iPad Air numbers ▪ November 5, 2013


Research firm IHS, which previously dismantled the iPhone 5s and 5c to calculate component costs, has now done the same with the iPad Air.

It concludes that while the technology in the iPad Air is significantly more advanced than in the iPad 3 (for some reason the company skipped the iPad 4), the total production cost is actually lower, reports AllThingsD.

The firm says Apple’s iPad Air […] costs between $274 and $361 to build depending on model. The […] total component cost of the base model, at $274, is still $42 cheaper than the entry-level third-generation iPad …

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iPad Air numbers ▪ November 4, 2013


Tracking data from Fiksu suggests that iPad Air adoption may be outpacing both the iPad 4 and the iPad Mini by around four to one. The numbers are as yet very small, but three days in, iPad Air usage hit 0.8 percent of active devices versus less than 0.2 percent for the iPad 4 by the same time …

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