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Apple News and Brief History

Before you can properly understand Apple News, it’s important to know its history. Apple was founded by Steve Jobs and Steve Wozniak in 1976. In 1977, Apple’s sales were growing with the success of its early computers. Within a few years, Jobs and Wozniak hired designers and a production line crew. Apple went public in 1980 and was an instant success. Over the next few years, Apple shipped new computers featuring new graphical user interfaces, such as the original Macintosh in 1984. As the market for personal computers expanded through the 1990s, Apple lost market share to the cheaper Microsoft Windows on PC clones. Eventually, Wozniak and Jobs both left Apple. Jobs would go on to found NeXT and would return to Apple when NeXT was acquired in the late 90s. Apple then began a journey to the great second act in the history of the business world.

Since the release of the iPod in 2001, Apple has become a major player once again in the technology industry. After releasing the iPhone in 2007, the iPad in 2010, and the Apple Watch in 2015, Apple is now one of the largest companies in the world. Apple’s worldwide annual revenue totaled $274.5 billion for its 2020 fiscal year.

Today, Apple operates retail stores all across the world, has a growing services division, and an ever-expanding hardware lineup. The technology industry follows Apple news to see where the company is headed in the future.

Keep reading for the latest Apple news

Beats acquisition could be delayed for a variety for reasons, including Dre’s early ‘announcement’ video

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While it was previously reported that the Apple buyout of Beats Electronics was supposed to be announced this week, Billboard has compiled a list of five different reasons the deal isn’t yet finalized according to its own sources.

A few of these potential hold-ups include issues determining Beats’ valuation and issues with finding a place for Dr. Dre and Jimmy Iovine to fit into Apple’s corporate structure. According to one of Billboard’s sources, Apple’s executives were “freaked out” by the video that surfaced a few weeks ago of Dr. Dre and Tyrese Gibson (accidentally) confirmed that a deal was in the works.


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Latest Weibo leak shows supposed 4.7-inch iPhone screen backlight part

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Weibo is continuing to be the source of unverified iPhone 6 leaks. This time, user “顾Gooey” has published some photos that he claims to represent display backlight components for the next-generation iPhone with a 4.7-inch screen. These parts appear similarly structured to the iPhone 5S and 5C version of the backlight component, meaning that the forum poster is either passing off the current-generation part as next-generation or that there is something legitimate about the components. The iPhone 6 is rumored to come in both 4.7-inch and 5.5-inch sizes, and it will run iOS 8, include a more efficient A8 processor, and likely feature a 1704 x 960 display with a sharper pixel density. Another unverified backlight component photo, below, from Weibo:


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The secret behind Apple’s design excellence is a simple one, says former senior designer & UX specialist

The secret behind Apple’s design excellence is a simple one, says former senior designer and user experience specialist Mark Kawano in an interview with Fast Company: it’s not just something left to the designers.

It’s actually the engineering culture, and the way the organization is structured to appreciate and support design. Everybody there is thinking about UX and design, not just the designers. And that’s what makes everything about the product so much better . . . much more than any individual designer or design team.

Kawano says that everyone on the team caring about design was how Apple was able to create its core products in the early days of the iPhone with a team of around 100 designers.

For the most part, Apple didn’t employ specialist designers. Every designer could hold their own in both creating icons and new interfaces, for instance. And thanks to the fact that Apple hires design-centric engineers, the relatively skeleton design team could rely on engineers to begin the build process on a new app interface, rather than having to initiate their own mock-up first.

He also revealed that many of the small, thoughtful touches for which Apple is famous were things that individual designers and engineers came up purely as interesting experiments and then tucked away for years. He gave the example of the password box in OS X shaking if you didn’t enter it correctly.

Say we need a good way to give feedback for a password, and we don’t want to throw up this ugly dialog–then it’s about grabbing these interaction or animation concepts that have just been kind of built for fun experiments and seeing if there’s anything there, and then applying the right ones.

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Think Different ad man recalls the truth behind Steve Jobs narrating The Crazy Ones ad: “a horrible idea”

[youtube=”https://www.youtube.com/watch?v=-z4NS2zdrZc”]

If you watched the movie Jobs, you may recall Steve recording the words to the “Here’s to the crazy ones” ad, looking at the camera and asking “Is that ok?”. The reality, says Ken Segall, the creative director behind Apple’s famous Think Different campaign, was rather different. Speaking in an interview with MacWorld, he said:

Imagine you’re in this lonely, empty auditorium, he’s just finished that reading, and the words are just ringing in the air, and then their was a great pause, and he said: ‘That’s it, I’m out of here. This is a horrible idea,’ and he stormed off.

While Jobs loved the words, he thought it was a terrible idea to narrate them personally – he thought everyone would think him an egomaniac and they wouldn’t hear the message. Segall says that things didn’t begin well.

He was late and he said ‘I’m really busy today I don’t have time for this, I don’t like the idea, but I’ll give you one read and then I’m out of here’. So he did it.

In the end, Jobs got his way: the ad that was actually aired was narrated by Richard Dreyfuss – but it was the Jobs version that went viral after the death of Apple’s co-founder.

Via Fortune

iPhone 6 mockup compared to all previous generation iPhone models (Video)

Just when we thought the iPhone 6 dummy ship had sailed, YouTuber DetroitBORG has put together a new video comparing the mockup to all previous generation iPhone models. The mockup appears to be similar to the ones we’ve obtained and shown in previous photos and videos. It’s very interesting to see the entire iPhone family compared to the dummy though…


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Apple formally acknowledges iMessage issue, says bug fix coming in a ‘future software update’

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In a statement to Re/code, Apple has acknowledged the iMessage issue which affects customers who switch away from the iPhone, without disabling iMessage. This means that texts to these users are never delivered, as iPhone devices continue to use the iMessage protocol on the phone number that is no longer associated with an iPhone. Aside from a second-hand report by an AppleCare representative, this is Apple’s first official response to the recent criticism.


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Spotify CEO: I’ve always assumed Apple would offer a streaming service

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If Apple does indeed reach a deal to acquire Beats Electronics and announce it this week as expected, the clock is once again counting down to offer up your take on the whole scenario before it’s actually official. Steve Jobs’ biographer Walter Isaacson got that opportunity earlier this week thanks in part to Dan Lyons of Fake Steve Jobs fame; Isaacson told Lyons he believes the expected $3.2 billion acquisition by Apple is all about creating a world class video service led by Beats’ co-founder Jimmy Iovine.

But when you think about Beats and what the company has to offer for Apple, the subscription music service launched by the company in January earlier this year comes to mind. Spotify, of course, dominates in this space as seen by the company’s announcement today that they now have 10 million paid subscribers and 40 million active users.
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OS X 10.9.3 breaking Mac Pro graphics card compatibility with critical video editing apps

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Apple’s new expensive line of Mac Pro computers seem to be causing a headache for a tiny fraction of the Mac userbase. According to several professional video editors who have contacted us or posted information to various online forums, the recent OS X 10.9.3 update is breaking compatibility between some Mac Pro graphics cards and video editing applications such as Adobe Premiere Pro and Blackmagic DaVinci Resolve…


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Apple extends exclusive rights to Liquidmetal in consumer products to Feb 2015

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Omega Seamaster Planet Ocean watch with Liquidmetal

Apple has extended its rights to the metal alloy material that it originally licensed from Liquidmetal Technologies in 2010 for exclusive use in consumer electronics products. The proof comes from a recent filing with the SEC:

On May 19, 2014, Liquidmetal Technologies, Inc. (the “Company”) and Apple Inc. (“Apple”) entered into an second amendment (the “Second Amendment”) to the Master Transaction Agreement that was originally entered into on August 5, 2010 (the “MTA”) and amended on June 15, 2012 (the “First Amendment”). Under the MTA and the First Amendment, the Company was obligated to contribute to Crucible Intellectual Property, LLC, a special purpose subsidiary of the Company, all intellectual property acquired or developed by the Company from August 5, 2010 through February 5, 2014, and all intellectual property held by Crucible Intellectual Property, LLC was exclusively licensed on a perpetual basis to Apple for the field of use of consumer electronic products under the MTA. Under the Second Amendment, the parties agreed to amend the MTA and the First Amendment to extend the February 5, 2014 date to February 5, 2015.

Up until now Apple has tested the material in its SIM card ejector tool that came with previous generation iPhones, but several rumors in recent years have claimed it could take advantage of Liquidmetal for batteries, screws or other components of its products. However, back in 2012, one of Liquidmetal’s inventors noted that Apple was likely still three to five years away from using the material on a large scale in products:
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Apple VP Lisa Jackson talks environmental initiatives, plans to get renewable energy in retail to 100% (Video)

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[youtube=https://www.youtube.com/watch?v=eZCfK1ZXyP4#t=641]

Apple’s Lisa Jackson, who joined Apple in June last year to oversee environmental issues from her previous position as head of the Environmental Protection Agency, sat down for an interview this week with Fortune. As you’d expect, the topic of conversation was all things environmental issues at Apple and Jackson talks about many of the accomplishments the company recently announced for Earth Day. In addition to just stats and Apple’s renewable energy initiatives— Apple’s supply chain is responsible for 60% of its footprint— she also gives some hints at what Apple plans to improve in the future.

Jackson noted that Apple has more work to do getting renewable energy to all of its retail stores, but said its working hard to overcome some of the challenges and reach 100% renewable energy:
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Judge allows lawsuit by former Apple employee claiming Steve Jobs promised job security

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We’ve written about former Apple employee Wayne Goodrich before. Back in 2012 he launched a lawsuit against Apple claiming that co-founder Steve Jobs told him in 2005 he’d be guaranteed a job for life at the company. That was after being fired by Apple a year after Jobs’ death despite his guarantee of job security. Now, Goodrich, who was an executive producer of public presentations and with Apple for almost 20 years, has been given the go ahead for the lawsuit by a judge in Santa Clara (via BizJournals):
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Facebook announces TV Show and Music ID app updates for iOS and Android

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According to multiple sources, Facebook will unveil a new service today that can identify television shows and music playing in the background. The new software, which will be available via an updated App Store app on iPhone and a Google Play app on Android, will work in tandem with your smartphone hardware’s microphone. Facebook is said to be integrating the feature so Facebook users can more easily share what music they are listening to or what TV show they are currently watching to their Timelines. In iOS 8, Apple will unveil a new Siri feature in partnership with Shazam to identify songs playing in the background. Update: Official announcement after the break…
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WWDC ’14: Women in Technology and Apps for China events as most labs remain secret

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Besides a slew of events focused squarely on the technical side of developing and designing applications for iOS 8 and OS X 10.10, Apple, this year, will be holding a pair of interesting events over the course of the first week of June at WWDC.

On Wednesday June 4th from 4:30 to 5:30 PM Pacific Time, an event called Women in Technology Get Together will take place. This important event will discuss “the increased participation of women in technology,” the schedule in the updated WWDC app reads. Apple is making a point to further involve women in the conference this year, even announcing that the National Center for Women & Information Technology (NCWIT) will provide scholarships for women to attend WWDC:


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Spotify confirms it now has 10 million paying subscribers

On the heels of the Beats acquisition that Apple is still yet to officially confirm, every music streaming service’s biggest competitor is today hoping to keep everyone interested: Spotify just announced it has increased its paid subscriber base to 10 million users from the 6 million users it reported earlier this year in March. Recode first posted the stats and also noted on top of paid customers Spotify now “has more than 40 million active users, in 56 markets around the world.”

Spotify of course has a big lead on Beats’ recently launched subscription music service, which as of latest reports has just around a couple hundred thousand paying subscribers. Also of note, there is some confusion over whether or not Beats subscriber numbers include those getting a free 90-day subscription through AT&T and subscribers getting access through a $14.99 group plan. However, it’s clear Beats early sub numbers aren’t that important to Apple’s long-term goals and its plan for the company and streaming service. Even Spotify’s CEO Daniel Ek admitted to Recode “that the service has yet to break through to mainstream audiences in many markets, including the United States.”

Apple confirms WWDC 2014 keynote to be held Monday, June 2nd at 10 AM PT; new hardware likely

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Apple’s Craig Federighi (Getty)

This morning, Apple revealed the schedule for next month’s Worldwide Developers Conference. To start things off, an Apple keynote will be held from 10AM to 12PM on Monday, June 2nd at Moscone West. Apple typically holds keynote addresses to kick off WWDC, but this schedule serves as the first direct confirmation from Apple. The event will likely be led by Apple CEO Tim Cook with assistance from Senior VPs Craig Federighi and Eddy Cue, who have some new software and services announcements, respectively…


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Google tells the SEC it could soon be serving ads on thermostats and other devices (Update: Google says no ad-based Nest)

 

Those who expressed concern about Google’s acquisition of Nest may have have been right: the company has told the Securities and Exchange Commission that it may choose to serve ads on “refrigerators, car dashboards, thermostats, glasses, and watches, to name just a few possibilities.”

The Wall Street Journal reports that Google made the statement in support of its contention that it shouldn’t have to break out ad revenue from mobile devices.

Google argued that it doesn’t make sense to break out mobile revenue since the definition of mobile will “continue to evolve” as more “smart” devices roll out.

“Our expectation is that users will be using our services and viewing our ads on an increasingly wide diversity of devices in the future,” the company said in the filing.

While the statement is purely a defensive one – the company not wanting to share more data than it has to with competitors – the specific thermostat example seems unlikely to have been chosen completely randomly.

Google added the Nest smart thermostat to Google Play three months after purchasing the company. Nest remains on sale in Apple stores, both retail and online.

Nest was created by former Apple engineer Tony Fadell, the man dubbed ‘father of the iPod.’ Fadell sought to allay concerns about Google’s acquisition of the company soon after it was announced, promising that all data collected by Nest was used only to improve the product, and that any changes to that policy would be opt-in. Nothing was said about serving non-personalized ads, however.

Update: Google gave the following statement to Engadget

We are in contact with the SEC to clarify the language in this 2013 filing, which does not reflect Google’s product roadmap. Nest, which we acquired after this filing was made, does not have an ads-based model and has never had any such plans.”

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Italian authorities give Apple & others 20 days to submit defence to “unfair” in-app purchase claims

An Italian competition organization has given Apple, Google, Amazon and Gameloft twenty days to submit a defence to its investigation into in-app purchases or face a fine of up to €5M ($6.9M), reports ZDNet.

The companies now have 20 days to comply with the requests for information that came with the letter, and to respond with their defences to the allegations. If the alleged violations proved to be true, the three internet giants and the European game developer could each face a fine up to €5m — although the Italian watchdog told ZDNet that the punishment would be proportional to each company’s size.

The complaint is based on two concerns. First, whether consumers are clear about the likely total cost of the app at the time they download it. Second, whether sufficient information is provided about how to prevent or limit in-app purchases, especially in games played by children.

Apple settled a similar complaint with the FTC in January, after last year offering refunds to parents whose children had made in-app purchases. At that time, Tim Cook pointed to the safeguards in place, which include the ability to disable in-app purchases with a single switch, and requiring a password for any purchases made more than 15 minutes after downloading the app.

iOS also now alerts customers that further purchases can be made within 15 minutes without re-entering their iTunes password, and all iTunes apps that offer in-app purchases are labelled as such in the App Store.

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Google overtakes Apple as ‘most valuable brand’ of 2014 in new study

Millward Brown’s annual BrandZ study, which was released today, points to Apple as the second most valuable brand just below Google. This is a reversal from the previous study, which found Apple ranked just above Google.

In the study, Google’s brand value was calculated at $158,843,000, while Apple came in at only $147,880,000.

Of course, this study doesn’t actually point to which company is the most valuable. Instead, Millward Brown uses a combination of financial information—including projected future sales—and customer surveys to determine how much a brand is worth—or how much of the company’s value comes from customers’ views of that company. The entire process of determing a brand’s value is explained in detail on the Millward Brown website.

Essentially, information from customer surveys is used to determine a “brand contribution” number for each company. This number refers to how likely customers are to remain loyal to a company and other similar factors. This “brand contribution” is then multiplied by certain financial figures and the resulting figure is “brand value.”

This “brand value” represents how much of the company’s overall value comes from its brand. If it sounds a non-scientific, that’s probably because it is. Still, it’s interesting to see how consumers and firms like Millward Brown rank these companies.

 

 

Beats co-founder Steven Lamar brings royalty claim, reveals the company’s early Apple connection

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Steven Lamar, who helped create Beats headphones in 2006, has filed a complaint against Dr. Dre and Jimmy Iovine claiming he’s owed royalties on most of the company’s latest headphones, according to the Hollywood Reporter. In the complaint, Lamar recounts the earliest connection between Beats and Apple—and that the Cupertino company was almost the first Beats distributor.

Back in 2006, Lamar first hatched the idea for a line of celebrity-endorsed headphones. He took the idea to Interscope Records co-founder Jimmy Iovine and asked if Dr. Dre would be the celebrity sponsor. Lamar worked with a firm called Pentagram to create the first design for what would become Beats headphones.

That’s when Ivovine introduced Lamar to Apple retail VP Jerry McDougal. Lamar suggested to McDougal that Beats headphones should be sold in Apple retail stores, even going so far as to design the packaging around that very idea. McDougal introduced Lamar to Don Inmon, the man responsible for product placement in Apple’s retail stores.


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Apple’s high-performance Content Distribution Network reportedly moves forward as deals are made with ISPs

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Apple is quietly negotiating with some of the largest ISPs in the country in order to roll out their own Content Distribution Network, which would help ensure faster and more reliable downloads for iTunes content, iCloud data, and software (via StreamingMediaBlog). Apple has previously made strides to improve its networking infrastructure, including purchasing hardware to boost performance and creating a team dedicated to improving download speeds. It is also opening new Data Centers at a frenetic pace.

The creation of these deals with Internet Service Providers comes amid a firestorm surrounding net neutrality and peering deals of this type. Apple recently declined to join a group of 100 tech companies backing Net Neutrality in a written statement to the FCC.
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Samsung’s lawyers calling Apple a “Jihadist” and the trial “Apple’s Vietnam” not helping settlement talks …

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While FOSS Patents’ Florian Mueller may be confident of Apple and Samsung reaching an early settlement on their patent disputes, a court-mandated update on the talks seems to tell a different story, with each side explaining why talks were not going well, reports The Verge.

For Apple, that includes statements made by Samsung’s lead attorney John Quinn, who referred to Apple as a “jihadist” and called the protracted trial “Apple’s Vietnam” in a pair of interviews …


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Jobs’ biographer believes Beats purchase is about video, not headphones and music

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With the expected Beats Electronics acquisition by Apple expected to take a week longer than first reported, industry watchers are making their last minute predictions as to why Apple would be interested in the audio and music service company.

The latest notable guess? Walter Isaacson, the man who literally wrote the book on Steve Jobs. Dan Lyons, former Fake Steve Jobsreporting for Billboard:

“Isaacson thinks the Apple-Beats deal is not about headphones or streaming music but rather is about video. He speculates that Cook wants Iovine to run Apple’s content business and help Apple launch the TV product that analysts have been gossiping about for years. The product has been held up because Apple can’t get all the content owners on board.”

Lyons adds that Isaacson shared with him something which he did not include in the authorized biography of the late Apple co-founder: Jobs was pitched on Apple buying Universal by Jimmy Iovine around 2002 or 2003…
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Angela Ahrendts’ plan for the future of Apple Retail: China emphasis, mobile payments, revamped experience

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When Ron Johnson finalized his decision to move from leading Apple’s retail strategy to become the Chief Executive Officer of J.C. Penney, the executive jumped in his car to drive to Steve Jobs’ home and notify the Apple co-founder in his living room of the decision. During his short car ride to Jobs’ Palo Alto home in the summer of 2011, Johnson likely thought about how he would explain his choice. But what Johnson likely did not imagine is that it would take nearly three years for Apple to find a true new leader for the stores the duo created.

In one of current Apple CEO Tim Cook’s first major missteps, the long-time operations maestro hired John Browett, formerly of Dixons, to run retail. Browett’s hire was immediately met with skepticism from Apple customers and retail employees, but Cook defended the hire and called the British executive the “best [choice] by far” to run Apple’s retail division. In the six months that he ran retail, Browett cut back on employee hours, initiated layoffs, and fell out culturally with the rest of the Apple executive team.

Alongside Scott Forstall, Browett was ejected from the Cupertino-based company, leaving Tim Cook and head-hunting firm Egon Zehnder, again, with the tall task of finding a suitable replacement for Ron Johnson. As the man who ran Dixons, the United Kingdom equivalent to Best Buy, Browett was in many ways built in the image of Johnson. Johnson ran Apple Retail for nearly a decade, and before that he was an executive at both Target and Mervyns. But unlike Browett, Johnson fit into Apple’s culture and was close with both Jobs and Cook throughout his tenure.


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This is what iOS looks like on a 4.7-inch iPhone 6 display (4K video)

<a href="http://9to5mac.com/2014/05/19/this-is-what-ios-looks-like-on-a-4-7-inch-iphone-6-display-video/">Full video below</a>

Over the past couple of months, it’s been rumored that Apple’s iPhone 6 will feature a larger 4.7-inch display. Several mockups and schematics have appeared online that mimic this rumor, but we won’t have confirmation until Apple announces the iPhone 6 later this year.

Instead of waiting for the rumors to be confirmed, we thought it would be fun and useful to create a physical iPhone 6 simulator. Doing so, would give us an idea of what iOS would look like if it were running on a 4.7-inch display


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