Jony Ive and Marc Newson’s special edition red Mac Pro sells for $977,000 at Sotheby’s auction

The one of a kind, special edition red Mac Pro designed by Jony Ive and Marc Newson brought in a whopping $977k at Sotheby’s (RED) Auction this evening in New York. The custom Mac was estimated to sell for $40-60,000, but ended up fetching quite a bit more than its value, as did the majority of the other items sold at the charity auction. Recently, Ive and Newson shared their thoughts on the auction and design in an interview on Charlie Rose. 

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Jony Ive and Marc Newson design (PRODUCT)RED next-generation Mac Pro for Sotheby’s auction

We’ve been posting images of various items designed by Apple’s Senior Vice President of Design Jony Ive and designer & friend Marc Newson for an upcoming  (Product) RED charity auction scheduled for November 23 at Sotheby’s New York. The latest was an aluminium Leica M camera designed by the pair, and today we get a look at a one-of-a-kind red next-generation Mac Pro listed on the Sotheby’s website.

The red Mac Pro is expected to bring in 40,000 — 60,000 USD at the auction. While there is no mention of specs for the machine, compare that with $2999 for the base model of the new Mac Pro that Apple announced earlier this week will begin shipping in December. That model includes a a 3.7GHz quad-core Xeon processor, 12GB of DRAM, Dual FirePro D300 graphics, 2GB VRAM each, and a 256GB 22D, and Apple has a $3999 configuration with a 6-core 3.5GHz Intel Xeon E5, Dual AMD FirePro D500, and 16GB of ECC memory.

Other items designed by Ive and Newson set to be auctioned off on November 23rd include an aluminium desk produced by Neal Feay Studios, a Steinway & Sons Parlor Grand Piano, a 2012 Range Rover, and the rose gold Apple EarPods. Full gallery of the red Mac Pro below.  Read more

After the (RED) Leica, the (RED) desk (in aluminum, of course)

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Following the interview in which Jony Ives and Marc Newson talked about their collaborative design of the one-off Leica M camera for the (RED) charity auction, the one-of-a-kind desk designed by the two has also been unveiled.

As you might expect, it’s made from machined aluminum, fabricated by renowned aluminum specialists Neal Feay Studio. The design is, though, not quite as minimalist as I’d expected, featuring a mosaic pattern on its surface. More photos below the fold …

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Jony Ive and Marc Newson talk collaboration and development of one-off Leica for (RED) auction

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Earlier this week, we reported on some details and photos of the one-off Leica camera designed by Apple’s Jony Ive and Marc Newson for the Product(RED) campaign. Leica originally shared some interesting tidbits about the functionality and development process of the camera, but now, Vanity Fair has published an extensive interview with Ive and Newson about the process. The report provides an interesting look into Apple PR’s process of organizing interviews of its executives: Read more

This is the Jony Ive-designed aluminum Leica M camera for upcoming RED auction (Gallery)

Last month we reported that Apple’s Senior Vice President of Design Jony Ive had teamed up with designer & friend Marc Newson to create one of a kind pieces for Bono’s (Product) RED charity auction scheduled for November 23 at Sotheby’s New York. Those pieces included one-of-a-kind 18k sold rose gold Apple EarPods, and Steinway & Sons piano, and other unique items designed by the pair. Today we get a look at another beautifully designed product set to go up for auction next month.

In the gallery below we get a look at the gorgeous aluminum Leica M for (RED) designed by Ive and Newson that features “a laser machined aluminum body and an anodized aluminum outer shell.” The one of a kind camera took 85 days to create with the team going through 561 models and nearly 1000 prototype parts: Read more