple of months before the device can enter mass production and be released publicly.


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Elgato announces Eve home automation integrated with Apple’s HomeKit, Avea smart LED lights and Smart Power batteries

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Everything has pretty much stopped in North America for Labor Day (except for perv hackers), but IFA 2014 is ramping up in Germany and Elgato is using this event to debut a new lineup of smart accessories. The announcement encompasses three major new products: Eve, Avea, and Smart Power.

Elgato Eve is easily the most compelling new product in this lineup. Through the use of several sensors, Avea monitors your home’s “air quality, temperature, humidity, air pressure, energy and water consumption.” These Bluetooth connected sensors report back to your iPhone or iPad via the Elgato Eve app. And here’s the best part, it will be fully compatible with Apple HomeKit…

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Apple HR chief Denise Young-Smith emails employees about diversity & inclusion

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Apple’s Vice President of Global Human Resources Denise Young-Smith emailed all Apple employees last week regarding diversity and inclusion. The email continues Apple’s recent string of events to promote diversity within the company. In mid-August, Apple released diversity data and held events on campus to promote inclusion. Young-Smith was promoted to head of all Apple HR earlier this year, and she received additional attention last month when she was added to Apple’s official executive biographies web page. The full email, via a source, is below:


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In-depth, high-quality hands-on video of iPhone 6 assembled from leaked parts

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We now have our best look yet at the iPhone 6 until Apple officially launches the device on September 9th. Russia-based YouTuber Rozetked has put together what appears to be a 4.7-inch iPhone 6 (hands on footage of the 5.5-inch model went online this morning) with several of the leaked components that we’ve seen all over the web the last several months. The comparison shows both black and white front plates, along with a space gray rear shell. The video compares the design to the existing iPhone 5s and gives a very close look at the overall design aesthetic. You can find the video along with some more still photos below:


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Apple ‘actively investigating’ alleged iCloud hacking that caused celebrity nude photo leak

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Re/code has received a statement from Apple about the alleged hacking incidents. Natalie Kerris says:

“We take user privacy very seriously and are actively investigating this report,” said Apple spokeswoman Natalie Kerris.

As is the norm with Apple’s public facing commentary, the company has not said much about the situation. Somehow, compromising personal pictures of several celebrities have leaked online and many are blaming iCloud as the root cause. The events are muddled by the fact that some of the reported claims have transpired to be fake Photoshopped images, although some — like the images of Jennifer Lawrence — have been confirmed to be legitimate.


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Review: Apple wireless keyboard for Logic Pro X from EditorsKeys

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There are a few companies that make skins specifically for Apple’s keyboards to add icons for the various shortcuts that pros use daily in apps like Logic Pro and Final Cut. I’ve tried a few in the past, but the benefits never seemed to outweigh the tradeoff of putting a clunky rubber skin over Apple’s masterfully built keyboard. The latest Logic keyboard I received in for review from EditorsKeys, however, has actually won me over and proven up to the task of permanently replacing my stock Apple keyboard.
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UK carrier O2 teases new iPhone with funny newspaper ad

Major United Kingdom-based carrier O2 is teasing the upcoming iPhone 6 launch(es) with a humorous newspaper ad today. The ad is fairly self-explanatory. But to fill in the blanks, the new iPhone will debut at the September 9th Apple event and at least some models will likely become available on September 19th. The bigger, 5.5-inch phone is seeing some delays, and that model possibly won’t hit the streets until later in the month or even October. As for the name, the general consensus is either “iPhone 6” or “iPhone Air.” Thanks to The Verge‘s Tom Warren for bringing the ad to our attention.


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Plácido Domingo to close iTunes Festival on September 30, show kicking off today with deadmau5

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Placido Domingo has been announced as the final closing act for Apple’s iTunes Festival London. Apple has also added a few more acts than what had been previously announced, to round out the lineup. This includes The Mirror Trap, Friend Within and the London Electronic Orchestra.

The month-long festival starts today at 9 PM UK time (1 PM PST), with ‘Deadmau5’ headlining Monday’s show. A full schedule can be found online at http://itunesfestival.com.


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PSA: Don’t be surprised (or worried) if AAPL stock dips after iPhone 6 launch …

If there’s one thing as certain as the hype when Apple launches a new iPhone, it’s the “Apple is doomed” messages when the new model(s) fail to meet every single analyst prediction, no matter how crazy. Apple could add a matter transporter function to the iPhone 6 and some analyst would be complaining that it only operates on WiFi when they were expecting it to use LTE.

Business Insider pointed to a set of CNN charts which show that, typically, the AAPL stock price is down a month after a new iPhone launch. But any similar dip we might see after the launch of the iPhone 6 is no cause for concern: with the exception of 2013, Apple stock has been climbing since the first iPhone was launched in 2007.

As ever, make your own investment decisions with the aid of professional advice, but there certainly doesn’t appear to be any reason to be spooked if the launch of the new iPhone leads to some investors selling their shares. “Buy on the rumor, sell on the news” is a very common approach.

Vulnerability in Find My Phone service and weak passwords may explain alleged celebrity photo leaks

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The Next Web is reporting that a vulnerability in the Find My Phone service may have allowed attackers to brute-force passwords in order to access the iCloud accounts of celebrities.

The vulnerability allegedly discovered in the Find my iPhone service appears to have allowed attackers to use this method to guess passwords repeatedly without any sort of lockout or alert to the target. Once the password has been eventually matched, the attacker can then use it to access other iCloud functions freely.

A tool to exploit the weakness was uploaded to Github, where it remained for two days before being shared on Hacker News … 
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Apple highlighting top ten reasons apps get rejected on new developer page

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As noticed by Apfelpage, Apple has published a new page to be more open about why it rejects apps. A chart at the bottom of the page shows the top ten reasons for app rejection in the last seven days; such as lack of information, crashes or bugs encountered, complicated user interfaces. Around 60% of rejections come from violation of just ten guidelines of the App Store rules. Some of these, like the existence of placeholder text in applications, seem rather trivial issues and it’s interesting that it arises so frequently as a cause of rejection.

The page goes into more detail on some of these points. In one instance, Apple highlights what it deems to be a ‘substandard user interface’, which apparently is responsible for 6% of all rejections. In the example, Apple advises use of a tableview to cleanly lay out information.


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Apple ‘spaceship’ campus construction caught on film by flying drone

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The 8-minute video, highlighted by Apple Spotlight and embedded below, shows the latest progress on Apple’s Campus 2. Although the spaceship site is cordoned off by high walls to prevent pictures at street level, a GoPro-equipped drone has no trouble getting the aerial shots seen in the video. Images of the campus were last seen in July
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T-Mobile schedules Uncarrier 7.0 event for day after new iPhone unveiling: ‘This time it’s personal’

T-Mobile just sent out invites to press for its big upcoming Uncarrier 7.0 event scheduled for September 10. That’s a day after Apple is set to announce its new iPhones and possibly other products on September 9, so it’s possible T-Mobile will dedicate at least some stage time to iPhone related announcements.

Its tagline on the invite reads, “This time it’s personal,” but what exactly that means will be anyone’s guess until early next month. Apple is expected to introduce its next-generation iPhones the day before T-Mobile’s September 10 event, but it’s also expected to give us a look at its new, much-hyped wearable product
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Apple will appeal court decision to deny sales ban on Samsung devices

We learned on Wednesday that Apple was denied a request to have certain Samsung devices banned from sale in the ongoing patent case between the two companies, and today The New York Times reports that Apple will appeal that decision.

A judge this week issued a decision denying a sales ban, and Apple on Friday said it would appeal the decision.

In the trial, which wrapped up in May, jurors concluded that Samsung should pay $119.6 million in damages for violating three of Apple’s patents — far below the $2 billion that Apple had asked for. Samsung’s Galaxy S III, a flagship smartphone, accounted for the biggest portion, contributing $52 million worth of the damages.

 Both Samsung and Apple agreed earlier this month to end all patent disputes outside of the United States, but as you can see that is not the case here.