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Apple TV is Apple's streaming device that accesses the Apple TV+ service ($4.99 per month), Netflix, Hulu, YouTube, Amazon Prime, and countless other entertainment apps.

The Apple TV is Apple’s set-top box that runs tvOS. The company currently sells the updated Apple TV HD first introduced in 2015 and the 2021 second-generation Apple 4K models. Alongside the two products, Apple also has the Apple TV app, which is available for iOS and Android users as well as lots of smart TV owners, and Apple TV+, the company’s video streaming service with exclusive original content.

History

The first-generation Apple TV was unveiled in September 2006. The product, which would be called iTV, couldn’t have this name since the British terrestrial broadcast network ITV already held the right to the name in the UK and threatened to take legal action against Apple.

Shipped six months later, the first Apple TV had a 40GB HDD, and a 160GB HDD option was later released.

The second-generation Apple TV was announced in September of 2010 and was the first model to run on a variant of iOS. In a smaller, all-black case, it was one-quarter the size of the original Apple TV. The HDD was replaced by 8GB of internal flash storage, enough for buffering purposes. Also different from the first set-top box, this one was only used for streaming content. It also supported output up to 720p over HDMI only.

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The third-generation Apple TV was released almost two years later in March 2012. It included the A5 chip and support for 1080p output. As of 2021, the third-generation set-top box still works with streaming services including Apple TV+, Apple TV Channels, Amazon Prime Video, and Netflix.

The fourth generation, or the Apple TV HD, was the biggest revamp to the set-top box in years, and it launched in September 2015. With a brand-new black remote charged via Lightning cable, it introduced the tvOS operating system with an App Store allowing downloads of third-party apps for video, audio, games, and other content. This device includes the A8 processor and support for Dolby Digital Plus.

Two years later, in September of 2017, Apple introduced the fifth-generation Apple TV, or the Apple TV 4K, which supports 2160p output, HDR10, Dolby Vision, Dolby Atmos, and includes the A10X Fusion processor. This model is similar to the fourth-generation model with the only difference being the addition of vents on the base and the removal of the USB-C port.

The sixth-generation Apple TV, or the second-generation Apple TV 4K, was introduced in April of 2021. With a similar design to its predecessor, the main change is the A12 chip and the second-generation Siri Remote.

Specs

Currently, Apple sells the fourth and sixth generation of its set-top box.

Apple TV HD (fourth-generation)

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Launched in 2015, the Apple TV HD uses the A8 chip with 64-bit architecture. It supports videos up to 1080p and 60 fps. Only available in 32GB storage option, the set-top box uses the second-generation Siri Remote, featuring Bluetooth 4.0 wireless technology, an IR transmitter, and a Lightning connector for charging.

These are its ports and interfaces: HDMI 1.4, 802.11ac Wi-Fi with MIMO, 10/100BASE-T Ethernet, IR receiver, USB-C for service and support, built-in power supply.

The fourth-generation Apple TV runs the latest tvOS software, currently on iOS 15.

Apple TV 4K (sixth-generation)

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Launched in 2021, the second-generation Apple TV 4K uses the A12 Bionic chip with 64-bit architecture. It supports videos up to 2160p and 60 fps, HEVC Dolby Vision, HDR10, and Dolby Atmos technologies. Available in 32GB and 64GB storage options, the set-top box uses the second-generation Siri Remote featuring Bluetooth 5.0 wireless technology, an IR transmitter, and a Lightning connector for charging.

These are its ports and interfaces: HDMI 2.1ax, 802.11ax Wi-Fi 6 with MIMO; simultaneous dual-band (2.4 GHz and 5GHz), Gigabit Ethernet, Bluetooth 5.0 wireless technology, IR receiver, and Built-in power supply.

The sixth-generation Apple TV runs the latest tvOS software, currently on iOS 15.

Second-generation Siri Remote

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Alongside the new Apple TV 4K, the company introduced a redesigned Siri Remote. It is made of aluminum and rubber buttons. It has a microphone for Siri, an IR transmitter, a Lightning connector for charging and uses Bluetooth 5.0 technology.

In an interview with Apple Vice President of Product Marketing for Home and Audio Tim Twerdahl, the new remote is inspired by the iPod click wheel:

“Once we came up with this circular design we thought it looked a lot like the iPod quick wheel, so what could do that could really help people with their TV using an interface like that? The scrubbing of the video came as such a natural thing, professional editors often use these jog-style controls, which are quite powerful, and it’s really nice to bring this into people’s living room.“

Although it was rumored, the second-generation Siri Remote doesn’t have a U1 chip to help users find the accessory when it gets lost on the couch. According to Tim Twerdahl, the thicker design of the remote chassis means it won’t get lost in couch cushions as much as the previous generation

You can learn more about the second-generation Siri Remote here.

Third-party certified Apple TV Remote

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In August of 2021, Deutsche Telekom started offering a third-party certified Apple TV Remote. This is the first company to offer Universal Electronics’ remote control to customers who purchase a new Apple TV 4K directly with the carrier with a Magenta TV subscription.

The alternative Siri Remote from Universal Electronics looks more like a classic TV remote control since it does not have a trackpad and comes with buttons for switching channels and accessing the TV guide. However, it also includes all the buttons needed to navigate through tvOS, including the Siri button and even a built-in microphone.

tvOS 15: what’s new to the Apple TV

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Apple released on September 20 tvOS 15, the operating system to the Apple TV HD and 4K (1st and 2nd gen). Here’s everything new with it:

  • For All of You: Browse a new row in the Apple TV app to find something that everyone in the house can’t wait to watch.
  • Shared with You: Movies and shows shared through Messages appear in a new row in the Apple TV app.
  • Spatial Audio: Listen with AirPods Pro or AirPods Max for a theater-like experience with sound that surrounds you.
  • Smart AirPods routing: Get an automatic onscreen notification to magically connect your AirPods.
  • HomeKit camera enhancements: View multiple cameras around the house at the same time on your Apple TV.
  • Room-filling stereo sound: Pair two HomePod mini speakers with Apple TV 4K and enjoy rich, balanced sound for everything you watch.

You can learn more about tvOS 15 here.

tvOS 15.1 features

tvOS 15.1 brings the long-awaited SharePlay feature. With it, you can watch movies, shows, or listen to songs while on a FaceTime call on your iPhone, iPad, or Mac with friends.

tvOS 15.2 features

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A month after launching tvOS 15.1, Apple seeded tvOS 15.2. This software brings a new way to view your Memories. Apple Music subscribers can hear songs that combine expert recommendations with your music tastes, and what’s in your photos and videos.

Here is what else is new:

  • Apple TV app: The Store tab is a new all-in-one destination to browse, buy, and rent the world’s best movies and TV shows.
  • Apple Music Voice Plan is a new subscription tier that gives you access to all songs, playlists, and stations in Apple Music using Siri.
  • Siri now includes language support for Dutch and French in Belgium, Russian in Russia, and French, German, and Italian in Switzerland.
  • Screen savers: Enjoy stunning views of Iceland and Scotland. Location details can be found by pressing the clickpad or tapping the Touch surface on your Siri Remote.

tvOS 15.3 features

Different from tvOS 15.2, tvOS 15.3 doesn’t bring changes for the Apple TV, only small improvements and bug fixes.

tvOS 15.4 Apple TV

tvOS 15.4 features

tvOS 15.4 bring some interesting features to the Apple TV hardware:

  • Captive Wi-Fi network support;
  • New “Up Next” queue that can be viewed from the “Now Playing” screen;
  • Revamped Spatial Audio controls with tvOS 15.4;
  • New non-binary, American Siri voice

tvOS 15.5 features

Different from other software updates, Apple doesn’t specify what’s changed with tvOS 15.5.

tvOS 15.6 features

Different from other software updates, Apple doesn’t specify what’s changed with tvOS 15.6, most likely just bug fixes.

Apple is currently testing tvOS 16.

Pricing

The Apple TV pricing starts at $149 on the HD model and goes up to $199 on the 4K model with 64GB of storage.

  • 32GB, HD model: $149
  • 32GB, 4K model: $179
  • 64GB, 4K model: $199

Lower prices may be available from Apple’s official Amazon store.

2021 Apple TV 4K release

The new set-top box launched on May 21. Pre-orders started on April 30.

Review Apple TV 4K (1st-gen)

In our opinion article about the previous Apple TV, is its simplicity that people love the most:

The Apple TV is the true TV hub for the streaming era, especially for Apple fans. In many ways, it’s the simplicity of the Apple TV, with an ad-free experience and a range of 4K HDR content, via iTunes Store that makes people still own this product after all this time.

Deals

Over at 9to5Toys, you can find the best deals on the Apple TV and other Apple products. Download the 9to5Toys iPhone app to receive push notifications for new deals as well.

Apple TV app

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The Apple TV app holds Apple Original shows and movies from Apple TV+. It also includes the Apple TV Channels, with over 30 streaming services ready to be subscribed to within the app.

With personalized and curated content, it’s easier to discover new shows. You can also search for your library while also being able to buy or rent content from the iTunes Store.

Apple TV+

Apple TV+ launched on November 1, 2019. It features Apple’s original TV shows and movies. Here’s what’s on Apple TV+.

At its 2019 September iPhone event, Apple officially announced launch details for its premium TV service: $4.99 per month for a family subscription. Customers who purchase an iPhone, iPad, Apple TV, iPod touch, or Mac can enjoy one year of the service for free.

Since the Apple TV+ debut, Apple has received a total of 1,115 awards nominations and accolades, and 250 award wins from the Oscars, including Best Picture, Critics Choice Awards, Writers Guild Association, Critics Choice Documentary Awards, Daytime and Primetime Emmy Awards, NAACP Image Awards, Peabody Awards, and more.

“Ted Lasso,” “CODA,” and “Wolfwalkers” are three of the most prized shows on the catalog.

Read more

iOS 10 promotes iPad to HomeKit remote access device like Apple TV, both now run automation

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Before now, Apple’s HomeKit platform required an Apple TV for remote access control of most accessories. If you had network-connected lightbulbs or other home automation accessories, you’d need to have a new Apple TV connected to that same network to control them with Siri when out of the house. With iOS 10, Apple is giving iPad that capability too, and it’s now using multiple remote access devices to make all of your iPads and Apple TVs work together to extend your HomeKit network.


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New for accessibility in iOS 10, macOS, Apple TV & Apple Watch: Magnifier, Dwell Control, taptic time & more

Apple briefly mentioned some accessibility enhancements during its press event this week — watchOS 3 is adding wheelchair specific optimizations to Apple Watch — but iOS 10, macOS Sierra, tvOS 10 and watchOS 3 also have many other improvements to assist users with motor, vision, hearing, and learning impairments. Here’s the rundown…


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iOS 10 allows live streaming from apps for gameplay & screencast videos w/ ReplayKit

Apple introduced ReplayKit with iOS 9, allowing apps to offer users the ability to record and share gameplay or screencast videos directly from within the app. With iOS 10, Apple is introducing ReplayKit Streaming, allowing users to also live stream video of what’s on their iPhone screen for the first time. 


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Here are the iOS & Mac apps that won this year’s Apple Design Awards

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Apple has just wrapped up its exciting WWDC 2016 keynote announcing macOS Sierra, iOS 10, watchOS 3, and the latest installment of tvOS. The event was mostly focused on what Apple would be releasing at the end of this year, but Apple also likes to put the attention back on the amazing developers in the community. Every year Apple celebrates developers and the work they’ve accomplished across the various software platforms at its Apple Design Awards. This year’s 2016 Apple Design Awards showcased apps for iOS, OS X, watchOS, and tvOS. The award ceremony made sure to highlight apps that were localized in multiple languages, and had been built with accessibility in mind.


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Apple again reverses stance, will no longer require Apple TV developers to support the Siri Remote

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When the fourth-gen Apple TV was announced last year, Apple initially said that it would be a requirement for games to support the included Siri Remote. Shortly thereafter, however, Apple reversed that stance and said that all games “must support the Apple TV remote.” Hidden inside today’s tvOS announcements though, is yet another reversal on Apple’s part. The company now says that developers can “require the use of an MFi game controller.”


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Apple releases full WWDC 2016 keynote video, preview pages for new software

After today’s jam-packed event, Apple has published the full keynote video from this year’s WWDC. Apple has also released the promo videos used during the keynote showing off iOS 10’s newest features and a video dedicated to developers. On the same page with the full keynote page, Apple lists the preview pages showcasing what we’ll be seeing in the official software releases later this fall.


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Hands-on: Apple’s new Remote app for Apple TV and iOS [Gallery]

Apple’s WWDC 2016 keynote has just wrapped up, and developer downloads are starting to hit Apple’s Developer site. One of those is the first beta of Apple’s new Remote app with built-in Siri. Apple has put a heavy focus on making sure the new Remote app can replicate and do everything the Siri Remote can, without having to switch away from your iOS device.


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Apple shows off all-new Apple TV Remote app for iOS

Eddy Cue pre-announced this several months ago, and today at WWDC 2016 showed off the actual product. The Remote app on iOS is being updated with all of the features from the Siri Remote for the fourth-gen Apple TV. The updated Remote app also features a new Now Playing screen that matches the rest of iOS. Details about availability will likely follow.

Check out our WWDC 2016 News Hub for the latest headlines.

Amazon CEO Jeff Bezos explains why the company no longer sells the Apple TV

If you search Amazon for streaming media players, you’ll find plenty of them. The one thing you won’t find is the Apple TV, and company CEO Jeff Bezos told the Re/code conference why not. Apple TV doesn’t currently offer access to Amazon’s own Prime Video platform, and Bezos says that isn’t because Apple refuses to include it, but because it wants too much money for doing so.

[W]hen we sell those devices, we want our player — our Prime Video player — to be on the device, and we want it to be on the device with acceptable business terms. You can always get the player on the device. The question is, can you get it on there with acceptable business terms?

While he doesn’t say so outright, the meaning of the vague phrase is pretty clear …


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Opinion: Siri should be interconnected between devices before an SDK is released

When Siri originally launched on the iPhone a little over four years ago, we postulated that it would be a world-changing event. A personal assistant in our pockets that could handle real-world requests felt like the future. When it launched onto the Apple Watch, it was described as potentially being the quickest and most fun way to interact with the wearable. Then when it came to  the Apple TV, it became the fastest way to disseminate the content you want to watch across multiple apps.


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Apple TV App Store Top Charts algorithm now hides apps that you already have installed

Apple has quietly rolled out a change to the Apple TV App Store on tvOS in the last few days, which affects how apps are listed in the Top Charts. For the Top Charts (Top Paid, Top Free, Top Grossing), the Apple TV App Store will now hide listings for apps that the user has already downloaded, so the charts update dynamically per user. This means users can only browse for apps they don’t already own, removing some clutter and allowing less popular apps more opportunity to be seen. This behavior is novel and isn’t currently replicated by the iPhone and iPad App Stores.

To try this out for yourself, open the Apple TV App Store and download the #1 Top Free app. After force-quitting and re-opening the App Store (by swiping it away in the multitasking tray), the app will disappear from the charts. What was previously listed at #2 will now take the top spot (via Equinux).


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E!, Syfy, and Bravo applications now available for fourth-gen Apple TV users

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NBC Universal today announced that it is bringing a trio of new apps to the fourth-gen Apple TV. Starting today, those with a cable login can now watch content via the Syfy, E!, and Bravo applications with their Apple TV. Subscribers will have access to full seasons of the networks’ most popular series, including current and past episodes.


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Report: Apple TV could be home for rumored Amazon Echo-like Siri speaker

Earlier this week a new report surfaced claiming Apple’s long-awaited Siri SDK could appear at this year’s WWDC, adding that Apple has been working on a dedicated Siri speaker similar to Amazon Echo or Google Home. Today VentureBeat reports that a source has indicated that a new version of the Apple TV actually may be Apple’s Amazon Echo and Google Home competitor.


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Report: Apple considered buying Time Warner last year, will ramp spending on original TV content

The Financial Times is reporting that Apple considered a buyout of Time Warner late last year, with Apple executive Eddy Cue raising the idea at a meeting with Time Warner’s head of corporate strategy, Olaf Olafsson. The idea of bid was very much tentative and did not enter serious negotiations involving Tim Cook, according to the report. However, Apple is still interested in acquiring media company talent and sources indicate the company is ramping spending on original content: “several hundred million dollars a year”.

Apple has long been rumored to want to launch a skinny cable subscription service for internet television, in concert with its Apple TV set top box. At Startup Fest earlier in the week, Tim Cook said he wants Apple to be a catalyst in the entertainment business.


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Tim Cook speaks at Startup Fest in interview with Neelie Kroes, discusses app economy, coding in education, more

[UPDATE: Video embedded below.]

Tim Cook featured at StartupFest this morning, in an interview with Neelie Kroes discussing Apple’s influence in startups and entrepreneurship culture. Cook covered many topics including the role of entrepreneurs and the App Store, the startup climate in Europe, economic optimism, technology in education, Apple Watch and more. We’ve included some snippets of the talk below …

In the interview, Tim Cook says Apple gives entrepreneurs the ability to sell their app instantly worldwide through the App Store. Apple provides technical and marketing assistance to clear the path so the developer can focus on their product. Most young companies should be principally focused on the product; Apple tries to help ease the frictions to fuel more entrepreneurs to do exactly that. Apple is bringing an app development center in Naples to kickstart the app economy in places it hasn’t yet been.


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9to5Toys Last Call: Beats Solo2 Headphones $80, Apple TV (refurb) $125, KAMI iOS puzzler game free, more

Keep up with the best gear and deals on the web by signing up for the 9to5Toys Newsletter. Also, be sure to check us out on: TwitterRSS FeedFacebookGoogle+ and Safari push notifications.

TODAY’S CAN’T MISS DEALS:

Last Call Updates:

Green Deals: Philips Hue Lux A19 LED Light Starter Kit $40more

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Listen in style w/ these headphone deals: Beats Solo2 $80 (Reg. $120) or JayBird X2 Bluetooth $99 (Reg. $125)

Daily Deals: Apple TV 32GB w/ Siri Remote 4th Gen. (Refurb) $125, 64GB $160, Insignia 43-inch LED 1080p HDTV $200, more

KAMI paper puzzle game goes free on iOS for the very first time today (Reg. $2)

Here’s your chance to finally save on SONOS, all speakers now come w/ a free gift card

Apple’s most powerful standard config MacBook Pro gets a big price drop: $1,940 shipped (Reg. $2,499)

Save $399 on Apple’s 15-inch 256GB Retina MacBook Pro, now $1,600 w/ free shipping

Apple 12-inch MacBook 1.1GHz/8GB/256GB (2015): $900 shipped (Orig. $1,299)

App Store Free App of the Week: Pull My Tongue goes free for the first time ($1 value)

True Skate sim app for iOS goes free for the first time this year (Reg. $2)

Transistor action-RPG for iOS once again matching its lowest price yet: $3 (Reg. $10)

Awesome Note 2 task/calendar app for iPhone, Apple Watch and iPad: $2 (Reg. $4)

Review: We flew DJI’s impressive Phantom 4 drone towards a wall at 20MPH and nothing happened

MORE NEW GEAR FROM TODAY:

Smartphone Accessories: Charge your Apple Watch & three other devices on Oittm’s handy dock $21 Prime shipped, more

MORE DEALS STILL ALIVE:

Boost your iPhone’s battery w/ mophie’s juice pack reserve case for $40 Prime shipped (Reg. $60)

Treat yourself w/ all-time low prices on Bowers & Wilkins headphones, speakers

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