Update: Tim Cook has tweeted an animated GIF showing an Apple Store logo being turned red to mark ’10 years of progress toward an AIDS-free generation.’
As it has done for a decade now, Apple is once more supporting the (RED) campaign to support the fight against HIV/AIDS. Each year, the company turns the store logos red, offers a number of special-edition (RED) products and donates money to the cause.
Apple said that this year offers more opportunities than ever for customers to participate, with 20 of the most popular games in the App Store offering exclusive (RED) in-app purchases, the proceeds of which all go to the campaign’s Global Fund. Apple has also announced the addition of four new special edition products to its (RED) line-up …
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