Fitbit Stories September 13

Fitbit shares fall sharply on Apple Watch Series 4 announcement

It seems I’m not the only one impressed by the Apple Watch Series 4: investors too seem to think it’s going to be a hit …

Fitbit Stories July 20

The original Apple Watch is currently set to face an import tariff of 10% under the latest edition of tariff proposals seen.

While iPhones, iPads and Macs should be exempt, the smartwatch is one of a number of devices currently slated to fall foul of the Trump administration’s trade war with China …

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Fitbit Stories March 13

Fitbit has announced a new $200 smartwatch which bears more than a passing resemblance to the Apple Watch in both appearance and feature-set. The Fitbit Versa is a lower-cost, redesigned version of the $300 Ionic that launched last year …

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Sylvania HomeKit Light Strip

Fitbit Stories January 24

Fitbit to end Pebble smartwatch support soon

Today is an unfortunate day for those who were looking to prolong the use of their Pebble smartwatch. The parent company, Fitbit, announced that it will be ending its support for the smartwatch on June 30, 2018.

Fitbit Stories September 25, 2017

Last month Fitbit unveiled its $300 Ionic smart watch based on its acquisition of Pebble, and today the company has announced the ship date for its Apple Watch competitor. Fitbit Ionic will hit stores on October 1 in plenty of time for the holidays (and just a few days before Apple Watch Nike+ Series 3). Fitbit has already been taking pre-orders for its new smart watch on its website and promises orders will ship within one week.

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Fitbit Stories August 28, 2017

Fitbit has officially unveiled its new ‘Ionic’ health and fitness tracker with smartwatch features that compete with the Apple Watch. Fitbit Ionic is priced at $299 and is comparable to the Apple Watch Series 2 which starts at $369.

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