Opinion: Why I love Apple products, and am just a tiny bit embarrassed to be seen using them

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I love my Apple products. I’ve used Macs since day one. My desk right now has on it my MacBook Pro, MacBook Air, iPad Air, Thunderbolt Display and iPhone. Oh, and an Apple Bluetooth keyboard and Magic Trackpad, of course.

My friends are convinced that I’m incapable of leaving the house without my iPad, and I have to confess that the evidence is on their side. My car has an iPhone dock so I can listen to music and podcasts. If I’m on a plane, train or tube, it’s a near-certainty that I’ll be using my iPad or listening to music on my iPhone – or both.

I love Apple hardware design. Sleek, minimalistic, beautiful. There aren’t that many other really attractive laptops out there, and most of the ones that are have essentially copied Apple’s designs …  Read more

Pad & Quill add handmade, Author Series cases for iPad Air

Pad & Quill, makers of our favorite high-end cases for iPhone, iPad, and MacBooks, have a new unique lineup of hand made iPad Air cases with lots of customization options.

The Author Series case for iPad Air is based around a satin finished wood base with ports cut out for connector access. The book-style exterior resembles a nice moleskin journal (you wouldn’t know the difference when it’s closed). The cover actually takes advantage of the iPad magnet system and puts the display to sleep when it’s closed just like Apple’s Smart Cover, but with more security and protection (and sophistication). Read more

Analysts raise AAPL target price in response to Black Friday shopping

Image: businessinsider.com

Image: businessinsider.com

Both Deutsche Bank and Global Equities Research have raised their target price for AAPL – the price they expect the stock to achieve – in response to spot checks of Apple sales on Black Friday, reports Fortune.

After spot-checking Black Friday weekend sales, Deutsche Bank’s Chris Whitmore raised his price target to $625 from $575. “We have become significantly more confident in our near-term estimates for Apple” [...]

Global Equities Research’s Trip Chowdhry raised his price target to a Street-high $800 after visiting nine Apple Stores and five Targets and talking to “no less than 300 people.”

Anyone planning to invest on the basis of these numbers might want to dig a little deeper, however …  Read more

Amazon hits the iPad Air with a new commercial mocking Jony Ive

From 9to5Google:

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Amazon has never shied away from quietly mocking Apple’s iPad and that’s why this new Kindle Fire HDX commercial (via Amazon YouTube) and its distinctly British voice has us laughing. Calling it the “magical new iPad Air” in proper British tongue, the commercial is offset with the American accented intro of the 8.9″ Kindle Fire HDX.

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