Skip to main content

Apple

See All Stories

Apple News and Brief History

Before you can properly understand Apple News, it’s important to know its history. Apple was founded by Steve Jobs and Steve Wozniak in 1976. In 1977, Apple’s sales were growing with the success of its early computers. Within a few years, Jobs and Wozniak hired designers and a production line crew. Apple went public in 1980 and was an instant success. Over the next few years, Apple shipped new computers featuring new graphical user interfaces, such as the original Macintosh in 1984. As the market for personal computers expanded through the 1990s, Apple lost market share to the cheaper Microsoft Windows on PC clones. Eventually, Wozniak and Jobs both left Apple. Jobs would go on to found NeXT and would return to Apple when NeXT was acquired in the late 90s. Apple then began a journey to the great second act in the history of the business world.

Since the release of the iPod in 2001, Apple has become a major player once again in the technology industry. After releasing the iPhone in 2007, the iPad in 2010, and the Apple Watch in 2015, Apple is now one of the largest companies in the world. Apple’s worldwide annual revenue totaled $274.5 billion for its 2020 fiscal year.

Today, Apple operates retail stores all across the world, has a growing services division, and an ever-expanding hardware lineup. The technology industry follows Apple news to see where the company is headed in the future.

Keep reading for the latest Apple news

A deep dive into the insane market of absurd counterfeit Apple products [Video]

Ever wonder where most of the world’s knock-off Apple products and electronics come from? Recently, I took a trip to Shenzhen in China and got to check out the madness first hand. In Shenzhen, they’ll slap an Apple logo on just about anything and try to pass it off as legitimate. Needless to say, it makes for a very comical experience…


Expand
Expanding
Close

Apple redesigns Mac in Business webpage, says it’s a ‘brand new day for business’

Apple today has given its Mac in Business website a major design overhaul, introducing a new tagline that says it’s “a brand new day for business.” The design refresh comes on the heels of Apple and IBM’s enterprise agreement hitting more than 100 apps across 14 industries and 65 professions earlier today.


Expand
Expanding
Close

Apple, Google among streaming providers NFL is expecting to bid on Thursday Night Football


The NFL is said to be looking at Apple, Google, Amazon and Yahoo as platform partners for streaming its Thursday night football games according to SportsBusinessDaily:

The league also sent RFPs to several digital companies, like Google, Yahoo, Apple and Amazon, to stream the entire Thursday night schedule on a non-exclusive basis, sources said. The league’s initial plan would have the digital streams serve as a simulcast of the television production — with the same ads and in-game production features. The league expects bidding to start in the low $300M for the television package, with a nominal escalator in year two, sources said.

Yahoo, who is expected to bid, paid $15M to exclusively stream one game this season according to the report so the deal would be a big one. Because the streaming deal would be non-exclusive, the prices would be much lower on a per-game basis. More importantly, the deal would hopefully be the first step into the much larger goal of streaming the whole NFL Season.

Apple TV got the Game Pass service featuring live preseason football games on updated NFL app just four months ago, and now has tvOS as a platform to expand on that.

We know Tim Cook likes his Auburn football and SVP Eddy Cue is a big sports fan so…

Happy Hour Podcast 045 | Apple Watch 2 Details

This week, we discuss some new details on the Apple Watch 2, an upcoming Apple TV Siri Remote app, and all the new stuff released between now and the last episode! The Happy Hour podcast is available for download on iTunes and through our dedicated RSS feed.

[soundcloud url=”https://api.soundcloud.com/tracks/237833235″ params=”auto_play=false&hide_related=false&show_comments=true&show_user=true&show_reposts=false&visual=true” width=”100%” height=”150″ iframe=”true” /]


Expand
Expanding
Close

9to5Toys Last Call: 13″ MacBook Air 256GB from $900, Beats Solo2 Wireless $190, Philips Hue Go $80, more

Keep up with the best gear and deals on the web by signing up for the 9to5Toys Newsletter. Also, be sure to check us out on: TwitterRSS FeedFacebookGoogle+ and Safari push notifications.

TODAY’S CAN’T MISS DEALS:

Last Call Updates:

The FLUXO Smart Lamp lets iOS and Android users paint their walls with light

Apple 13-inch MacBook Air 1.6GHz/4GB/256GB (newest version): $950 or $900 w/ .edu (Reg. $1,199)

Headphones: Beats by Dr. Dre Solo2 Wireless $190 (Reg. $220+), Audio-Technica Over-Ears + FiiO e6 amp $149more

Get into smart lighting w/ the Philips Hue Go Portable LED System for $80 shipped (Reg. $100)

[tweet https://twitter.com/9to5toys/status/677134115381116928 align=’center’]

Gift Cards w/ Email Delivery: Sears $100 for $85, Cabela’s $50 for $40, Spotify $60 for $50, more

Apple Watch Sport $100 off at B&H Photo, prices start at $249 with tax only in NY

Best Buy’s latest Apple sale is your best chance to score iPad, Mac, & Watch deals before Christmas: iPad Air 2 $125 off, iPad Air $100 off, iPad mini 4 $100 off, much more!

Anker USB Power Deals: Astro E7 26,800mAh Power Bank $40 (Reg. $60), Braided Nylon MFi Lightning Cables from $8, more

MORE NEW GEAR FROM TODAY:

USB Chargers w/ Prime shipping: Imneed 10,000mah Slim power bank $12, Nylon Braided Lightning Cable $8more

MORE DEALS STILL ALIVE:

iPhone 6/s/Plus Accessories: Sport Armbands from $6, cases in a variety of colors/styles from $3 shippedmore

Bose Holiday Savings: SoundLink Color Bluetooth Speaker $99 (Reg. $129), QC25 Headphones $269 (Reg. $299)

NEW PRODUCTS & MORE:

YoCam tops GoPro’s tiny action camera in features, but does it matter?

Justin’s Holiday Gift Guide: speakers, Lightning mics, storage, pocket synths & more to up your home recording set-up

Trevor’s Holiday Gift Guide: The perfect accessories for travel – backpacks, cord management, more

Dan’s Holiday Gift Guide: rare Apple collectibles & swag for the techie who has everything

Skip the holiday blues with these practical stocking stuffers

Top 10 holiday movies you can stream right now on Netflix

Opinion: Five reasons Apple fanboys are right (and wrong) about Android

Last week, I wrote an article called The Top 10 Android Features Apple’s iOS 10 Should Steal, and — surprise — it turned out to be somewhat controversial. Over 120 comments reflected a wide range of opinions on the future direction of Apple’s mobile operating system, with most commenters agreeing that iOS should take some inspiration from Android, but only for the specific features they personally liked. Unfortunately, in keeping with our increasingly polarized society, a few particularly caustic Apple fanboys decided to go crazy, personally attacking fellow commenters who liked the ideas, the author who dared to suggest them (“poor old me“), and the very concept of taking any ideas whatsoever from Android.

On one hand, I understand where the fanboys are coming from. Some people just love whatever Apple releases and does, no matter what. Others are so emotionally or financially invested in Apple that any suggestion of potential improvement is perceived as an attack on the company’s well-being. But it’s hard to sympathize with people who freak out when Apple’s described as anything less than perfect. Walt Mossberg called out “cultists” for this behavior in his article, “It’s Not a Church, It’s Just an Apple Store,” naming it the Doctrine of Insufficient Adulation. Demanding unyielding praise is nonsensical, and ultimately unhealthy for the Apple community as a whole. Simple statistics suggest that under 0.05% of our readers fall into cultist territory, but they’re abrasive enough to turn off the other 99.95% of readers we care about.

It’s important to understand that these hard-core fanboys aren’t just a tiny minority of all iOS users — they also have fringe views relative to the general population. Reasonable people can debate the precise numbers, but Android currently powers roughly 4/5 of the smartphones out there. It’s easy to credit aggressive Android device prices, but it’s clear that Android has features that appeal to people, too. From my perspective, it’s perfectly reasonable for iOS users to want some of Android’s features — especially if they don’t want to switch to Android devices. Yes, Apple’s a great company, and yes, iOS is a great platform, but they’re not perfect. Even if you don’t like Google, there’s room to learn (and borrow) from Android…


Expand
Expanding
Close

Apple’s Craig Federighi discusses open sourcing Swift and more on The Talk Show

Earlier this month, Apple made good on its promise and made its Swift programming language open source. Following the announcement, Apple’s senior vice president of software Craig Federighi did a pair of interviews to discuss the motivation behind open sourcing the platform and what the future holds. Now, Federighi has joined John Gruber on his podcast The Talk Show to further discuss Swift

Federighi opened the interview by discussing what kind of things Apple has noticed during the first week of Swift being open source. The Apple exec noted that Swift is more active than any other language on Github and that because of this, the Swift team within Apple is more engaged with developers than any other team in the company.


Expand
Expanding
Close

Report: Apple developing thinner & brighter screens in secret Taiwanese lab

Image Credit: Maurice Tsai / Bloomberg

According to a report out of Bloomberg, Apple has opened a secret production laboratory in northern Tawain to focus on developing new display technologies. The report claims that the lab, located in Longtan, has at least 50 engineers and various other employees working to develop iPhone and iPad displays.


Expand
Expanding
Close

9to5Toys Last Call: Bose SoundLink Color $99, Nest Thermostat (2nd gen) $160, 13″ MacBook Air $800, more

Keep up with the best gear and deals on the web by signing up for the 9to5Toys Newsletter. Also, be sure to check us out on: TwitterRSS FeedFacebookGoogle+ and Safari push notifications.

TODAY’S CAN’T MISS DEALS:

Last Call Updates:

2-pack Logitech UE BOOM Smart Bluetooth speakers for $170 shipped (Orig. $400+)

Bose Holiday Savings: SoundLink Color Bluetooth Speaker $99 (Reg. $129), QC25 Headphones $269 (Reg. $299)

Smarten up your home w/ the Nest Learning Thermostat (2nd Gen) for $160 shipped (Reg. $200)

Apple’s latest 13-inch MacBook Air 1.6GHz/4GB/128GB for $800 shipped (Reg. $999), more

Best Buy’s latest Apple sale is your best chance to score iPad, Mac, & Watch deals before Christmas: iPad Air 2 $125 off, iPad Air $100 off, iPad mini 4 $100 off, much more!

Best Buy makes a splash with the lowest Apple Watch prices ever, deals start at just $249

MORE NEW GEAR FROM TODAY:

Buy a new Chromecast, receive a $20 Google Play credit plus more offers

Grab a $100 Nordstrom gift card for family member, get free $20 Amazon gift card for #SomeoneElse ;)

MORE DEALS STILL ALIVE:

Smart 4K 60Hz UHDTVs: Samsung 55-inch $700 (Reg. $900+)more

Save 25% on any book from Amazon — Humans of New York: Stories $12 Prime shipped (Reg. $16)

Affinity Photo is Apple’s Mac App of the Year, download it now for $40 (Reg. $50)

App Store Free App of the Week: Cut the Rope 2 goes free for the first time ($1 value)

The Room puzzle-mystery game for iOS goes free for the first time in two years (Reg. $1), more

NEW PRODUCTS & MORE:

LEGO Architecture teases upcoming Skyline series featuring the world’s most famous cities

De’Longhi launches new PrimaDonna Elite coffeemaker w/ iOS connectivity

Justin’s Holiday Gift Guide: speakers, Lightning mics, storage, pocket synths & more to up your home recording set-up

Trevor’s Holiday Gift Guide: The perfect accessories for travel – backpacks, cord management, more

Dan’s Holiday Gift Guide: rare Apple collectibles & swag for the techie who has everything

Skip the holiday blues with these practical stocking stuffers

Top 10 holiday movies you can stream right now on Netflix

European investigation into legality of Apple’s tax arrangements in Ireland expanded & extended

The long-running investigation into the legality of Apple’s tax arrangements in Ireland has been expanded, with the European Commission now seeking additional information from the Irish government, reports the FT. This means that the investigation is likely to be extended well into next year. A ruling had originally been expected before the end of the year.

While Irish authorities had expected the case to be concluded soon, they have instead been sent bulky sets of supplementary questions, meaning it will be difficult to reach a final verdict until after the 2016 election, which is expected as early as February […]

The Irish finance ministry confirmed that the government was supplying the requested additional information to the commission. “We do not expect any decision until after the new year,” said a spokesman.

If the ruling goes against Apple, it could face a bill for billions of Euros in underpaid tax …


Expand
Expanding
Close

Review: Apple’s USB 3 Lightning to SD Card Camera Reader offers only modest speed benefits, for now

Three years ago, Apple released the original Lightning to SD Card Camera Reader, a larger, faster, and more expensive version of a Camera Connection Kit component it had previously developed for Dock Connector iPads. When I tested it back in 2012, I noted that the reader was working 3 times faster than its predecessor when used with the then-current iPad (4th-Gen), and 50% faster with the original iPad mini. Since then, iPads have only gotten faster, while the Reader has stayed unchanged.

This week, Apple subtly replaced the accessory with the Lightning to SD Card Camera Reader (USB 3), which carries the same $29 price and arrives in a nearly identical box. As the parentheses suggest, the new Lightning to SD Card Camera Reader is capable of running at USB 3 speeds if the connected iPad supports USB 3 — for now, only the iPad Pro does — but it’s backward-compatible with earlier USB 2 iPads, and thanks to iOS 9.2, both old and new Readers now work with iPhones. If you have an iPad Pro, or plan to get a new Apple device in the future, the new version should be a no-brainer purchase over its predecessor, though other options (such as Eye-Fi’s excellent wireless SD cards, reviewed here) can eliminate the need for card readers altogether, even if they operate at slower speeds…


Expand
Expanding
Close

Apple Watch Sport comes to Walmart.com, shipments to arrive by Christmas

Just (barely) in time for the holidays, Walmart.com now carries the Apple Watch Sport in a variety of colors –as long as it is either space gray or silver. The US’s largest retailer won’t carry the Watch in stores and currently the price for the Sport is the non-discounted $349-399 retail which is $100 more than Best Buy and bestbuy.com where it starts at just $249.
Expand
Expanding
Close

Opinion: The top 10 Android features Apple’s iOS 10 should steal

Earlier this week, I wrote about the surprisingly good Motorola Moto G (2nd Gen) phone I was testing at our publisher’s request, and though I wouldn’t switch from iOS to Android, the experience made plain that even a sub-$100 Android phone is competent enough today to serve as a more capable alternative to a $199 iPod touch. I’ve since been testing the $180 Moto G (3rd Gen), which is still less expensive than the lowest-end iOS device, but is faster than its predecessor, and includes still cameras rivaling Apple’s flagship iPhone 6s models. Contrary to Apple’s marketing, Android devices aren’t all bad, and $100-$200 options from major manufacturers are now delivering much better overall value than Apple’s sub-$200 devices.

Google has spent the last few years really closing Android’s overall user experience gap with iOS, while adding and polishing some features that are either Android-exclusive — or markedly better on Android than iOS. So just like Google borrowed elements of iOS to improve Android, Apple should be doing the same. Here are the top 10 features I’d pick for iOS 10 to clone…


Expand
Expanding
Close

iPhone 6s Smart Battery Case teardown takes us beneath the bump

It’s not too surprising that Apple’s new iPhone 6s Smart Case isn’t made to be easily opened for repairs. To get inside for its usual teardown routine, iFixit had to peel off the soft lining of the case by heating up the adhesive. It then had to remove three proprietary Apple screws to remove a metal reinforcement plate and get at the battery itself. So while you likely won’t be able to repair your new Smart Case without destroying it, we do get a look inside of the new product thanks to iFixit’s willingness to do so…
Expand
Expanding
Close

Steady Square is a new iOS ‘game’ that secretly allows you to use 3D Touch to weigh things

Update 12/10: Steady Square has now released an update that removes the “Training Mode” in the app that allowed the scale functionality.

[tweet https://twitter.com/walderston/status/675095598874365953 align=’center’]

When Apple released the iPhone 6s and iPhone 6s Plus with 3D Touch, developers quickly started to realize that 3D Touch could be used for much more than what Apple had originally revealed. It was revealed that the 3D Touch display technology can be used to create a real digital scale app, allowing users to place items on the screen of their iPhone and discover how much they weighed.

The first attempt at releasing a digital scale app onto the App Store, however, failed thanks to Apple rejecting it due to it not being “appropriate” for the App Store. There are several reasons one can speculate as to why Apple feels a digital scale app is not appropriate, but now one developer has gotten around Apple’s ban on the scale apps.


Expand
Expanding
Close

Happy Hour Podcast 044 | Mailbox’s demise + why open source Swift matters

This week we’ll get into the finale of our iPad Pro saga, talk about Dropbox’s decision to kill Mailbox, and why Apple has open-sourced Swift. The Happy Hour podcast is available for download on iTunes and through our dedicated RSS feed. Thanks to Audible.com, get your free 30 day trial at audible.com/happyhour.

[soundcloud url=”https://api.soundcloud.com/tracks/236810292″ params=”auto_play=false&hide_related=false&show_comments=true&show_user=true&show_reposts=false&visual=true” width=”100%” height=”150″ iframe=”true” /]


Expand
Expanding
Close

Apple plans to bring Siri Remote features to the iOS Remote app in 2016

Yesterday Apple released tvOS 9.1 for the new fourth-gen Apple TV which adds support for the Remote app on iPhone, iPad, and Apple Watch just like the previous Apple TV model. This makes setup and text input much easier from iPhones and iPads as you can use the software keyboard versus relying on swiping left and right across a keyboard, but many have wondered if Apple would update the Remote app to offer features more like the new Siri Remote for Apple TV. Apple’s Eddy Cue says the answer is definitely, speaking with Buzzfeed, and it’s coming during the first half of next year…


Expand
Expanding
Close

Quick unboxing and review of Apple’s new iPhone 6/s Smart Battery Case

Earlier today Apple surprised us with the release of its first ever Smart Battery Case for the iPhone 6 and iPhone 6s. The case, which runs $99, in line with popular third-party competitors, adds an extra 1,877mAh of battery power to the iPhone 6 and iPhone 6s. Popular YouTuber DetroitBorg has gone hands-on with the accessory and explained all of what we need to know about Apple’s first battery case…


Expand
Expanding
Close

Opinion: The 2015 Apple product that most excites me for the company’s future

Apple this year introduced several major new pieces of hardware, the iPad Pro, Apple Watch, fourth-gen Apple TV and 12-inch MacBook. Like most Apple fans, the one that had me the most excited at launch was the Apple Watch. I thought Apple Watch would have a huge impact on my daily life, but 8 months in, the new Apple device that’s actually affected by day-to-day technology usage the most is the 12-inch MacBook.

I was incredibly skeptical of the 12-inch MacBook when Apple initially announced it. As someone who types for a living, I was worried about the new butterfly keyboard being less conducive to productivity than the standard scissor keyboard. I was worried that the single USB-C port would prove to be a huge roadblock in day-to-day use. 8 months later, however, I’m entirely sold on the 12-inch MacBook and think it’s the best new product Apple introduced in 2015 and I can’t wait to see where Apple takes it in the coming years. The 12-inch MacBook has renewed my faith in the fact that Apple can still design gorgeous pieces of hardware that actually improve on and fulfill a need in the market.


Expand
Expanding
Close

Opinion: The iPhone 6s Smart Battery Case shows Apple knows iPhone battery woes, but wants to profit from them

Arriving with little fanfare — much like several of Apple’s recent Apple Watch, iPhone, and iPad accessories — the new iPhone 6s Smart Battery Case appears to have been designed by Apple to make two statements:

  1. The “smart” way to add a battery to a super-svelte iPhone is to graft it onto the back of a case like a hump, clearly identifying its battery-ness.
  2. If you’re buying a non-Plus version of the iPhone, you’ll probably want to add an extra battery, and rather than building it into the phone itself or letting third-parties rake in the dough, Apple would like to capture the extra $99 for itself.

Having reviewed lots of iPhone battery cases, and assembled a popular guide to the best iPhone 6 / 6s Plus battery cases, I’m feeling very conflicted about the Smart Battery Case — it doesn’t seem “smart” at all. In polls and in comments, readers have clearly expressed that an Apple-developed solution to the iPhone’s less-than-full-day battery life is long overdue. But the vast majority of people have said they want Apple to improve the battery inside the iPhone, even compromising thinness, rather than requiring an external battery solution.

Since it’s rare for Apple to make a one-off accessory for a single iPhone, the Smart Battery Case strongly suggests that next year’s basic iPhone, too, will struggle to make it through a full day without assistance. And that’s not good news for iPhone users…


Expand
Expanding
Close

Video: Tim Cook (and Siri) support the Cerebral Palsy foundation ‘Just Say Hi’ campaign

Apple CEO Tim Cook is continuing his public support for equality with a video raising awareness for the Cerebral Palsy foundation.  The campaign ‘Just Say Hi’ encourages people to communicate and interact with people with disabilities in the same way as any other person; hence the ‘just say hi’ moniker.

In the clip, Cook uses Siri to ask how to start a conversation with someone who has a disability. Following the campaign, Siri replies: ‘It’s easy. Just say “hi”.’ You can try this on your iPhone or iPad as well. Siri will repeat the same thing.

Watch the video after the break …


Expand
Expanding
Close

Opinion: My two favorite new Apple things from 2015 that will last for years

Spoiler: I like these, but they’re not my picks

2015 proved to be a gigantic year for Apple in terms of shipping totally new products and seeing services go live for the first time. Apple Watch is a brand new category for the iPhone maker, the new Apple TV delivers on long-awaited update to the streaming box, and iPad Pro is every bit the giant tablet that was rumored for so long. My two absolute favorite new things from Apple this year, however, aren’t new hardware products but instead two services that have been criticized but have made a meaningful difference in my everyday life…
Expand
Expanding
Close