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Apple News and Brief History

Before you can properly understand Apple News, it’s important to know its history. Apple was founded by Steve Jobs and Steve Wozniak in 1976. In 1977, Apple’s sales were growing with the success of its early computers. Within a few years, Jobs and Wozniak hired designers and a production line crew. Apple went public in 1980 and was an instant success. Over the next few years, Apple shipped new computers featuring new graphical user interfaces, such as the original Macintosh in 1984. As the market for personal computers expanded through the 1990s, Apple lost market share to the cheaper Microsoft Windows on PC clones. Eventually, Wozniak and Jobs both left Apple. Jobs would go on to found NeXT and would return to Apple when NeXT was acquired in the late 90s. Apple then began a journey to the great second act in the history of the business world.

Since the release of the iPod in 2001, Apple has become a major player once again in the technology industry. After releasing the iPhone in 2007, the iPad in 2010, and the Apple Watch in 2015, Apple is now one of the largest companies in the world. Apple’s worldwide annual revenue totaled $274.5 billion for its 2020 fiscal year.

Today, Apple operates retail stores all across the world, has a growing services division, and an ever-expanding hardware lineup. The technology industry follows Apple news to see where the company is headed in the future.

Keep reading for the latest Apple news

Apple’s gross margins are the key takeaway from yesterday’s results, say analysts

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While Wall Street may have been slightly disappointed by some of the numbers Apple reported yesterday, they should feel reassured by Apple stabilising and growing its gross margins, say Apple bulls – analysts who expect the stock price to rise.

Business Insider noted the above chart tweeted by Benedict Evans with the commentary:

Very stable long-term gross margins. Painful contrast to rest of the industry …


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AAPL’s report card: how Q3 results fared against analyst expectations

Here’s how Apple’s Q3 results stack up against the analyst expectations compiled by Fortune. Revenue grew 6 percent, but Wall Street was expecting more. Earnings per share was marginally higher than expected, at $1.28 per diluted share. Gross margin was higher than expected at 39.4 percent.

iPhone sales were slightly lower than expected, while iPad sales were significantly below analyst predictions. Mac and iPod sales, in contrast, were higher.

Overall, market reaction was muted, with a slight drop in the share price in post-market trading – but with overall results broadly in line with expectations, all eyes now will be on Q4. Apple has issued wider than usual revenue guidance of $37 to $40 billion, but with the WSJ reporting that the company has ordered a record number of iPhones from suppliers, expectations will be at the high end.

iOS 8 & OS X Yosemite said to launch separately despite tight integration

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Even though Apple will begin integrating iOS and OS X in new, mutually beneficial ways with iOS 8 and OS X Yosemite, Apple currently plans to stagger the releases of the two operating systems, according to people briefed on the plans. iOS 8 will launch in September alongside the iPhone 6, and OS X Yosemite will launch approximately a month later, in October, according to the sources…


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Apple & AT&T begin sending $40 checks to original 3G iPad buyers

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Apple and U.S.-based wireless carrier AT&T have begun sending out $40 checks to buyers of the original iPad WiFi + 3G in the United States over a “bait-and-switch” regarding the device’s data plan. The backstory is that when Steve Jobs announced the 3G iPad in January 2010, he announced a deal with AT&T for a $30/month unlimited iPad data plan.

When the 3G iPad launched in late April 2010, this plan was available, but AT&T eliminated the plan just about one month later in early June 2010. Lawsuits followed in the months and years following the shift in data plan strategy claimed that customers overpaid for the 3G iPad believing that they would be able to use the device to access unlimited amounts of data.

In September 2013, Apple and AT&T settled and agreed to pay $40 to each affected iPad buyer. For iPad buyers who had not yet purchased an unlimited data plan, a discount on the replacing 5GB plan was offered. The two companies began sending the checks out late last week, and they began arriving today. You can view the entire check stub and letter from the payout fund below:


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Apple announces Q3 2014 revenue of $37.4b: 35.2m iPhones, 13.2m iPads, 4.4m Macs

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Apple today announced its Q3 2014 earnings results, revealing that the company pulled in $37.4 billion in revenue and $7.7 billion in profit during the quarter.

Apple® today announced financial results for its fiscal 2014 third quarter ended June 28, 2014. The Company posted quarterly revenue of $37.4 billion and quarterly net profit of $7.7 billion, or $1.28 per diluted share. These results compare to revenue of $35.3 billion and net profit of $6.9 billion, or $1.07 per diluted share, in the year-ago quarter. Gross margin was 39.4 percent compared to 36.9 percent in the year-ago quarter. International sales accounted for 59 percent of the quarter’s revenue.

Apple, as always, has also disclosed sales numbers for its main revenue generators. The company sold:

  • 35.2 million iPhones
  • 13.2 million iPads
  • 4.4 million Macs
  • 2.9 million iPods

Apple’s guidance for the quarter indicated revenue results between $36 and $38 billion, which Apple met.

Here’s Apple CEO Tim Cook on the results:

“Our record June quarter revenue was fueled by strong sales of iPhone and Mac and the continued growth of revenue from the Apple ecosystem, driving our highest EPS growth rate in seven quarters,” said Tim Cook, Apple’s CEO. “We are incredibly excited about the upcoming releases of iOS 8 and OS X Yosemite, as well as other new products and services that we can’t wait to introduce.”

Here’s newly instated CFO Luca Maestri with his thoughts:

“We generated $10.3 billion in cash flow from operations and returned over $8 billion in cash to shareholders through dividends and share repurchases during the June quarter,” said Luca Maestri, Apple’s CFO. “We have now taken action on over $74 billion of our $130 billion capital return program with six quarters remaining to its completion.”

Apple’s Q3 has been relatively quiet in terms of new product announcements, but the Cupertino-company did announce major moves such as the impending acquisition of Beats Electronics and Beats Music along with an expansive future partnership with IBM for enterprise-related initiatives.

These numbers compare to last quarter’s results of $45.6 billion in revenue and sales of 43.7 million iPhones, 16.3 million iPads, and 4.1 million Macs. You can also compare today’s numbers to analyst expectations from before the announcement. Apple is also holding a conference call today at 2 PM Pacific/5 PM Eastern time, which we will be covering live. Cook and Maestri will likely share prepared remarks and then take a series of questions at the end from financial analysts.

For Q4 2014, Apple is providing guidance between $37 billion and $40 billion. The full Q3 earnings results release is below:


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Hillshire increases sales w/ iBeacon, 20x increase in purchase intent, 500x increase over average mobile ads

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With more and more retailers, event spaces, and others deploying Apple’s Bluetooth LE iBeacon technology in order to beam iPhone and iPad users context and location aware notifications, we still haven’t seen much data on how the beacons are improving ad engagement for marketers. InMarket, a company installing iBeacons in grocery stores around the country that talk to a number of apps from its advertising partners, today shared some of the first stats from a specific consumer brand using the platform. 
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Apple patent granted today shows dockable ‘iTime’ watch concept as well as conventional smartwatch

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A patent application filed by Apple three years ago and approved today illustrates a new twist on the iWatch concept: a sensor-packed strap acting as a dock which allows a range of interchangeable modules to be snapped into place.

It’s not anything we’re likely to see make it into production: the docking concept dates back to 2011, and was probably intended by Apple to house an iPod Nano, converting it into a smartwatch in a more sophisticated version of the watch-straps sold in Apple Stores since way back in 2010. But the patent does tell us two things … 
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Xiaomi VP and former Google exec (unconvincingly) denies the company copies Apple

You’d think it would be pretty hard to deny that Chinese Android phone and tablet manufacturer Xiaomi copies Apple – yet that’s exactly what former Google exec and now Xiaomi’s global vice president Hugo Barra tried to do in an interview with The Verge.

Allegations of it copying Apple are “sweeping sensationalist statements because they have nothing better to talk about,” he says.

Well, let’s see …

Let’s start with the company’s phones. Admittedly they don’t look much like iPhones, but they are called … the Mi Phone. Still, I’m sure that’s coincidence.

Then there’s the company’s tablet. No prizes for guessing the name of that. And here’s what the Mi Pad looks like – remind you of anything?

Barra says that’s coincidence, too.

“If you have two similarly skilled designers, it makes sense that they would reach the same conclusion,” he argues. “It doesn’t matter if somebody else has reached the same conclusion.”

Let’s look at the marketing materials. Hmm, anyone ever seen spec boxes like these anywhere before?

What about a product launch. I can’t quite put my finger on what it is, but there’s something about a company CEO on a stage wearing blue jeans and a black turtleneck that looks somehow familiar …

Still, Xiaomi CEO Lei Jun toned it down today, swapping the turtleneck for a t-shirt as he introduced the company’s new wearable, the Mi Band. Sacha Pallenberg tweeted this photo of Lei Jun’s original approach to the launch, making a smaller announcement first and then introducing it with the words …

But hey, two similarly skilled presenters are going to reach the same conclusion about how best to spring a surprise, right?

Top image credit: Business Insider

Here’s what analysts expect Apple to announce today: revenue up 8.5 percent, earnings up 18 percent

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With Fortune having now filled in the blanks in its analyst roundup, above are the final numbers Wall Street expects Apple to announce at around 1.30pm PT/4.30pm ET this afternoon.

With all 34 analysts having revealed their predictions, the consensus view is for year-on-year revenue to have grown by 8.5 percent, with earnings up 18.1 percent … 
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Chinese sellers taking iPhone 6 pre-orders two months before anticipated launch

It might be two months before the rumored launch date of the iPhone 6, with a working phone yet to be sighted and no clue as to the retail price, but that isn’t stopping sellers taking pre-orders, reports the WSJ.

More than thirty sellers on Alibaba’s Taobao marketplace said they can help purchase the upcoming new iPhone 6s from the U.S. and Hong Kong. But there’s one catch: consumers have to pay a deposit ranging from 500 yuan ($80)  to 7,999 yuan ($1288).

One seller even went as far as putting together a laughable mockup of an Apple webpage for the iPhone 6 (the full page can be seen below).

Another seller claimed the price of the unsubsidized 4.7-inch model would start at 5,288 yuan ($851) , with the  5.5-inch version starting at 5,988 yuan ($964), but there is absolutely no reason to think they have any information on Apple’s pricing plans.

Back in the real world, it’s been reported that Apple is looking to produce 70-80M iPhone 6 handsets by the end of the year, with production expected to begin imminently after Foxconn confirmed hiring 100,000 new workers for the project.

Here, for your amusement, is that full hilarious attempt at mocking up the iPhone 6 page on the Apple website (complete with the line that it was ‘made for iOS 7’) …

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Apple responds to iOS backdoor access claims, denies its existence

Over the weekend, iOS security hacker Jonathan Zdziarski released a presentation claiming to show how Apple had purposefully made backdoor access points for a variety of system and user data on iOS devices, that would usually be locked and encrypted via the passcode. The legitimacy of the claims is still questionable.


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Apple airing cool new MacBook Air TV ad: ‘the notebook people love’

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Apple has begun airing a new television advertisement for the MacBook Air that promotes the computer as “the notebook people love.” The ad demonstrates various personal connections to the MacBook Air via various stickers for the computer’s lid. Some stickers range from one of Homer Simpson holding the Apple logo, one with Snow White, and various cool black and white graphics. Apple last updated the MacBook Air earlier this year with improved processors and lower pricing, and significant updates to the line are expected this fall. Apple has also posted a new webpage to promote the ad and the stickers shown within the ad.

You can watch the ad below:


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Netflix on Apple TV now lets you more quickly access the next episode in a series

The Netflix player on Apple TV has been updated with a new feature that allows watchers to more quickly jump between episodes in a single series of a show. When one episode is complete, the Apple TV will offer up the next episode. You must physically select the next episode as it will not automatically play, according to our testing (Update: the auto-play feature seems to be working on some shows, but not all at the moment). Previously, to access the next episode, users would have to revert back to the main episode list panel within the Netflix app.


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Video: Here’s what’s new in iTunes 12, iOS 8 beta 4 & OS X Yosemite preview 4

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Earlier today, Apple released iOS 8 beta 4 with a redesigned Control Center feature, OS X Yosemite Developer Preview 4 with various interface tweaks, and a new iTunes 12 Mac app with a refreshed look and feel. Above is our video that takes a closer look at these various changes and enhancements.


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Apple to again wipe all CloudKit data tomorrow, July 22nd

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Apple’s release notes for OS X Yosemite Developer Preview 4 reveal that the company will be wiping CloudKit data tomorrow.

This data has to do with the new iCloud storage APIs in iOS 8 and Yosemite as well as with the upcoming iCloud Drive online storage feature. It’s best to safely store anything of importance before tomorrow’s wipe:

CloudKit Note: All public CloudKit databases are scheduled to be emptied on Tuesday, July 22nd.

Apple previously wiped CloudKit data ahead of iOS 8 beta 3 and OS X Yosemite Developer Preview 3. Thanks, Genady!

Update: Apple has emailed developers about the wipe, noting that iCloud Drive, Photos, and other iCloud-related products besides CloudKit storage will not be wiped:


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Steve Jobs’ favorite analytics company acquired by Yahoo

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If you’re a long-time Apple watcher, you may be familiar with Flurry Analytics as Steve Jobs’ favorite analytics firm. The video above sums up his opinion well on the topic. Today, Re/code breaks the news that Yahoo’s prolific Mergers and Acquisition department will be acquiring Flurry for “hundreds of millions of dollars” later today. TechCrunch pegs the price at roughly $300 million. As for Apple, the Cupertino-based company will be launching its own iOS analytics software this fall alongside iOS 8.

Update: The purchase is now official:


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iTunes Festival app updated for London 2014, brings new design

 

This morning, Apple announced a new iTunes Festival for the United Kingdom, featuring over sixty bands, for September. The iTunes Festival app has now been updated to relay this information and exhibits the design style and iconography for the 2014 show. Because this is a UK show, the app is only available in the UK iTunes Store.

Currently, the app doesn’t feature much content — simply linking out to the iTunes Store app to enter the raffle for tickets. When the 2014 iTunes Festival starts, the app will stream the gigs alongside other related content. The festival will also be shown on Apple TV.

The app was last updated earlier this year for the corresponding 2014 show in the US.

iOS 8 beta 4 includes new Tips app with quick feature tutorials (Gallery)

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iOS 8 beta 4 brings a new app to the iPhone, iPad, and iPod touch called Tips. The application, as the name implies, provides quick tips and tutorials about iOS features. The app will be updated on a regular basis with new ways to use iOS device features. Apple has also launched a Tips website (in beta) so these tutorials can be accessed from a Mac web browser. You can find a full gallery of the current implementation of Tips, below:


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City of Cupertino provides update on Apple’s Campus 2 progress with new aerial shot

Following a number of amateur aerial shots of Apple’s Campus 2 construction popping up on Instagram and elsewhere online, today the City of Cupertino shared our best yet look at progress on the site with an aerial shot of the entire campus. The shot doesn’t just show the main circular “spaceship” structure, but also work starting on the the entire surrounding campus. 
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Apple releases Yosemite Developer Preview 4 with redesigned iTunes 12

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As expected, Apple has released OS X 10.10 Yosemite Developer Preview 4. It is available via the Mac App Store Software Update tab for developers running earlier versions of Yosemite. Apple has also released a revamped iTunes 12 to developers (full gallery here). Previous updates previously brought various design tweaks and feature enhancements, and Preview 4 is likely to do the same thing. Yosemite launches this fall with updated Mail, Messages, and Calendar apps, in addition to a system-wide redesign and improved integration with iOS Devices. We’ll be updating this post as new changes are discovered, and you can let us know what you find at tips@9to5mac.com.


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Report: Apple’s Q3 iPhone & iPad sales include a higher percentage of flagship models YOY

Ahead of Apple’s Q3 earnings call where analysts expect the company to beat its own top-end guidance, Consumer Intelligence Research Partners today shared its latest numbers on iPhone and iPad sales for the quarter.

While analysts are expecting Apple to announce sales of iPhones as high as 40 million units for the quarter representing a 15% increase from last year, CIRP gives us some insight into how iPhone and iPad models sold relative to flagship models last year. It’s also an interesting look at how Apple’s two model iPhone approach is working while continuing to sell previous generations. The iPhone 5s, according to CIRP’s research, accounted for 62% of iPhone sales vs 52% for the iPhone 5 at the same time last year. The data shows Apple is selling more of its most expensive, high-end flagship models as a percentage of its over all sales for compared to last year:

“Once again, Apple’s premium iPhone 5S sold well in the quarter,” said Josh Lowitz, CIRP Partner and Co-Founder. “It appears that in the US, Apple sells the 5S model at the expense of the iPhone 5C, which continues to sell much slower than the similarly- priced iPhone 4S in the same quarter last year. The entry-level ‘free’ or subsidized price point maintains its 16-18% of iPhone sales.”

As for iPad sales, the report notes the iPad Air captured a much higher percentage of Apple’s tablet sales relative to its flagship models last year. “The comparable flagship tablet last year, the iPad with Retina, accounted for less than a third of sales, while the iPad Air has over half. The small format iPads held their own at more than a third of sales, adding the higher-priced iPad Mini with Retina to the product mix. The $399 full size iPad with Retina seems to be stuck in the middle, at only 10% of sales.”

The report covers data for Apple’s fiscal Q3 that includes the three month period ended June 30. Apple’s conference call to announce its Q3 financial results is scheduled for tomorrow at 2PM PT/5PM ET. 

Spotify CEO: Apple becoming a lifestyle company in all verticals, Beats deal not primarily for streaming service

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In the weeks between the Apple-Beats acquisition first being reported as being in final talks and the two companies both officially announcing the deal, Billboard interviewed Daniel Ek, the CEO and co-founder of the streaming music giant Spotify, asking about his take on Apple becoming a subscription streaming music competitor through Beats Music.

At the time, Ek was reserved in saying too much about the proposition. “I don’t like speculating about things that haven’t happened,” Ek stated. He did, however, say that he always believed Apple would enter the streaming music space and doubled down saying Spotify is focused on “building the best possible product” while noting the service’s 40 million users with 10 million paid customers.

The Spotify CEO was interviewed last week at Fortune’s Brainstorm Tech conference and once again asked about the Apple-Beats deal, this time with the acquisition being official:
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Will Apple also update the next iPads with rounded edges? (Poll)

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One of our favorite designers of Apple concepts, Martin Hajek, has put together this visual showing how a new iPad mini design might compare with the existing one if it were based on the design of the iPhone 6.

The existing design, top, has the familiar flat front and tapered, chamfered edge. The bottom one, Hajek’s concept, has the rounded edge now familiar from countless iPhone 6 renders, mockups and purported leaked parts


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Light-up logo rumors for iPhone 6 likely have a more mundane explanation

While we can’t say for sure that rumors of a MacBook-style glowing logo in the iPhone 6 are false, the evidence for this idea is rather … ah … thin.

We first saw photos of what appears to be an ultra-thin rear casing more than a month ago, with some sites then claiming this would facilitate a light-up logo. A new claimed leaked photo is doing the rounds today apparently showing a cut-out logo aperture with a plastic backing thin enough to allow light to shine though.

Those images fuelled speculation that the logo would light up when new mails, SMS messages or updates arrived, allowing owners to put their handset on its front and still be made aware of people contacting them. Today our snaps, which we worked with leaks-world lynchpin Sonny Dickson to source, could offer conclusive proof that this is indeed the case.

Possible? Sure. Conclusive proof? Um, no. Exhibit A, the logo cutout on the iPad:

The reason the logo is cut out in this way is that while people love metal casings, radio signals don’t. Apple positions the wifi antennas behind the plastic logo to allow the radio signals to pass easily through.

On the iPhone 5s, Apple allows GSM, LTE, Bluetooth and wifi signals to pass through the casing by topping-and-tailing the metal rear casing with glass sections:

With the iPhone 6 visuals we’ve seen, there are breaks in the metal casing which are likely to be for radio signals, but they are much thinner than the end-caps on the 5s.

Positioning some of the antennas behind a plastic logo would be one way to make that work.

We’re not saying a glowing logo on the iPhone 6 is impossible, just that we certainly haven’t seen anything close to proof.

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