Apple iPad Air 2, Mini 3 and Mac event liveblog/livestream “It’s been way too long”

Seth Weintraub | 11:19 “Just getting started” Thanks the teams

Seth Weintraub | 11:19 Only Apple could do all of these products and the ecosystem that unites everything

Seth Weintraub | 11:17 Tim Back

Seth Weintraub | 11:16 $499 Mac Mini – nice price

9to5-image 2014-10-16 at 2.16.22 PM

Seth Weintraub | 11:16 Mac Mini too faster Processors, Graphics, 9to5-image 2014-10-16 at 2.15.55 PM

Seth Weintraub | 11:15 Prices9to5-image 2014-10-16 at 2.15.17 PM

Seth Weintraub | 11:15 Shipping today

Seth Weintraub | 11:15 9to5-image 2014-10-16 at 2.14.28 PM

Seth Weintraub | 11:14 9to5-image 2014-10-16 at 2.13.46 PM 9to5-image 2014-10-16 at 2.13.22 PM

Seth Weintraub | 11:13 THUNDERBOLT 2

Seth Weintraub | 11:13 3.5-4GHz CPU AMD GPUS

Seth Weintraub | 11:11

Seth Weintraub | 11:10 Video – commercial Ran Riccio talking

Seth Weintraub | 11:09 9to5-image 2014-10-16 at 2.07.36 PM 9to5-image 2014-10-16 at 2.07.00 PM

Seth Weintraub | 11:09 wow 30% less energy!

Seth Weintraub | 11:07 Retina 5K display

Seth Weintraub | 11:07 5120 2880 14.7 M Pixels

Seth Weintraub | 11:06 9to5-image 2014-10-16 at 2.06.27 PM

Seth Weintraub | 11:05 Retina Display coming to iMac

Seth Weintraub | 11:05 9to5-image 2014-10-16 at 2.04.37 PM

Seth Weintraub | 11:04 Growth!

Seth Weintraub | 11:04 Mac Time!

Seth Weintraub | 11:03 pre-oorder October 17th. Ships end of next week

Seth Weintraub | 11:03 Last years get dropped $100

9to5-image 2014-10-16 at 2.03.03 PM

Seth Weintraub | 11:02 Minis get mini update

Seth Weintraub | 11:02 9to5-image 2014-10-16 at 2.02.12 PM 9to5-image 2014-10-16 at 2.02.05 PM

Seth Weintraub | 11:01 Same Prices:

9to5-image 2014-10-16 at 2.01.23 PM

Seth Weintraub | 11:01 Summing up iPad 2

9to5-image 2014-10-16 at 2.00.33 PM

Seth Weintraub | 11:00 Replay is free on the app store today

Seth Weintraub | 10:59 Volumetric lighting demoed

Seth Weintraub | 10:58 Uses Metal to put together videos at 20X faster than previous

Seth Weintraub | 10:57 Replay video editor now being demoed

Seth Weintraub | 10:56 up to 3X provement over previous ipads in testing for Pixelmator

Seth Weintraub | 10:56 Adobe can’t be happy about this

Seth Weintraub | 10:54 Showing some apps Pixelmator!

Seth Weintraub | 10:53 Touch ID with Apple Pay

Seth Weintraub | 10:52 Touch ID

Seth Weintraub | 10:52 Faster wifi AC MIMO, Faster LTE with more bands

Seth Weintraub | 10:52 Facetime camera 

9to5-image 2014-10-16 at 1.51.42 PM

Seth Weintraub | 10:51 Dual Mics

Seth Weintraub | 10:51 Slo-mo

Seth Weintraub | 10:50 Timelapse too

Seth Weintraub | 10:50 panoramas. Burst Mode

Seth Weintraub | 10:49 9to5-image 2014-10-16 at 1.48.39 PM

Seth Weintraub | 10:48 8mp 1080P iSight camera

Seth Weintraub | 10:48 iPad Camera is so good because it has the best viewfinder in the world.

Seth Weintraub | 10:47 M8 coprocessor, Barometer

9to5-image 2014-10-16 at 1.47.21 PM

Seth Weintraub | 10:47 still 10 hours of battery.

Seth Weintraub | 10:46 9to5-image 2014-10-16 at 1.46.09 PM 9to5-image 2014-10-16 at 1.46.21 PM

Seth Weintraub | 10:45 9to5-image 2014-10-16 at 1.45.38 PM

Seth Weintraub | 10:45 A8X

Seth Weintraub | 10:45 no air between screen. Anti reflective, also coated to 56% less reflective

Seth Weintraub | 10:44 half as thin as original

Seth Weintraub | 10:43 “World’s thinnest”

Seth Weintraub | 10:43 6.1MM thin! 

Seth Weintraub | 10:43 Schiller time!

Seth Weintraub | 10:43 9to5-image 2014-10-16 at 1.42.46 PM

Seth Weintraub | 10:42 Thinner than a pencil.  Gold! Touch ID

Seth Weintraub | 10:42 ipad air 2 commercial

Seth Weintraub | 10:41 #1 across all verticals 

Seth Weintraub | 10:40 no source given on 100% sat. btw. 

Seth Weintraub | 10:40 iPad Mini Retina 100% Customer satisfaction

Seth Weintraub | 10:39 “Toaster Refrigerators even got smoked”

Seth Weintraub | 10:39 9to5-image 2014-10-16 at 1.39.11 PM

Seth Weintraub | 10:39 Apple has sold more iPads in 1st 4 year 225 Million than any other product (including iPhone)

Seth Weintraub | 10:38 iPad is everywhere. Work, home, play

Seth Weintraub | 10:38 Explaining iPad simple on the outside, complex and powerful on the inside

Seth Weintraub | 10:37 iPad time! with Tim Cook

Seth Weintraub | 10:36 iWork Free 

Seth Weintraub | 10:36 8.1 Monday

Seth Weintraub | 10:36 Yosemite Today. 

Seth Weintraub | 10:36 9to5-image 2014-10-16 at 1.35.33 PM

Seth Weintraub | 10:35 Eddy Cue doesn’t make it past security. Explains a lot.

Seth Weintraub | 10:34 Apple Watch remote for Keynote

Seth Weintraub | 10:34 Stephen Colbert cameo. Not hilarious but amusing

Seth Weintraub | 10:33 9to5-image 2014-10-16 at 1.32.41 PM

Seth Weintraub | 10:30 9to5-image 2014-10-16 at 1.29.51 PM

Seth Weintraub | 10:29 I think some of our sources are in this Keynote presentation! (J/K obv.)

Seth Weintraub | 10:28 9to5-image 2014-10-16 at 1.28.29 PM

Seth Weintraub | 10:28 Making fun of doubling down on secrecy

Seth Weintraub | 10:28 9to5-image 2014-10-16 at 1.27.45 PM

Seth Weintraub | 10:26

Seth Weintraub | 10:24 iCloud Drive 

Seth Weintraub | 10:23 (rerun of last event going right now)

Seth Weintraub | 10:22 if Apple Pay is Monday, that means 8.1 is between now and then.

Seth Weintraub | 10:20 Yosemite

Seth Weintraub | 10:19 bringing back camera roll., iCloud photo library…other improvements. Woo

Seth Weintraub | 10:19 iOS 8.1

Seth Weintraub | 10:18 IBM has embraced Swift. {Press Blurb}

Seth Weintraub | 10:17

Seth Weintraub | 10:16 here’s the klingon keyboard folks

https://itunes.apple.com/us/app/klingon-keyboard/id918615313?mt=8&at=10l3Q2

Seth Weintraub | 10:16 Klingon keyboard is in app store

Seth Weintraub | 10:15 Last year it was something like 85% iOs adoption but whatever – it didn’t require as much space

Seth Weintraub | 10:14 ANDROID SUCKS9to5-image 2014-10-16 at 1.13.46 PM

Seth Weintraub | 10:13 Nearly half of users on iOS 8….not as good as last time :\

Seth Weintraub | 10:12 Craig Fed. coming on stage

Seth Weintraub | 10:12 now Products. All designed to work together…

Seth Weintraub | 10:11 Watchkit rolling out next month for Developers to build Apple Watch Apps

Seth Weintraub | 10:10 Apple watch is on the cover of Vogue China

Seth Weintraub | 10:09 Apple Pay begins on Monday 

Seth Weintraub | 10:08 9to5-image 2014-10-16 at 1.08.12 PM

Seth Weintraub | 10:08 500 more banks signed up

Seth Weintraub | 10:08 Apple Pay is easy secure in private. It will be PROFOUND

Seth Weintraub | 10:07 LOL get it?

Seth Weintraub | 10:07 9to5-image 2014-10-16 at 1.07.03 PM

Seth Weintraub | 10:06 Launching in China in a few hours

Seth Weintraub | 10:06 Most 1st month record for most orders taken BY A LOT (and that doesn’t include China)

Seth Weintraub | 10:05 fastest selling in history

Seth Weintraub | 10:05 Apple Friend Walt Mossberg says it is the best Smartphone on the market

Seth Weintraub | 10:05 Tim Cook talking about iPhone launch – you guessed it best iPhones ever

Seth Weintraub | 10:04 Woooooooo!!!!!!

Seth Weintraub | 10:03 Apple sold a lot of iPhones judging by this commercial

Seth Weintraub | 10:02 9to5-image 2014-10-16 at 1.02.29 PM

Seth Weintraub | 10:02 It begins with a commercial

Seth Weintraub | 10:01 Apple watch is at least 2 minutes off yukyukyuk

Seth Weintraub | 10:01 OK, music stopped….here we go!!!

Seth Weintraub | 9:56

Seth Weintraub | 9:55

Seth Weintraub | 9:54 9to5-image 2014-10-16 at 12.54.14 PM

Seth Weintraub | 9:53 Here’s the streaming URL for You Windows/other users (sorry!) http://p.events-delivery.apple.com.edgesuite.net/14pounqefvoiubefvpiub10/refs/14pijbnoihjb10_sl_ref.mov

Seth Weintraub | 9:52 Live Stream is up. Only one sang playing at a time this time (cancel the Truck!)

Seth Weintraub | 9:49

Seth Weintraub | 9:48

Seth Weintraub | 9:40 Glad to see the continuity

Seth Weintraub | 9:35

Seth Weintraub | 9:32 The live stream just went…live!

http://www.apple.com/apple-events/2014-oct-event/

Seth Weintraub | 9:26 Breakfast doesn’t suck

Seth Weintraub | 9:24 New iPad Color: Orange?

Seth Weintraub | 9:23 Guess European jornos are meeting in Berlin

Seth Weintraub | 9:20 BREAKING

wearing the white watch (maybe he could accessorize better – call in Angela for advice)

Seth Weintraub | 9:08

Seth Weintraub | 9:03

Seth Weintraub | 8:10 For those at work on Windows machines:

Seth Weintraub | 8:10

Seth Weintraub | 7:42

Seth Weintraub | 7:20 Tim Cook is awake and Tweeting. That’s a good sign.

Seth Weintraub | 7:20

Seth Weintraub | 7:05

Seth Weintraub | 7:00

Apple

Today’s Apple event is set to be the launchpad for the new iPad Air 2 and Mini 3 and at least one new retina iMac. We believe Apple has some other big surprises for us as well. For our full rundown on our expectations, see Jordan Kahn’s:

What to expect (and not to expect) at Apple’s iPad/Mac event tomorrow

We’ll be running down the event coverage and pre-coverage right here with this auto-updating live blog so stay dialled in while we’ll do separate posts for new products/services/announcements as they happen… Read more

Apple adding ability to track what you do inside retail apps to serve targeted advertising

iad

Apple is reportedly adding the ability to track what users do inside certain apps in order to present them with targeted in-app ads across iOS devices, reports digital media site Digiday.

Say, for example, a visitor to a retailer’s iPhone app adds a pair of shoes to his cart but ultimately decide not to buy it. In this scenario, the retailer will now be able to retarget that user with an ad for that exact pair — even in another app on his iPad. When tapped, the ad would direct him back to his abandoned checkout page and automatically add the shoes to his online shopping cart.

Ad agencies say that Apple has been pitching the new capability since last month …
Read more

What to expect (and not to expect) at Apple’s iPad/Mac event tomorrow

Tim Cook

It looks like Apple’s event tomorrow will focus on new iPad models as rumored, but there are bound to be a lot of announcements beyond just the new iPad Air 2 and iPad mini 3. Below we’ve put together some of our expectations for other possibilities at the event, including likely announcements for new Macs, software updates and a couple of possible surprises you might not be expecting. Read more

‘iPad Air 2′ and ‘iPad mini 3′ with Touch ID & Burst Mode confirmed, show up early in iTunes

iPad-2-Air-Mini-3-leak

Apple’s iTunes Store has just made a little bit of a slip-up (and with perfect uncanny timing): screenshots for the iOS 8.1 iPad user guide have just appeared within iBooks and include Apple’s upcoming iPad Air 2 and iPad mini 3. Of course, Apple will be formally debuting these devices tomorrow.

The screenshots confirm that both new tablets will include nearly identical designs to their predecessors and the addition of Touch ID sensors in the Home button. Another new feature confirmed by this leak is a new Burst Mode (first introduced with the iPhone 5s) for the iPad Air 2 (image below).

These images also indicate that the new tablets will be named “iPad Air 2″ and “iPad mini 3,” which means that Apple will bringing the numbering scheme for names back to the iPad lineup. Of course, the presence of this user guide means iOS 8.1 (with Apple Pay) is likely to drop tomorrow, too.

Besides the tweaked designs and Touch ID sensors, a gold color option, and a stronger A8X processor, improved camera optics, and new software can be expected at least on the new Air. Apple will also discuss the Mac line tomorrow, including the new iMac with Retina display and OS X Yosemite.

Boom?

Read more

Morgan Stanley adds AAPL to Best Ideas list for investors, citing high iPhone 6/Plus margins

aapl

Morgan Stanley’s Katy Huberty has added AAPL to its Best Ideas list of investments, saying that increased margins from iPhone 6 sales see the stock “set for significant upside.”

While Credit Suisse had earlier suggested that margins on the iPhone 6 would be lower than that of the iPhone 5s and 5c, Huberty says that numerous sources are suggesting that more people this time are opting for the middle storage tier, thus pushing up both average selling price and margins …  Read more

Macworld/iWorld conference going on hiatus, no event in 2015

Jobs introducing MacBook Air at Macworld 2008

Jobs introducing MacBook Air at Macworld 2008

Macworld has announced that its Macworld/iWorld conference is going on hiatus and no show will take place in 2015. The show was previously planned to take place in March, which was a bit later than the typical January/February timeframe.

Early Tuesday, IDG World Expo released a statement noting that the venerable Apple-oriented trade show, Macworld/iWorld would go on hiatus and not be held in 2015 as planned. The contents of that statement are: “We are announcing today that Macworld/iWorld is going on hiatus, and will not be taking place as planned in 2015. Our MacIT event, the world’s premiere event for deploying Apple in the enterprise, will continue next year with details to be announced in the coming weeks.

Year-after-year in the 2000s, the January Macworld conference was a staple for the Macworld community. Each year, Apple co-founder and former CEO Steve Jobs would hit the stage and introduce breakthrough products like the first iPhone, MacBook Air, and key software releases.

Since Apple cut off its affiliation with the conference in 2009, ahead of the 2010 non-Macworld iPad introduction, the conference has seen less attendees and excitement. Five years out from Apple no longer attending the conference, and just weeks after Macworld cut down its editorial staff to a bare minimum, today’s announcement is, unfortunately, not very surprising. Macworld’s magazine also recently came to an end.

The organization behind the conference, IDG, says that this is just a “hiatus,” so perhaps (hopefully) there will again be a time where the Macworld conference exists. The company’s MacIT enterprise focused event will still exist in 2015, according to the announcement.

Read more

Microsoft latest to mimic Snapchat with new Skype Qik ephemeral video messaging app

Microsoft has just joined the ranks of companies looking to capitalize on the success of ephemeral messaging apps like Snapchat. Through its Skype division, the company has launched a new cross-platform app for iOS, Android, and (of course) Windows Phone called Skype Qik. The premise of the application, as can be seen in the video above and screenshots below, is simple: you can record a quick video, and then share it to either one person in your address book or multiple groups of people.

Differentiating itself from some of the other players, the Skype-based solution is video-focused, and Skype is positioning it as a communication tool for in between full-scale Skype video chats. Notably, the whole service is connected to your phone number and existing contacts list, so it doesn’t require signing up with a standard Skype account. If you send a message via Qik to a user without the Qik app, the other person will be sent an SMS text message with instructions for downloading the Qik app to view the video message. This app is based on the technology from startup Qik, which Skype acquired a few years ago.

By default, videos will expire after two weeks, and you can also un-send messages at any time. A cool feature of Skype Qik is the ability to pre-record various 5 second GIFs that you can send as instant replies. So, if you don’t have the ability to send a live video reply, you can just choose one of your pre-record defaults. The app is free today on the aforementioned platforms, and Microsoft says that updates, such as one for blocking iPhone contacts (that feature is available today on Android and Windows Phone), will come often to enhance the feature-set.

You can view some screenshots of the iPhone app in action below:

Read more

Missing one-handed typing on your iPhone 6/Plus? One Handed Keyboard brings it back

keyboard

If you love your new iPhone 6/Plus but find yourself missing the convenience of one-handed typing, One Handed Keyboard may be the third-party keyboard for you. It’s a system-wide keyboard exactly the same size as the one on the older and smaller iPhones so everything will feel familiar. The “sliding over” keyboard method is what Samsung and LG have been using on their Phablets for years.

The keyboard can be switched between left- and right-handed use, and when you want to return to two-handed typing, just hold down the spacebar to expand it to full width …  Read more

Concept imagines iPad refresh with iPhone 6 design (Gallery)

Martin Hajek iPad render iPhone 6 style

With Apple preparing to show off an updated lineup of iPads on Thursday, designer Martin Hajek has asked the question “What if the new iPad’s were to borrow the design language from the iPhone6/6+?” on his site. As he has done in the past, Hajek has mocked up some remarkable 3D renderings of how the theoretical Apple devices could appear.

While the new iPads this year are expected to largely appear unchanged physically, the iPhone 6-style iPads in Hajek’s renderings adopt the protruding camera lens, flash, and antenna bands as well as the completely curved edges from the latest iPhones. Read more

GT Advanced court filings reveal $50M penalty Apple imposes for leaking product information

gtat-2

Not much is known about Apple’s deals with its suppliers, but court filings by former sapphire supplier GT Advanced reveal that the contract included a $50M penalty for any leak of Apple product information, reports the Financial Times.

While the amount of the penalty clause may vary according to the size of the supplier, it seems likely that a substantial leak penalty is a standard condition of supplying product components to Apple – though the number of leaks over the iPhone 6 suggests that such penalties offer limited protection.

Contracts between Apple and its suppliers will undoubtedly be subject to strict non-disclosure agreements, but lawyers for GT Advanced are asking the court to allow details to be made public …  Read more