Apple has a number of initiatives for Black History Month this year. One of the creative projects is the latest Shot on iPhone campaign as the company gave 30 Black photographers the iPhone 12 Pro to capture their “Hometowns” and highlight their local culture.
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In a somewhat random press release this morning, Apple has emphasized some of the features of the iPhone 12 camera systems, and shared some “shot on iPhone 12” photos. These range from portraits to pie.
The photos are, as you’d expect, beautiful examples of what can be created with the phone given a creative eye and a little know-how …
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Apple today shared a new short film that was entirely shot on the iPhone. However, unlike other clips that the company has already promoted, this one was recorded vertically.
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We’re seeing a variety of entertainers and performers get creative with filming and streaming like Conan O’Brian shooting on an iPhone from home. In a more complex production, the cast of Parks and Recreation has come together (from home) for a reunion episode for COVID-19 aid that will air Thursday, April 30th and it was all shot on an iPhone rig.
The latest installment in Apple’s ongoing Shot on iPhone ad campaign is a daring one, a five-hour journey through the State Hermitage Museum in St. Petersburg, Russia.
Shot on iPhone 11 Pro in 4K, Apple says the 5 hour 19 minute 28 second video was recorded on one battery charge. The journey covers more than 45 galleries and not only features the art on exhibition, but Apple set up several live performances along the way. Watch the video after the break …
Apple today announced the Shot on iPhone winning photos for the contest it started in January. This year, applicants had to show off their skills using iPhone 11 or iPhone 11 Pro Max, submitting their best Night mode shots.
A panel of judges selected six winners this year. The photographers and their compositions will be featured in an online gallery, on Apple’s Instagram page, and be part of a global billboard ad campaign.
Apple continues to showcase the iPhone 11 Pro camera through its Shot on iPhone series of videos. In a new video today, Apple showcases the Ultra Wide camera capabilities of the device.
A new Shot on iPhone snowboarding video provides spectacular footage of four top competitors on untouched powder in British Columbia, Canada.
It’s filmed at Baldface Lodge, which sits at an elevation of 6,700 feet in the Selkirk Mountains. Visitors are carried to the tops of the ridges by snowcat or helicopter…
Selena Gomez fans have been waiting four years for a new album after Revival, and the singer-songwriter has now released the first song for it — with the music video shot entirely on the iPhone 11 Pro. Back in 2015, when Revival was released, she was one of the most-played artists on Beats 1.
The new song is called Lose You to Love Me, and a clip from it is featured by Apple…
A new short film shot on iPhone 11 Pro gives perhaps the best insight yet into what a professional filmmaker can do with nothing more than an iPhone.
There’s no shortage of films and ads proclaiming they were ‘shot on iPhone,’ but most have cheated by using cinematography lenses and stabilization kit costing many times the price of the phone.
We now have a more realistic test thanks to filmmaker Rian Johnson – whose work includes Star Wars: The Last Jedi – creating a short film shot using only the iPhone 11 Pro, handheld, with just its built-in lenses…
Apple has launched its latest Shot on iPhone campaign that features 16 artists on tour. The behind the scenes look at some of today’s most popular artists includes new YouTube videos and billboard ads of Florence + the Machine, FKA Twigs, Kacey Musgraves, Skrillex, Travis Scott, Kamasi Washington, and more.
The 71st annual Emmy Awards are coming up in September and nominations have been announced today. Two of Apple’s ads, both made with the TBWA ad agency, have been nominated for Outstanding Commerical 2019.
A Tim Cook Earth Day tweet has shown off four ‘Shot on iPhone’ nature photos. These show two penguins against a mountain backdrop, a tiny frog sitting in a flower (above), a close-up of a snake and a giraffe beneath a tree on an open plain with rain in the background …
Update: There’s now a behind-the-scenes video too – which shows they used explosives to create the avalanche …
Apple is out today with another ‘Shot on iPhone XS‘ video (below), this one entitled Don’t mess with Mother (Earth).
It features a wide variety of stunning wildlife and nature clips shot by four award-winning film directors known as the Camp4 Collective …
Apple has shared a new Shot on iPhone XS film today on its YouTube channel that puts the spotlight on Cuba’s growing surf community as well as underwater videography.
Apple’s Shot on iPhone campaign has exploded over the past several years. Today, the company is putting up more billboards using the tagline but rather than taking photos shot by normal people, the company is highlighting shots taken by NHL stars.
Apple has today announced the winning photographers, and their photos, of its Shot on iPhone contest that it ran at the end of January. The winning images will be featured on Apple billboards, in Apple retail, and as part of online Shot on iPhone features.
The ten shots were chosen by a panel of judges, including photographer Austin Mann and Apple’s own Phil Schiller. The shots were taken on a variety of models, from iPhone 7 through iPhone XS Max …
As expected, Apple today shared a special ‘Shot on iPhone’ video in celebration of the Chinese New Year. After being teased earlier this week, the video is now live on Apple’s YouTube channel. Watch it below.
Update: Apple has now decided to pay the winners an undisclosed licensing fee.
Apple’s announcement yesterday of a contest to find the ten best shot on iPhone photos has provoked debate about the company’s policy of not paying for any of the photos, even when they are used in global advertising campaigns.
The argument that Apple should pay seems obvious enough, but not everyone agrees …
Apple shared a Newsroom briefing today announcing a new contest to find the “best photos shot on iPhone”. Running from January 22 to February 7, Apple says its panel of eleven photography judges from around the world (including Phil Schiller), will select the ten winning photos to be featured on billboards in select cities, and Apple retail locations.
It looks like Apple will be sharing a new short ‘shot on iPhone XS’ film for the Chinese New Year, created by award-winning film director and screenwriter Jia Zhangke.
A post on Chinese social network QQ.com shares what appears to be teaser materials for the film. Text invites you to click on text to reveal the protagonist of the film, and doing so reveals a man with a taped-up bucket …
Apple today has shared a new ‘Shot on iPhone‘ video on YouTube. This time, it’s a 3-minute video that showcases American Samoa, a U.S. territory located the south pacific ocean, and specifically focuses on Eddie Siaumau, a 17-year-old athlete on the island.
Apple’s #ShotoniPhone campaign has grown tremendously over the years with everyday users tweeting pictures or videos on Twitter and Instagram. Today, Apple is sharing a compilation of photos and videos shot on iPhone XS using the new Depth Control.
The annual iPhone Photography Awards have recognized the best images taken with the iPhone over the last 11 years, and now the winners of this year have been unveiled. As revealed on the IPPA website, this year’s winners were selected from “thousands of entries” across 140 countries around the world…
