NBC iOS app finally lets you AirPlay its free full-length episodes to Apple TV

NBC updated its mobile app for iPhone and iPad today with one big update for iOS and Apple TV users: the ability to AirPlay content from the mobile app to your TV via Apple TV.

The update is a big deal for a couple of reasons. The most notable being the fact that NBC offers full TV episodes for free through its mobile app, without the requirement of signing into your existing cable subscription like many other popular network apps. NBC has always been one of the go to apps for cord cutters, and now they’ll be able to beam that content onto the big screen using an Apple TV and AirPlay. Getting a lot of this content on the Apple TV previously required a subscription to Hulu or signing into a cable subscription.  Read more

Apple VP Greg Joswiak talks 70% Japan iPhone market share with Tokyo TV, deflects questions about iPhone 6

TV Tokyo got a quick interview with Apple VP of iPad, iPhone and iPod Marketing Greg Joswiak. In the snippit, cropped above from a longer segment, Joswiak boasts that Apple is approaching 70% iPhone marketshare in Japan – something he attributes to Apple’s  relentless focus on quality and the Japanese consumer’s desire to put quality above cost.

As you’d expect, Joswiak deflects questions about the iPhone 6 to the chagrin of the reporter.

Apple this year landed the biggest Japanese carrier NTT DoCoMo which also spurred renewed pricing competition among its competitors allowing Apple’s Japanese marketshare to explode to near 70%.

(via Macotakara) Read more

New Steve Jobs email a treasure trove of information about Apple TV, Google ‘holy war,’ and behind-the-scenes strategy

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A new email from Steve Jobs that was published during today’s Samsung lawsuit (via The Verge) has revealed a lot about Apple’s plans for its products in 2011 and beyond. As we’ve previously noted, Jobs referred to 2011 as a year of “holy war” against Google, but this document goes above that and describes how exactly Apple planned to wage this war.

A few choice bits are below, followed by the complete email.

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Render gives first look at next-gen reversible USB Type-C cable coming in July

Back in December, the the USB 3.0 Promoter Group announced that a next-generation of USB connectors was under development. The new standard, dubbed “USB Type-C,” introduces a new design, a smaller overall footprint, and usability enhancements such as a symmetrical, reversible connector that doesn’t require users to worry about orientation when plugging in (much like with Apple’s Lightning connector.) It will also allow manufacturers to create thinner and sleeker product designs and scale for future USB performance standards with a transfer speed up to 10Gbps. Today we get our first look at what the cable and connectors will actually look like with a rendering courtesy of Foxconn (via TheVerge). Read more

Apple so rattled by ‘Next Big Thing’ ads, it almost changed ad agency, claims Samsung

Apple senior VP of marketing Phil Schiller was so concerned about Samsung’s Next Big Thing ad campaign, in which the company poked fun at Apple customers, that he emailed Tim Cook to suggest a change of ad agency to fight back – according to a claim by Samsung lawyer Jon Quinn.

The Verge reports that Quinn made the claim in his opening arguments in the patent trial in which Apple is accusing Samsung of violating five of its iOS-related patents.

Quinn says Schiller became “obsessed” with the campaign, writing CEO Tim Cook to suggest the company look into using another ad agency instead of its mainstay TBWA\CHIAT\DAY. That even led to Apple board discussions over the issue, Quinn added …

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Apple updates iWork for Mac and iOS with read-only sharing modes and much more

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Following today’s iWork for iCloud update, Apple has pushed out new versions of the iOS and OS X version of the productivity suite, providing feature parity with the online version. Pages (iOS / Mac), Keynote (iOS / Mac), and Numbers (iOS / Mac) each received a new read-only sharing mode to work with the iCloud version of that feature.

Each app also got a long list of changes and enhancements, which are listed below. You can get all of the updates for free if you already own the latest version of iWork. Apple recently started including a copy of the iWork and iLife suites along with new iOS devices and Macs, but users with older devices will need to purchase the current version separately if they haven’t already. Read more