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Apple releases all-new watch band collection in a wide variety of colors for Series 7

Alongside the new Apple Watch Series 7, the company has introduced a fresh collection of watch bands. There are new colors and designs all across the board, including new striped sport loop bands. The new bands continue to work with previous Apple Watch generations and old bands will work with the Series 7.

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Apple refreshes MagSafe case & wallet collection with new colors and designs for iPhone 13

To complement the iPhone 13 family, Apple has introduced all-new MagSafe cases in fresh Fall colors. The new versions of the silicone and leather cases predictably have updated camera cutouts as well. This means that there are now separate cases for the iPhone 13 and the iPhone 13 Pro, rather than a single interchangeable one.

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Rumors: iPhone 13, Apple Watch Series 7, and AirPods 3 to have longer battery life, more

iPhone 13 production boost

Ahead of Apple’s upcoming event on Tuesday, last-minute leaks and rumors continue to surface regarding the iPhone 13, Apple Watch Series 7, and AirPods 3. Leaker Max Weinbach has shared a handful of details about the iPhone 13 lineup related to battery life, camera technology, and more.

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Apple ‘Spring Loaded’ April Event: News Hub and Live Blog

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Apple is holding its first special event of the year today, and we expect a combination of iPad announcements, AirTags, and more.

Apple’s live stream will begin at 10 a.m. PT/1 p.m. ET, and you can follow along in 9to5Mac’s Apple Event News Hub for the latest coverage. Head below and refresh throughout the event for more.

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Wedbush analysts predict new entry-level iPad and iPad mini also coming at ‘Spring Loaded’ event

Earlier today, 9to5Mac reported that Wedbush analysts had predicted a price increase for the next iPad Pro generation that will probably be announced tomorrow at Apple’s “Spring Loaded” event. The letter also provides more information about a new entry-level iPad and iPad mini that could be announced as well.

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Apple officially announces special event for April 20: ‘Spring Loaded’

Apple has announced the first Apple event of the year for April 20, and it will be completely virtual. At this event, Apple is likely to announce new iPad Pro models, AirTags, and more. The event will be streamed live from Apple Park starting at 10 a.m. PT/1 p.m. ET.

The news of this event was first revealed via Siri this morning.

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Apple announces special event for November 10: ‘One more thing’

Apple has officially announced its third event in three months. The event will take place on November 10 at 10 a.m. PT, and Apple has invited everyone to tune in remotely with the tagline “One more thing.”

This event is expected to focus on the upcoming transition to Apple Silicon in the Mac lineup, with Apple having promised its first Apple Silicon machine would come before the end of the year.

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Apple Event News Hub — iPhone 11, Apple Watch Series 5, iPad, TV+, Arcade, much more

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Apple’s biggest product announcement of the year is happening today. We’re expecting three new iPhones, updates to the Apple Watch, and much more.

9to5Mac will be covering the Apple event and breaking news all day long, so keep refreshing our Apple Event News Hub for the latest coverage! Apple’s live stream kicks off from Steve Jobs Theater at Apple Park today at 10 am PT/1 pm ET.


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Thoughts on Apple’s News+, Card, Arcade, and TV+ event — something for everyone

Tim Cook Apple event

On Monday, I attended Apple’s very different kind of special event at Steve Jobs Theater at Apple Park. There was no new hardware to unveil — new iPads, iMacs, and AirPods came the week before — so four new services took the show: Apple News+, Apple Card, Apple Arcade, and Apple TV+


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Apple Event News Hub — live coverage from Steve Jobs Theater at Apple Park

apple march event

9to5Mac is on the ground in Cupertino, California for Apple’s special March 25th ‘It’s show time’ event, and our news hub is collecting all of our coverage in one place.

We’re expecting a new subscription video service, the first look at Apple’s new original TV series catalog with some major Hollywood stars involved, the fate of Apple’s Texture acquisition and the new Apple News Magazines service  — and maybe a few surprises — so stay tuned to 9to5Mac for all the news from Steve Jobs Theater at Apple Park live from the keynote on Monday 10 am PT/1 pm ET.


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Apple’s March 25th event is official: ‘It’s show time’

apple march event

The rumors were true: Apple will hold its next special event on March 25th, 10 a.m. local, at Steve Jobs Theater in Cupertino, California. The special event will mark the first time Apple has used its Apple Park venue for an event that doesn’t include a flagship iPhone announcement.

Apple officially announced the event with the tagline: It’s show time. The event theme leaves little to the imagination with a film-inspired countdown and a spotlight on the Apple logo.


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March Apple expectations: News and TV event, iOS 12.2 release, AirPods 2 rumors

apple march event

March is upon us, and for Apple, the month is shaping up to be quite busy. Major software updates will likely be released and there’s a services-packed event rumored for the end of the month. There are also a number of new hardware rumors floating around that could materialize at any point. Here’s our preview of Apple’s eventful month ahead:


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Comment: With Apple’s March event focused on services, when should we expect hardware updates?

iPad mini iPod touch release

At the start of the week, you could reasonably guess that Apple might hold its semi-regular spring event to unveil a new 10-inch iPad and smaller iPad mini 5, an updated iPod touch, possibly AirPods 2, and new features in iOS 12.2. Reliable reporting has since adjusted expectations, giving us a rumored event date and a focus on new subscription news and video services in place of any hardware. So when should we expect to see all that rumored hardware if there’s no hardware event?


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Apple Event News Hub: iPad Pro, Macs, much more

apple october event

October 30th has arrived and its Apple Event Day — the second of the fall! 9to5Mac’s Apple Event News Hub will be updated regularly throughout the day with the latest announcements from Apple. The event kicks off at 10 am EDT/7 am PDT from Brooklyn, New York City.

Thanks to Hyper for sponsoring our Apple October 30th event coverage! Get 25% off the new HyperDrive USB-C Hubs for MacBook & MacBook Pro. Read on for all the latest…


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